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Win The Content Game
3. The Undisclosed Formula The Top 1% Of Podcasters Are Currently Using On Social Media To Grow Their Podcast Show
Apr 12, 2022
Discover the frustration of social media engagement for podcasters and the hidden formula that led to a breakthrough in listens. The unexpected benefits of Instagram for growing a business. Challenges of social media visibility and visibility growth hacking. Understanding the foundations of marketing and the importance of niche content creation for podcasts. The importance of visibility growth hacking for podcasters and how it can attract potential clients through targeted audience engagement and valuable content.
31:32
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Quick takeaways
- Understanding your ideal client's psychographics and engaging with their community can maximize your podcast's reach on social media.
- Creating highly specific and relatable content tailored to your ideal client's pain points and interests helps differentiate your podcast and attract your target audience.
Deep dives
The Importance of Visibility on Social Media
The podcast episode emphasizes the significance of visibility on social media for podcasters. Many podcasters struggle to see the desired outcomes from their social media content, such as engagement and follower growth. The host shares her own experience of initially following conventional advice from social media experts, but still not achieving the desired results. She then reveals a secret formula that top podcasters are using to grow their shows on social media. The episode explores the concept of visibility growth hacking and how it can help podcasters maximize their reach on social media platforms.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode