99% Invisible

Roman Mars
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Jan 21, 2015 • 17min

Of Mice And Men

If you are looking at a computer screen, your right hand is probably resting on a mouse. To the left of that mouse (or above, if you’re on a laptop) is your keyboard. As you work on the computer, your right hand … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jan 14, 2015 • 13min

The Sizzle

This podcast explores the rare use of sound trademarks, featuring examples like NBC's chimes and MGM's roaring lion. It discusses the impact of sound on branding and marketing, using Chili's sizzling fajitas as an example. It also explores the role of sound in car design, focusing on the challenges of creating the desired sound for cars like the Mustang. The podcast highlights the consequences of neglecting sound in branding, as seen with Frito-Lay's Sun Chips bag. It concludes by discussing the rarity of trademarked sounds and the idea of incorporating sounds into tombstones.
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Jan 7, 2015 • 17min

Penn Station Sucks

Explore the overcrowded conditions and negative perception of Penn Station in New York City. Learn about the rivalry between Penn Station and Grand Central Station. Discover the history and preservation of Penn Station, including its demolition and the creation of the Landmark's Preservation Commission. Also, find out about the sponsors of the episode and the benefits of online therapy with BetterHelp.
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Dec 31, 2014 • 42min

Mooallempalooza

This episode of the podcast explores the creation of the teddy bear and the failed promotion of the Billy Possum, discusses integrating nature into modern life through various means, investigates the migration of Diamondback Terrapins and the changing perception of polar bears, explores the concept of baseline shifting and how to resist it, and includes ads for java super blend, savory nutcrunch bars, and pet-friendly shelters.
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Dec 17, 2014 • 14min

Octothorpe

This podcast explores the power and history of hashtags on Twitter, tracing their evolution and significance in various contexts. It also discusses the design and evolution of the touch tone telephone keypad, highlighting the role of symbols recognized by computers. The speakers promote the podcast show and discuss Mayomi wines and AutoTrader. They also introduce Front Door, a new home repair app, and ZipRecruiter, an online hiring platform.
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Dec 10, 2014 • 13min

There Is A Light That Never Goes Out

Explore the fascinating story of the world's longest continually burning light bulb at Livermore Fire Station in California. Dig into its history and significance, including a cartel aimed at reducing bulb lifespan. Uncover the efforts made to preserve this iconic bulb and the panic it caused when it briefly went out.
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Dec 3, 2014 • 14min

Inflatable Men

Explore the origins and global impact of inflatable men as advertising tools. Learn about the inventors behind these iconic inflatables and their joyful ambassadorship. Discover the sponsors of the episode and how they offer valuable services to users and businesses.
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Nov 26, 2014 • 14min

And The Winner Is

Learn about a trophy shop that recycles old trophies and gives them a new purpose. Discover the sentimental value people attach to trophies. Hear ads for Nature Valley and Article, and learn about online therapy with BetterHelp. Explore a home repair maintenance app and a hiring platform.
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10 snips
Nov 19, 2014 • 29min

Three Records from Sundown

This podcast explores the roots of singer Nick Drake's legend, including his recognition through cassette tapes, collaboration with a 19-year-old, disappointment with negative reviews, and his timeless appeal to multiple generations of listeners.
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Nov 12, 2014 • 12min

Vexillonaire

Vexillologists—those who study flags—tend to fall into one of two schools of thought. The first is one that focuses on history, category, and usage, and maintains that vexillologists should be scholars and historians of all flags, regardless of their designs. … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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