Win The Content Game
Got your podcast rolling to boost your credibility and showcase your people but find yourself wondering, "How do I get more of my ideal clients to tune in and keep coming back for more?"
Jump in with me as I show you not only how to grow your podcast and use it to attract leads for your business, but also how to supercharge it with killer content marketing strategies. You’ll hear from industry experts, as I pick their brains for their best podcast growth and content marketing tips. Plus, I'll be rolling up my sleeves and applying these strategies myself in real time, sharing the successes, the stumbles, and everything in between.
Here are some topics covered in this podcast:
:bulb:How to get guests to promote your podcast with Kelly Mosser
:bulb:Making social media work while posting less with Katie Brinkley
:bulb:The missing piece in your coaching business with Chris Williams
:bulb:Mastering the art of podcast PR with Lauren Passell
:bulb:How to optimize your online brand for maximum SEO exposure with Jason Barnard
Got questions or your own tips and advice to share? Email me at hi@capsho.com
Let’s connect on LinkedIn https://www.linkedin.com/in/deirdretshien/
If you're interested in learning more about what I do, visit www.capsho.com
Get our free discoverability guide and 2 free episodes of Capsho: https://freegift.capsho.com/
Latest episodes
Jun 13, 2022 • 23min
12. The 4 Steps To Getting Unlimited Traffic To Your Podcast
Learn the 4-step strategy to grow your podcast and business, including leveraging social media and other people's audiences. Discover passive organic marketing and the importance of creating trust accelerators and content honey traps. Explore active organic marketing through search-based and explore-based platforms. Also, learn how to leverage other people's audiences through collaborations and networking.
Jun 6, 2022 • 26min
11. Show Notes: The Simple Template to Making Your Podcast Easy For Your Ideal Audience To Find
Does this sound familiar? You find yourself dreading and procrastinating on creating your show notes but also feeling extremely guilty for not doing them well (or at all!). If so, then this episode is for you! You’ll learn how to create show notes quickly and easily in a way that maximizes their reach! Check out the full show notes here: https://www.winthecontentgame.com/11Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
May 30, 2022 • 18min
10. The Podcast ROI Killer: Why repurposing content is a waste of time
The podcast discusses the ineffectiveness of repurposing podcast content for social media promotion and introduces an AI-powered podcast copywriter. It also explores selecting the right platform and content hacking, as well as content strategies for attracting your ideal audience.
May 23, 2022 • 19min
9. Episode Content: Uplevel Your Episode to Hook your Listener to the End and Keep Binge-Listening!
If you want to know how to hook your listeners in and keep them listening until the end, this episode is for you! I lay out the 3 secrets that will make your episode content so effective that your listeners will be hooked on every word!Check out the full show notes here: https://www.winthecontentgame.com/09Resources:Try Capsho for free here!Get copyright-free music here!Get the Show Notes for exclusive episode insights and resources here
May 16, 2022 • 29min
8. Podcast Description: How To Content Honey Trap For Instant Listens
Is your podcast episode description an afterthought? Then you’re missing out on listeners who are hooked in by your title but not convinced if the episode is worth listening to. In this episode, you’ll learn the 3-sentence episode framework that will get them to hit Play. Check out the full show notes here: https://www.winthecontentgame.com/08Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
May 9, 2022 • 40min
7. How Top Podcasters Are Using The First 5 Mins For Maximum Impact
Did you know: podcasts lose between 20 to 35% of listeners in the first five minutes? If you’re not getting enough listens for your podcast, then chances are your first 5 minutes need some work. We dissect the intros of the top podcasts and how the pros are using it to hook their listeners! Check out the full show notes here: https://www.winthecontentgame.com/07Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here!
May 3, 2022 • 39min
6. How to Identify Your Podcast Audience and Speak Directly To Them
Have you been thinking about niching down for your business? Trying to be everything to everyone is exhausting. But not only that, when you try to speak to everyone, you speak to no-one.If you’re tired of not getting cut through to your ideal customer and client, this episode is for you. I cover:The 3 step formula to nail your nicheHow to hone in on who your ideal customer and client isThe C-word that will make your ideal listener take noticeCheck out the full show notes here: https://www.winthecontentgame.com/06Resources:Get the Show Notes for exclusive episode insights and resources here!
Apr 26, 2022 • 30min
5. Double your Listens using this Podcast Title Formula... That takes less than 5 mins
Learn how to create compelling podcast titles and double your listenership. Discover the importance of engaging and clear titles. Introducing Capture, an AI-powered podcast copywriter for marketing and growth. Explore the significance of keywords and curiosity in creating captivating titles. Use the content honey trap tool to generate different spins on a topic.
Apr 19, 2022 • 24min
4. The Proven Podcast Content Strategy that will Magnetize Your Ideal High-Ticket Client!
The truth is, most podcast content strategies DO NOT convert to high ticket sales ... but most high ticket coaches and consultants don't know why.In this episode you will learn the biggest mistake you are making if your podcast isn't attracting your ideal high-ticket client.. And what you can do instead to drastically improve your chance of attracting leads who buyCheck out the full show notes here: https://www.winthecontentgame.com/04Resources:Get the Show Notes for exclusive episode insights and resources here
Apr 12, 2022 • 32min
3. The Undisclosed Formula The Top 1% Of Podcasters Are Currently Using On Social Media To Grow Their Podcast Show
Discover the frustration of social media engagement for podcasters and the hidden formula that led to a breakthrough in listens. The unexpected benefits of Instagram for growing a business. Challenges of social media visibility and visibility growth hacking. Understanding the foundations of marketing and the importance of niche content creation for podcasts. The importance of visibility growth hacking for podcasters and how it can attract potential clients through targeted audience engagement and valuable content.
