

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Apr 29, 2022 • 24min
An International School inspired by the FUTURE | Cameron Fox, Founding Head, VERSO, An International School in Thailand
It's not just schools that need improvement. There is a lot of focus on how to fix schools, but what about real life? The world is changing, and education needs to change with it. That's why VERSO is looking to create a new type of international school that provides students with a real-world experience of the future economy they will operate in.
About Cameron Fox, Founding Head, VERSO, An International School in Thailand
Cameron is the Founding Head at VERSO, a newly opened international school situated on the outskirts of Bangkok, Thailand. Located close to Suvarnabhumi International Airport, VERSO’s futuristic campus with its looped buildings and state-of-the-art facilities is the largest school site in the Bangkok Metropolitan area and offers students and faculty a dynamic, and inspiring learning environment.
About VERSO
In a groundbreaking partnership with IDEO, the world’s leading design and innovation organization, VERSO is an international school inspired by the future and designed for its context.

Apr 28, 2022 • 29min
Role of UN Agencies in Leveraging AI | Fred Werner, Head, Strategic Engagement at United Nations' ITU
With our lives depending more and more on technology, AI has pushed the boundaries, simulating human reasoning in AI systems. It has raised the efforts of human resources, going against the fear that it might make them obsolete.
But, how can AI be used for the larger goof of humankind instead of just focusing on business interests? Today, we discuss the same on how a UN Summit, AI for Good, works to collaborate to leverage AI to achieve sustainable development goals.
Fred Werner is the Head of Strategic Engagement at the United Nations ITU. He is also the executive producer of AI for Good Global Summit.
Fred explains the meaning of ITU, which is the United Nations Specialised agency for information and communication technology. He talks about the organisation's three key activities:
Allocate and harmonise radio spectrum
Develop International Standards on Telecommunications and information communication technologies
Capacity Building by helping developing countries.

Apr 28, 2022 • 34min
The Future of War and Combat | Air Marshal Anil Khosla, Former Vice Chief of Air Staff, Indian Air Force, PVSM, AVSM, VSM
The world is changing, and so is the future of war. Nations should stay vigilant about protecting their people and territories. Combat is no longer limited to land, sea, and air; it now occurs in the digital realm and outer space. Strengthening militaries involve strengthening capabilities on all fronts: technologies, intelligence, communications, and leadership.
Air Marshal Anil Khosla, Former Vice Chief of Air Staff, Indian Air Force, PVSM, AVSM, VSM, joins us to talk about four factors for success in any profession and the leadership style that leads to better decisions. He also predicts the future of war, suggesting ways that India can adapt to the changes. Finally, Marshal Anil compares the warfare rules and policies of countries like China, India, and Pakistan.
If you’re interested in the future of war, militaries, and defense, don’t miss this episode!
Three reasons why you should listen to the full episode:
Discover Air Marshal Anil’s four factors for success and how you can become a better leader.
Learn how technology is changing the future of war.
Understand how it’s also the hearts and minds of people that alter the course of history.

Apr 27, 2022 • 24min
5 Tips to Become a Successful ENTREPRENEUR | Vijay Gupta, Co-Founder, and CEO, Think Future Technologies Pvt Ltd
Starting a business requires a lot of effort and commitment. It’s important to know what's involved and if you're suited to business and self-employment. We recommend you take some time to critically evaluate yourself and the challenges of owning a business. See if you're ready to start a business with Vijay Gupta, Co-Founder, and CEO of Think Future Technologies Pvt Ltd who shares his wisdom with us today.
About Vijay Gupta, Co-Founder, and CEO, Think Future Technologies Pvt Ltd
Vijay Gupta is currently the Co-Founder and CEO of Think Future Technologies Pvt. Ltd. responsible for Product development as a service, rendering services to more than 100 clients in the USA, Israel, and India by leveraging the potential of 350+ employees and in return driving operational excellence and customer delight for all the stakeholders.

Apr 27, 2022 • 24min
What makes a good writer and a good story? | Felix Cheong, Author of 22 Books, Lyricist
Martin Luther has said, “If you want to change the world, pick up your pen and write.” If not directly changing the world, one can surely do it by changing one's own life. We know the power of putting thoughts on paper through writing.
And, who doesn’t love their favorite authors who have the power to transport us to a different world? These writers enter our hearts as they relate with us through their stories. It is reading such relatable books that help us develop ideas, inculcate healthy changes, or just feel the emotions we want to feel.
Today, we have an award-winning writer, Felix Cheong, who talks about his view of relating with the readers.
About Felix Cheong, Author of 22 Books, Lyricist
Felix Cheong is the author of 22 books across different genres, including poetry, short stories, flash fiction, and children’s picture books.
As a lyricist, Felix has collaborated with musicians such as Beverly Morata, Jonathan Shin, Tan Yuting, and Chen Zhangyi.
He has been nominated for the prestigious Frank O’Connor Award and the Singapore Literature Prize.

