
The Future of Media, Explained - from Press Gazette
Press Gazette has covered the world of news media since 1965. This podcast draws on the expertise of our award-winning team and brings in expert voices to explain one theme, idea, strategy or innovation every week.The Future of Media Explained aims to provide industry leaders with the information they need to create commercially successful businesses based on quality content. If you need to know about topics like: cookie-less targeting, data journalism, paywall strategies, content management systems, new publishing revenue strategies and audience growth tactics - then this is the podcast for you. It also aims to provide insight into the biggest challenge of all, how to lead and inspire people on the journey of technology-led change which ever major media company globally is going through.It is hosted by Press Gazette Editor-in-chief Dominic Ponsford who is joined every week by a member of the team sharing insights from their area of expertise and featuring interviews with some of the leading names in media globally. Hosted on Acast. See acast.com/privacy for more information.
Latest episodes

Nov 29, 2023 • 38min
Why bad news can be good for business publishers with Dow Jones CEO Almar Latour
Dow Jones CEO Almar Latour discusses the success and subscription focus of Dow Jones, the rise of digital subscriptions, the impact of uncertainty on publishers, the deployment of AI within the business, and the importance of building trust and diversifying revenue.

Nov 16, 2023 • 27min
How to make local news pay with Newsquest CEO Henry Faure Walker
Last year UK regional news giant Newsquest made £40m in pre-tax profits on turnover of £190m.This year it is tracking to have ad revenue broadly flat over two years.CEO Henry Faure Walker spoke to Dominic Ponsford about how the publisher of 200+ titles is bucking the trend on both audience and advertising revenue decline. He also shed light on some fascinating experiments using generative AI in the newsroom. Hosted on Acast. See acast.com/privacy for more information.

Oct 26, 2023 • 32min
From subscriptions to membership at Elle
Elle UK editor Kenya Hunt talks to Press Gazette about why she hopes readers will pay £150 a year to become fashion industry insiders as members of Elle Collective.She also talks about the future of magazines, diversity and why magazine editors have a duty to present images of female beauty responsibly. Hosted on Acast. See acast.com/privacy for more information.

Oct 12, 2023 • 31min
How the Daily Mail become a hit on Tiktok
The Daily Mail has an average reader age of 56 but has managed to become an unlikely hit on youth social media platform Tiktok. The newsbrand is currently celebrating becoming the biggest publisher of news on Tiktok, ahead of broadcasters Sky News, ABC News and NBC News. Mail Online head of social video Phil Harvey, who joined the publisher in March, told Press Gazette how and why their Tiktok performance has transformed this year and why it is worth the investment. He also revealed which British politician and their dog has become an unlikely Tiktok star for the Daily Mail. Hosted on Acast. See acast.com/privacy for more information.

Sep 28, 2023 • 38min
The Murdoch Factor
Rupert Murdoch has announced his plans to step down as executive chairman of News Corp after nearly 70 years in charge in November.Press Gazette editor in chief Dominic Ponsford discusses The Murdoch Factor with Peter Jukes (author of Fall of the House of Murdoch and co-founder of Byline Times). What is the key quality which has enabled Murdoch's success and what does the future of media look like without him? Hosted on Acast. See acast.com/privacy for more information.

Sep 14, 2023 • 35min
Is the future looking brighter for Future?
CEO of Future plc Jon Steinberg explains why he believes his company still has the right ingredients for success (whatever investors may currently seem to think).He also talks about how he has tackled taking over from a highly successful predecessor, what he thinks about AI in publishing and how the company is just starting to generate revenue from digital subscriptions. Hosted on Acast. See acast.com/privacy for more information.

Jul 13, 2023 • 28min
Launching in a time of turmoil, with Semafor CEO Justin B Smith
Bron Maher speaks to Semafor CEO Justin B Smith who explains the news startup's launch strategy.Semafor launched in October last year promising to be the news outlet for the "200 million people who are college educated [and] read in English”.Nine months on, chief executive Justin B Smith explains to Press Gazette that, while it still wants that audience, in the nearer term Semafor is going to look more like a luxury brand.Smith also tells the Future of Media Explained podcast why he won't be spending Semafor's millions in the bank any time soon - and how the brand's signature yellow colour harkens to the grandeur of Chinese emperors.A month after Semafor launched, Press Gazette mapped their global audience. See the map here: https://pressgazette.co.uk/north-america/semafor-global-coverage-mapped/ Hosted on Acast. See acast.com/privacy for more information.

Jul 6, 2023 • 41min
AI in the newsroom part 2 - caution at The Guardian
Like most news publishers, The Guardian is still in an experimentation phase with generative AI as it tests the technology’s limits and learns whether it can fit into an editorial workflow.Crucially, however, it has not deployed any gen AI tools yet and is not planning to do so in the immediate future.Head of editorial innovation Chris Moran joined the Future of Media Explained podcast to explain why – and discuss why, despite the threats to the news business from generative AI being introduced into search results and the use of publishers’ content without reward, he is optimistic about what could happen next. Hosted on Acast. See acast.com/privacy for more information.

Jun 29, 2023 • 27min
AI in the newsroom at Mediahuis
Our latest edition investigates practical applications of generative AI in the newsroom at European news group Mediahuis. Aisha Majid interviews Trui Lanckriet, MediaHuis' group data and insights director Hosted on Acast. See acast.com/privacy for more information.

Jun 22, 2023 • 26min
Big news media trends for 2023: This much we know
Dominic Ponsford, Charlotte Tobitt and William Turvill from Press Gazette sum up the big news media trends from the first half of 2023.They share what we have learned so far about generative AI, the looming showdown between news publishers and tech giants and a macro-economic climate which is costing thousands of journalists their jobs. Hosted on Acast. See acast.com/privacy for more information.