

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Jan 4, 2023 • 27min
Making you learn to Survive with crocodile in Water | Jayaram Easwaran, Author, Speaker and Management Consultant
Corporate life is challenging to cooperate in your life. And there are very few people who will warn you and introduce you to top management’s secrets to get your way in business and life.
However, Jayaram Easwaran, a speaker and management consultant, has summarised his corporate experience in 21 short stories and maned it Inside the C-suite. If you also want to know what happens inside the c-suite, welcome to the world.

Jan 4, 2023 • 25min
How should an organization prepare to protect its assets from Cyber-attacks? | Dominic Vogel, Chief Strategist, CyberSC; Host, Cyber Security Matters Podcast
Cyber security is the practice of defending computers, servers, mobile devices, electronic systems, networks, and data from malicious attacks. It's also known as information technology security or electronic information security. The term applies in a variety of contexts, from business to mobile computing, and can be divided into a few common categories. What are the latest cyber threats that individuals and organizations need to guard against? Learn everything about cyber security from Dominic Vogel.
About Dominic Vogel
Dominic Vogel is the Chief Strategist, at CyberSC.
He is also the host of the Cyber Security Matters Podcast.
Dominic has an established track record as a cyber security leader.
He has a wide range of experience overseeing numerous projects including security strategy development, policy development, endpoint security, and threat management in a multitude of industries (financial services, logistics, transportation, government, telecommunications, and critical infrastructure).

Jan 3, 2023 • 25min
Take Smart Risks for Positive Change | Chris Chandler, President and CEO, Perativ; Cash Optimisation Experts
A company's lifeblood is cash. If the cash is managed well, your business expands and remains steady, but if it is improperly managed, the consequences could be disastrous. You may increase operational efficiency and reduce risk with proper cash forecasting and optimization.
In today’s episode of The Brand Called You, Chris Chandler talks about the importance of cash optimization. He also talks about various aspects of banking via ATM machines and how the pandemic has affected the system.

Jan 3, 2023 • 29min
How to Inculcate the Habit of Optimism? | Lenny Ravich | Director, The Gestalt Institute; Author, Everlasting Optimism
With the current life where we experience constant pressure and stress, anxiety-driven behaviour patterns have become common. We often spend lots of energy complaining and finding faults in others. But what will happen if we try to control our responses to situations and try to act with optimism? Often easier said than done, the practice might sound difficult at first, but is not impossible. Today, we discuss with the world’s guru of optimism, how to inculcate it in our life.
[00:37] - About Lenny Ravich
Lenny is the director of the Gestalt Institute in Israel.
He is the co-founder of “Delivering Delight”.
He is referred to as the world’s guru in optimism.
Lenny is the author of a book titled, “Everlasting Optimism”.
He describes how he never had any goal except to be here.
Lenny was an actor for some time in New York and later became interested in teaching.

Dec 23, 2022 • 27min
On a Mission to Empower leaders | Jagdish Kini, Executive Coach & Author
A managing director at 40 and quit at 50, Mr. Jagdish Kini moved his cheese and started his own Consulting and Leadership development company. He mentored and coached over 40 future leaders during his stint in the industry. Building a Leadership bench is a passion. And now, Mr. Jagdish is on a mission to empower Leaders, Entrepreneurs, and anyone who loves to dream big and is willing to chase their dreams.

Dec 23, 2022 • 23min
Using DEBT for better DIVERSIFICATION | Ankur Bansal, Co-Founder, BlackSoil, a new-age Venture Debt platform
Ankur Bansal has shifted from equity to debt after being in equity for a long time. He never planned on getting into debt but one thing led to another, and eventually, he got into debt investment. One should always have a portion of debt in their portfolio to diversify its risk. Today we talk to Mr. Bansal about his journey and how one can incorporate debt into their portfolio for risk aversion.
About Ankur Bansal
Ankur is the Co-founder and Director of BlackSoil Group.
He leads the execution efforts across our large corporate clients in strategic discussions, idea origination, M&A execution, investment thesis, and negotiations.
Ankur is a CFA and a CA with a large network of venture capitalists, private equity investors, institutional investors, and investment bankers and has extensive investment banking experience with major banks such as JP Morgan, Citi, and JM Morgan Stanley.

Dec 22, 2022 • 25min
Sustainable Products: Need of the Hour | Daniel Tando, Founder, Ohmmm Care, a Singapore based sustainable personal care brand
Personal care, cosmetics, nutraceuticals, and many more businesses are adopting sustainability as a trend. Due to increased pollution, depleting natural resources, and global warming, consumers are now more worried about the environment than ever before. Therefore, the two main things that people consider before purchasing any product are natural components and recyclable and biodegradable packaging.
In today’s episode of The Brand Called You, Daniel Tando talks about his brand Ohmmm Care, which is a Singapore-based sustainable personal care brand. He also talks about the importance of sustainable products and preserving the ecology.

Dec 22, 2022 • 24min
Choosing to Commit to a Cause: Just Do It | Matt Friedman | CEO, The Mekong Club; an international human trafficking expert
Human trafficking is the social menace that still grips the modern world with tight clutches. We might not see it around with our naked eyes, but when monitored the situations closely, its impact can be felt in the immediate surroundings in one way or the other. In our today’s discussion, we try to understand the meaning of modern slavery, along with its causes and possible solutions.
About Matt Friedman
Matt is the CEO of The Mekong Club.
He is an international expert on human trafficking
He is working to eliminate all forms of modern slavery.
Matt is also an author of 12 books, with the latest one titled, “Dancing in the Light of the Moon.

Dec 21, 2022 • 31min
From the world of law to entrepreneurship | Craig Dixon, Co-Founder and Co-CEO, The St. James
At St. James, you get much more than a gym membership, Claimed Craig Dixon, a sportsperson by heart. Where the pandemic has restricted us to screens, Dixon is determined to Pull us out from our homes and phones and enjoy the world of Fitness at ST James. You get personalized training for every sport and mentorship to make you a fitness freak.
About Craig Dixon and his journey.
Craig Dixon is the Co-Founder and Co-CEO of St. James, the category-creating sports, wellness, and active entertainment destination brand in the country.
Craig is also the Co-Founder and Managing Partner of The St. James Group, where he focuses on investments in sports, wellness, entertainment, technology, and real estate.
Before founding St. James, Craig was Assistant Vice President and Senior Counsel at Smithfield Foods, a Fortune 250 global food business and the world's largest pork processor.

Dec 21, 2022 • 30min
Adoption of Digital Technology by an Organisation | Sonia Wedrychowicz, Partner, McKinsey & Company
We are living in the digital age. Almost all our activities are digital. Many of us don't even remember the last time we used a pen and paper. This episode is about the benefits and the challenges that people face in this digital age and how we can live in this digital world without facing any problems.
About Sonia Wedrychowicz
Sonia is Partner in McKinsey's Dubai office.
She is a transformational business and technology leader in transactional and consumer banking, with 25 years of experience across Europe, Asia, and the USA with passion, high energy, and commitment levels, who managed change, innovated and restructured businesses and put them on the path of growth triggered by technology innovation.
Prior to joining McKinsey in January 2020, Sonia served as Head of Technology Transformation at JPMorgan Chase in New York City, COO of the digital bank at DBS in Singapore, and Head of Consumer Bank in SCB Malaysia.
Prior to moving to Asia Sonia spent 18 years working for Citibank in Poland, for the last 6 years holding the position of the bank’s deputy CEO.