Apr 26, 2022 • 26min
Identifying Fitness Regime for Women | Brigitta Békési, CEO and Founder, Beautyrobic, an international fitness brand
In today’s fast-paced world, our physical and mental well-being is always at stake. In a rush to achieve all the to-do lists of life, we often take our fitness for granted. However, as we age, the negative impact of our carelessness starts showing its ugly face. Hence, it is important to be cognizant of one’s health and work towards maintaining it.
But how do we identify what works the best for us? What diet and nutrition do we follow? We have your answers covered in today's episode with a leading entrepreneur of the fitness world who tailors the workout regimes for women. She discusses the concept of well-being at great length.
Brigitta Békési is the CEO and founder of an international fitness brand, called Beautyrobic. She is also a founder of several other companies and an author.
Brigitta shares her views on how people have become more fitness conscious after the pandemic. She talks about several mental issues that came out during the pandemic, awakening people to concentrate on their well-being.

Apr 26, 2022 • 23min
Importance of Internal Communication | Aniisu K Verghese, Global communication leader, Personal branding advocate, Speaker & Author
Branding is what people say about you when you are not in the room. It is not always about the companies we work for, it is also about our branding. The value, the skill set, and the experience we bring to the table in any field. The elevator pitch is not always required to promote our companies, but ourselves too for being in a position we deserve, to sustain in the position we hold, and to grow further to where we want to reach.
It starts with the right mindset and thoughts, and today we have India’s pioneer of personal branding to talk about its importance, enabling us to become leaders in life. Aniisu K Verghese, Global communication leader, Personal branding advocate, Speaker & Author, talks to us about internal communication and personal branding.
About Aniisu K Verghese, Global communication leader, Personal branding advocate, Speaker & Author
Aniisu is a global communication leader. He's a personal branding advocate. He is a speaker and the author of a book titled Internal Communications - Insights, Practices, and Models. He was awarded by the PR Council of India as one of their hall of fame winners.
If you’re interested in internal communication, and personal branding, don’t miss this episode!

Apr 25, 2022 • 27min
Exploring the World of Cloud | Debdeep Sengupta, President and CRO, Cloud4C
Cloud technology has become an indispensable part of our lives personally and professionally. It has become unimaginable to live without it. It has enabled businesses to run efficiently. However, with each new technology comes its share of challenges. With the rise of privacy and security reasons, different countries are coming up with policies to tackle the issues. How does cloud co-exist with such policies?
We answer your questions in today’s episode with the technology and cloud expert, Mr. Debdeep Sengupta. Debdeep Sengupta is the president and Chief Revenue Officer of Cloud 4C Services. He has contributed to transforming the legacy software business, SAP, into cloud marketing. Today, he discusses the indispensability of the cloud and its co-existence with the privacy and security policies coming up.
Debdeep talks about the impact of cloud and calls it a consumption model. He acknowledges the concerns that come with technology. He calls out the concerns of data, security, privacy, and politics.

Apr 25, 2022 • 22min
How does the coach determine whether a person is coachable? | Sangeeta Shankaran Sumesh, CFO turned Business & Leadership Coach, Author
More and more people are recognizing the impact executive coaching can make on their lives and careers. A good executive coach can help clients achieve their business goals by facilitating reflection and helping them find their answers. Whether you are a new entrepreneur, an aspiring entrepreneur, a business owner, or a salesperson, you need a mentor. And who will be your mentor? Even if you are a die-hard self-starter, who doesn't need a mentor? Not having a mentor in your life can be a real bummer, especially when you are just starting out. You are also missing out on a lot of opportunities. You can make great connections with mentors, and you can learn from their mistakes.
We have one such person today as our guest who has been making a significant impact on the lives of others. We are pleased to welcome Sangeeta Shankaran Sumesh, CFO turned Business & Leadership Coach, Author.
About Sangeeta Shankaran Sumesh, CFO turned Business & Leadership Coach, Author
Sangeeta is a CFO turned Business and Leadership Coach.
She is the author of four books. She calls herself Gain Enabler.
Sangeeta contributes as a Business & Leadership Coach by enabling high performance and enhancing financial growth.
Sangeeta is a Chartered Accountant, Management Accountant & completed executive education from Harvard Business School.
If you’re interested in the future of coaching, the challenges of the coachee, and want to know how to evaluate a coach, don’t miss this episode!

Apr 23, 2022 • 25min
Journey of a Speaker, Author, Adventurer, Educator, Entrepreneur | Erik Seversen, Speaker, Author, Adventurer, Educator, Entrepreneur
Starting a Business is one of the biggest challenges any entrepreneur will face. There are many questions to answer at the very beginning when starting a business, but the most difficult one is the question of what exactly you want to do. Today we have Speaker, Author, Adventurer, Educator, and Entrepreneur, Erik Seversen to talk about his experience of starting a business.
[00:35] About Erik Seversen, Speaker, Author, Adventurer, Educator, Entrepreneur
Eric is an author, adventurer, and educator entrepreneur.
He is the author of the book titled: Ordinary to Extraordinary.
With over ten years of experience teaching at the university level and over ten years in business, helping people turn knowledge into action and get results is his mission.
If you’re interested in entrepreneurship, and the challenges of the business world, don’t miss this episode!


