

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Mar 31, 2022 • 23min
Tips to Manage Stress successfully | Davida Ginter, CEO, Enkindle Global; Author, Burning Out Won't Get You There
The meaning of burnout is not a new term in the modern economy. But, it is still a problem that employers ignore. It is a problem that was created by the working culture, but it can be solved by the same culture. Today we have with us Davida Ginter, the CEO of Enkindle Global. Enkindle Global is an international organization dedicated to supporting leaders and organizations in burnout prevention and building emotional resilience.
Signs of Burnout
Exhaustion: Slept quite well at night, but wake up tired every day. This is emotional exhaustion translated into physical tiredness.
Reduced productivity and self-efficacy: Not capable of doing things and then underperforming.
Being negative and cynical towards work, colleagues, and boss.
If you’re interested to know about Burnout at work, what are the signs of burnout, and how to tackle it, then don’t miss this episode!

Mar 30, 2022 • 21min
The Gaggler- A female-led Digital Wellness platform to Empower Women | Monica Malhotra, Founder and CEO, The Gaggler, a regional platform for Empowering Women
It is an age of empowerment and women are taking on new responsibilities. They are working to build their careers, learn new skills, and take up new responsibilities. Sometimes, though, it can be difficult for women to manage all of these things. Monica Malhotra, Founder, and CEO, The Gaggler, a regional platform for Empowering Women is the best example of how women can manage their career, education, family, and other responsibilities to ensure that they are on the right track to success.
Monica Malhotra is the Founder and CEO of The Gaggler. She is an entrepreneur passionate about story-telling and empowering women. She believes change is good. In fact, change is great. But access to information and knowledge that can affect positive and lasting change, is still a challenge and even overwhelming for many women.

Mar 30, 2022 • 27min
Your Digital Guide to Thrive in Digital Age | Dr. Rajiv Sabherwal, Edwin & Karlee Bradberry Chair, Sam M Walton College of Business Administration
We are living in the digital age. Almost all our activities are digital. Many of us don't even remember the last time we used a pen and paper. This episode with Dr. Rajiv Sabherwal, Edwin & Karlee Bradberry Chair, Sam M Walton College of Business Admin, is about the benefits and the challenges that people face in this digital age. He also talks about how we can live in this digital world without facing any problems.
About Dr. Rajiv Sabherwal, Edwin & Karlee Bradberry Chair, Sam M Walton College of Business Administration
Professor of information systems, and chair of the information systems department.
A Fellow of IEEE and a Fellow of the Association of Information Systems.
Challenges that people face in the digital age
It is addictive. A smartphone has become an extended part of our body.
I.T. is our consumer. A smartphone is no longer just a phone. It is an I.T. device, reading device, gaming device, fitness device.
Once you identify the problem, the solution becomes obvious.

Mar 29, 2022 • 27min
Unlocking the Value of your Data | Prakash Baskar, Founder and President, Khyanafi Helping leaders with Data and Analytics
Data is the new oil. Data is the currency of the future. This is the common opinion held by many, and one that is based on the realities of a data-driven world. Data has and always will have value.
To understand the value of data, we have Prakash Baskar, Founder and President, Khyanafi Helping leaders with Data and Analytics with us.
Prakash Baskar is an Intrapreneur-turned-Entrepreneur with over twenty-five years of experience working through various senior leadership positions in global corporations across Strategy, Data, and Analytics roles.
He is the Founder and President of Khyanafi, where he helps companies and leaders rapidly transition and accelerate the success of Data, Analytics, and Digital initiatives.

Mar 29, 2022 • 23min
Why is Millets the new Super Grain of India? | Amit Gupta, Co-Founder, and CEO, Native Roots
Millets, a popular superfood, had their Cinderella moment recently. In her Union Budget speech, Nirmala Sitharaman, the Finance Minister of India, announced 2022-23 as the ‘International Year of Millets.’ She said, “Support will be provided for post-harvest value addition, enhancing domestic consumption, and for branding millet products nationally and internationally.” Earlier, the country had termed 2018 the ‘National Year of Millets’ to boost the production of the nutrient-rich cereal. (Source: Hindustan Times)
People are realizing that they can meet their nutritional requirements by just eating right. Everyone is connecting to farms and moving back to their native food habits. We have seen the consequences of eating junk food. During COVID-19, people have realized, in India people are still doing better as compared to the western world just because they are eating a balanced diet. We have those ingredients in our diet that make sure our immunity is good.
Today we have the CEO and Co-Founder of Native Roots, Amit Gupta, to talk to us about how we can include native ingredients in our diet and make it balanced and fill our nutritional requirements. He is also the Co-Founder and COO of the Foodshaala Foundation.

