

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Jan 10, 2023 • 26min
How tech is revolutionising finance? | Prshant Batra, Founder, WageFi
Traditional finance is going through a complete makeover. The new way to do finance is to do it with tech. New innovations in the industry are happening rapidly and are curated for the young tech-savvy consumer. Not only are we seeing a record number of startups in the field but we are also seeing the biggest companies adapt to the fast-changing finance world.
In today’s episode of The Brand Called You, Prshant Batra talks about his company WageFi and how it works. He also touches upon his professional experience at Goldman Sachs and Amex. He also talks about his professional and personal learnings over his illustrious career.

Jan 10, 2023 • 32min
Being A Church Pastor As A Transgender | Kit Robison | Transgender Lutheran Pastor
We hear stories of gender discrimination across the world, especially when it comes to religious orthodox communities’ acceptance of the LGBTQI community. In today’s discussion, we explore the transition of Kit Robinson from a man to a woman while serving as a pastor in Church.
[00:30] - About Kit Robinson
Kit is a pastor who transitioned from a man to a woman.
She lost her job at the Lutheran Church.
Kit says, that she always had an inkling, but had it buried deep inside the closet and was unaware for the longest time.
She recalls times when she didn’t pay attention, her self-referring was always female.

Jan 9, 2023 • 28min
Promoting well-being with planet preservation | Ann Bueche, Lead Consultant and Founder, Be Kind. (re) Design
We should never assume that One person’s well-being is another person’s well-being. That is rightly said by Ann Bueche, lead consultant and founder of Be Kind Redesign. While experiencing the culture of all continents, Bueche decided to take a step towards kindness and raise concern for the well-being of humans and our planet.
Ann shared some valuable insights into well-being in this vodcast of THE BRAND CALLED YOU.
About Ann Bueche and her journey.
Ann is a lead consultant and founder of Be Kind ReDesign. She works at the intersection of global and local to increase liveability and protect the plane.
As per Ann, We all bring our experiences and learning to the table. We are shaped by geography, time, role models, and our capacity to learn and unlearn.
Her diversity of lived experiences, from growing up in a walkable downtown neighbourhood in a small manufacturing city to professional studies and work around the U.S. and the world, including Colombia, Costa Rica, El Salvador, Italy, England, Poland, Indonesia, and Hungary shape how I view and interact with my colleagues, peers, and clients.
Today, her main focus is how best our human communities can exist and serve our neighbours well while preserving and regenerating nature.

Jan 9, 2023 • 20min
Why Good Content is Important? | Charli Hunt, Founder, Proof Content, a digital content agency
Back in the earlier days, the content was limited to written form. Since there were limited forms of communication unlike today in 2022. It was an era of print media such as brochures, books, newspapers, and to some extent advertising which were in the form of hoardings, banners, etc. The content of which was in writing format.
Therefore, in today’s context content is a form of matter or material which useful to the end user.
About Charli Hunt and her journey
My business was founded in 2012. But the story begins in 1903 when my Great Great Grandfather founded Foyles the Bookshop.
I’m the fifth generation of entrepreneurs in my family. So I’ve always known I wanted my own business. And I wrote my first business plan at the age of 15.
Proof Content is founded on a combination of creativity and a deep understanding of business.
Today we’re a small team in-house who work with a network of over 150 freelance writers to harness the commercial power of words and make your website work harder.
When I’m not at work you can find me reading and building up a library of my own, walking my dog Basil and occasionally braving a wild swim.

Jan 7, 2023 • 24min
Be Useful to Yourself | Payal Nath, Co-Founder Kadam; Kadam Haat, A Basketry Barn
Since ancient times, people have used their innate intelligence to carefully experiment with solutions for resource optimization, waste management, and sustainable material utilization, emphasizing the interdependence of nature and daily life. Various local communities in India have developed and perfected the art of creating various products of daily use or even decor through sustainable and eco-friendly materials.
In today’s episode of The Brand Called You, Payal Nath talks about the NGO, Kadam and Kadam Haat, also called Basketry Barn creating and supporting rural enterprises. She also talks about the challenges of setting up an enterprise in a rural setting and various aspects related to it.

Jan 7, 2023 • 25min
Unlock Your Potential and Grow | Ross Swan, CEO, and Co-founder, Soul Inspired Leadership Pte Ltd
Coaching comes with many benefits, but the importance of coaching lies in its depths. Coaching helps us find our path. It helps us see through the chaos and aim in the direction of the end goal. Whether you are seeking coaching for your career, life, or business, its importance is unmatched for the reasons mentioned above. Coaching helps you unlock your true potential.
About Ross Swan
Ross is a perceptive and responsive leadership consultant, coach, and trainer, with broad experience in varied industries worldwide continually helping leaders to reduce their stress in managing people.
Ross is also a dynamic speaker and podcaster with outstanding skills in communication, presentation, training, and interpersonal relations.
He works internationally with his projects encompassing many diverse cultural backgrounds.

Jan 6, 2023 • 27min
Your Morality Teacher | Dr. Tara Ceranic Salinas, Prof of Business Ethics & Chair of Mgmt Dept, Knauss School of Business
Often, employees are struck with ethical dilemmas at work and may choose to compromise with their ethics and morality. But here is, Dr. Tara Ceranic, a Professor of Business Ethics, is teaching you how to stay intact and rooted in your ethical behaviour and still shine at work.
Dr. Tara also shared some insights on how good business comes and good ethics, and it is also the responsibility of top-level management to maintain their business ethics and standards.

Jan 6, 2023 • 26min
How Dressing for Success leads to Success? | Jennifer Koch, Personal Stylist, Stylegasm; International Style Coach
Clothing Is A Form Of Self-Expression – There Are Hints About Who You Are In What You Wear. Let’s talk about the Importance of Style.
About Jennifer Koch and her journey
People always ask me, “how long have you been in fashion?” All my life, really, through my very unconventional journey!
Growing up, I was terribly shy and had a speech impediment. But one day of the year I transformed into “the Bell of the Ball” - that day was Picture Day.
To prepare for it, my mother would take me to the fabric store to design a special dress for this day.
On picture day I walked confidently onto the bus and felt extra special, and uniquely expressed. I wanted every day to feel like Picture Day.

Jan 5, 2023 • 24min
You Are More Than You Think | Yasmine Khater, Lead Researcher and Head Story Coach, Sales Story Method
Storytelling can help you meet your sales targets more easily. People enjoy reading about characters who face and conquer obstacles, which is why it is effective.
By sharing your own and other people's experiences, you may humanize your selling and strengthen the bonds you have with potential customers.
In today’s episode of The Brand Called You, Yasmine Khater talks about her venture Sales Story Method. She also sheds light on the importance of the art of storytelling and one’s talents in sales.

Jan 5, 2023 • 21min
Importance of Quality Education | Bala Shankar, Founder Director, NPS International School, Singapore; Author
Every child has the fundamental right to quality education – one that helps them acquire basic literacy and numeracy, enjoy learning without fear and feel valued and included, irrespective of where they come from. Access to education of poor quality is tantamount to no education at all. There is little point in providing the opportunity for a child to enroll in school if the quality of the education is so poor that the child will not become literate or numerate, or will fail to acquire critical life skills.
About Bala Shankar
Published Author, Global Leader, and Account Director with experience in Strategy, Sales & Marketing across Asia. USA and Europe.
Outstanding results achieved in New Markets, Regional scale-up, Professional Team building, Mergers, and Private Equity environments.
Managed accounts like Unilever, P&G, Henkel, and J & J regionally/globally.
Established a large educational institution and actively pursuing compelling opportunities in the Education space.