Mar 28, 2022 • 26min
What Is Digital Therapeutics for Neuromuscular Conditions? | Siva Nadarajah, President and Co-Founder, JOGO Health, A Digital Therapeutics Co
We have often read about the untapped potential of the human brain. On the other hand, technology with virtual reality and artificial intelligence are playing an enormous role in development in almost every field. What if technology comes up to train the brain and rewire it to treat conditions like Parkinson's disease, cerebral palsy, and other such neuromuscular problems? Today, we provide you with such technology developed by JOGO health, a virtual first company, where treatments are primarily provided via telemedicine.
Siva Nadarajah is the president & co-founder of JOGO Health, a digital therapeutics company that uses variable sensors and artificial intelligence to treat stroke and Parkinson's disease and chronic lower back pain, and urinary incontinence. He is also the author of two books.
JOGO health is Siva’s second venture. He recalls his first venture, which was software to detect the side effects of drugs used by pharmaceutical companies. His venture got a quick success and was acquired by one of the largest clinical research organizations, IQVIA. His product has been used by Moderna and Pfizer to monitor the COVID-19 vaccine side effects. While working at IQVIA, he met researchers from New York University who were developing sensors for the body to recover from neuromuscular conditions.

Mar 28, 2022 • 37min
What will be the WAR of the FUTURE? | Lt Gen AB Shivane, PVSM, AVSM, VSM, Former DG Mechanised Forces, Indian Army
The world is changing, and so is the future of war. Nations should stay vigilant about protecting their people and territories. Combat is no longer limited to land, sea, and air; it now occurs in the digital realm and outer space. Strengthening militaries involve strengthening capabilities on all fronts: technologies, intelligence, communications, and leadership. The Indian Army is the second-largest army in the world, and its soldiers have more decorations and medals than any other army in the world.
Lieutenant General, Ashok Bhim Shivane, joins us to talk about the value of five C’s for success in any profession and the leadership style that leads to better decisions. He also predicts the future of war, suggesting ways that India can adapt to the changes. Finally, Lieutenant General Ashok Bhim Shivane compares the warfare rules and policies of countries like China, India, and Pakistan.
If you’re interested in the future of war, militaries, and defense, don’t miss this episode!

Mar 26, 2022 • 25min
Are you looking for a COACH and a MENTOR? | Ehsan Ali, Mentor, and Coach On a mission to empower 100K IT professionals
Whether you are a new entrepreneur, an aspiring entrepreneur, a business owner, or a salesperson, you need a mentor. And who will be your mentor? Even if you are a die-hard self-starter, who doesn't need a mentor? Not having a mentor in your life can be a real bummer, especially when you are just starting out. You are also missing out on a lot of opportunities. You can make great connections with mentors, and you can learn from their mistakes. Today, we have Ehsan Ali, Mentor and Coach On a mission to empower 100K IT professionals to talk to us about coaching, mentoring, and his mission to empower 100K IT professionals.
Ehsan Ali is a very senior and accomplished coach and mentor who is on the mission to empower 100K IT professionals. He hosts a podcast, Empowering Indian Expats.
Have you ever thought about how helpful a coach is? Ehsan Ali’s business coach made him relate to who he is, and that is how his journey as a mentor started. Ehsan also shares some tips on how an IT professional can become a general management person.

Mar 25, 2022 • 26min
How is Public Participation Improving Governance in UP? | Dr. Heera Lal, IAS, Additional Mission Director, National Health Mission, UP
In today’s episode of The Brand Called You, we discuss the concepts of a bottom-up approach, the power of people’s involvement, and communication in strategizing solutions for several problems. Today, we have Dr. Heera Lal, an IAS office from UP, who is a great believer in the concept.
IAS Dr. Heera Lal is an Additional Mission Director of National Health Mission, UP. He is also the additional project director of UP State’s Aids Control Society. He is the founder of Model Gaon/Village in UP. Tune in to listen to his governance approach as he manages diverse portfolios.

Mar 25, 2022 • 24min
How Telling great Stories can help your Business Grow Faster? | Reena Friedman-Watts, Founder, Better Call Daddy Show; Founder, MegaWatts Productions
Storytelling is an art that is gaining popularity. Businesses are now realizing the importance of telling great stories about their brands. A storytelling company can help you understand what your brand is all about and how you can tell your brand's story to the right audience. Today we have Reena Friedman-Watts, Founder of Better Call Daddy Show; and MegaWatts Productions. She is a storyteller, and she has a lot of anecdotes to share with us.
Meet Reena Friedman-Watts. If there's anything to know about her, she lives for the story, the people behind them, and bringing them to life. Her knack for storytelling has taken her to unexpected places, from the daytime drama of the Jerry Springer Show to the legal drama of the Judge Alex Show. And now, the search for compelling stories is a family affair with the new podcast… Better Call Daddy!


