Mortgage Marketing Expert

Phil Treadwell
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May 28, 2020 • 43min

076 Attraction Branding with Raquel Borras

In this episode I have a fun branding & content conversation with Raquel Borras. We discuss how to establish an emotional connection with your audience in your content, as well as how to engage with, and attract engagement from, social media posts. Raquel is the Chief Excitement Officer of True To You Branding. Her passion is to help you bring to life a personal brand that is "true to you"! Raquel's expertise in social media and branding started with LinkedIn, where she studied other social media moguls and influencers. Because of her love for people and talent for audience engagement, her social media presence continues to increase very quickly. Raquel believes that bringing valuable content, authenticity and vulnerability to your social media is the key to gaining a strong following and presence. Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW on Apple Podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW in Apple & Google app stores. 44xr9rm9
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May 21, 2020 • 42min

075 Capturing Referrals with Scott Hudspeth

In this episode I have an awesome conversation with Scott Hudspeth, Founder of Agent Mastermind & Chief Strategist with Mortgage Marketing Animals. Scott & I discuss referral & lead-capture strategies, as well as taking the fear out of rejection. Scott is the Founder & Chief Strategist of Agent Mastermind, the largest online Real Estate training group in the nation. He founded Agent Mastermind on one principle, to help bring Real Estate Agents & Loan Officers together through up to date tools, systems, and strategies that help close more deals, have more freedom, and take Fridays off. His philosophy has always been, "If you help enough people get what they want, it will come back to you threefold." For more on referral tactics listen to: https://bit.ly/2TOWYkT Special Offer for FREE lead connections with our podcast partner BUNDLE, go to: bundleloan.com/loan-officer/mme Check out more about ReadyNest from our podcast partner MGIC: bit.ly/2zUZdfk If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW on Apple Podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW in Apple & Google app stores.
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May 14, 2020 • 46min

074 Streamline Systems with Khai McBride

In this episode I get chat with the entrepreneur's systems coach, Khai McBride. Khai shares the importance of organizing your process, the value of choosing & utilizing the right system tools, and the power of having the right coach. Khai McBride is an expert in systems, database management, and mindset. He thrives in helping mortgage professionals get unstuck by improving their business models, which makes him a highly sought-after speaker for events such as Mortgage Mastermind & Mortgage Revolution. He has a background in technology and project management, and used that knowledge to build a thriving mortgage business that funded over $500 million in just 10 years. Today he coaches loan officers, managers, and owners to achieve their business and personal goals, with more than half of his roster doubling their production within 6 months, and a third reaching the list of Top 1% of Mortgage Originators nationwide. For FREE lead connections with our podcast partner Bundle, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.
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May 7, 2020 • 34min

073 Content & Communication with Dave Savage

In this episode I chat with my good friend repeat MME guest, Dave Savage. Dave shares how to go from a "white belt originator" to a "black belt advisor" as well as the importance of the importance of communicating effectively in your content. Dave Savage is the Founder of Mortgage Coach and the mobile marketing company SmartReply. He has over 30 years as a mobile tech pioneer, and he is a renowned speaker at events like MBA Tech, Digital Mortgage, Sales Mastery, and the Mastermind Summit. He has one of the most valuable YouTube channels in terms of resources for mortgage industry professionals as well as his Facebook group the mortgage coach productivity mastermind with nearly 10,000 members Check out Dave's blog on Loan Officer Hub: bit.ly/2Sz9NiL Learn more about MGIC's ReadyNest: bit.ly/2zUZdfk For FREE lead connections with our podcast partner Bundle, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.
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May 4, 2020 • 40min

072 Top Performers with  Social Survey

This is a SPECIAL ANNOUNCEMENT EPISODE from Social Survey, with CEO Scott Harris & SVP of Client & Partner Relations Craig Pollock. We announce the Top Performing Individuals & Top Performing Companies from 2019! Awards are announced for the top small, medium, large, and jumbo company sizes, as well as the overall winner and remaining Top 10 from the Individual Performers category! SocialSurvey empowers businesses to put Customer Experience (CX) data in motion to drive real-time business outcomes. We focus on interactions within customer, employee and product journeys. We help great companies improve experience, reputation and revenues. Our unique, player-integrated approach to customer feedback yields powerful insights while amplifying online reviews, marketing automation and local search rankings. We focus on people and relationships, bringing our team together for a common goal: to Create WOW moments for customers, partners and employees. To view the complete list of winners, go to: www.socialsurvey.com/2019-top-performer/ For FREE lead connections with our podcast partner Bundle, go to: https://bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.
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May 1, 2020 • 43min

071 Innovation & Intervention with  Dale Vermillion

In this episode we have another repeat guest, and incredible industry leader, Dale Vermillion. Dale and I talk about using the check-in, check-up, check-out strategy, as well as the ways mortgage professionals can be the bright spot in today's new economy . Dale Vermillion has 36-years of industry experience including 25 years as a speaker, trainer, and consultant. Dale is one of the most trusted voices amongst lenders, loan officers, and consumers. With his unique OthersFirst approach to sales, customer service, and leadership, Dale is also one of the leading minds for boosting bottom-line profitability ethically and sustainably. As the industry continues to reel in the face of COVID-19, Dale is committed to sharing his proven tactics for weathering the unpredictability with proactive communication, value-based selling, and leveraging technology to build and maintain trust-based relationships with your borrowers. To learn more about the incredible non-profit that Dale and his team support, go to: www.MPPH.org For FREE lead connections with our podcast partner Bundle, go to: https://bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on. MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores
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Apr 23, 2020 • 35min

070 Top Producer Tips  with  Dan Keller

In today's episode I interview a good friend and top producing Loan Officer, Dan Keller. We talk about the tactics mortgage professionals should use to become a trusted advisor, as well as how to focus yourself and your business to succeed in today's market environment. Dan Keller is a top producing mortgage professional based in Seattle, Washington. He has been a Top 1% Originators according to Scotsman Guide for multiple years. He is an affiliate professor in the School of Real Estate at the University of Washington, and has been blogging in the mortgage industry since 2010. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.
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Apr 16, 2020 • 29min

069 Trust & Mindset with Todd Duncan

In today's episode we have another repeat guest and mortgage industry titan, Todd Duncan, and we discuss the mindset that it takes to build a business and create trust in today's market environment. Todd Duncan is a Sales & Leadership Entrepreneur with over 5 million students worldwide, and has written multiple NY Times best-selling books. Todd is the Founder & CEO of The High Trust Company, and is a game-changing national speaker. Todd has hosted Sales Mastery which is the longest running event in the mortgage industry, with over 80,000 attendees in the last 25 years. Todd was in the top 1% of mortgage originators in the US by the time he was 27, and financed over 5,000 transactions in his first 12 years. He has authored 17 books, including 2 NY Times best-sellers, and and has been featured in the NY Times, Wall Street Journal, LA Times, SUCCESS Magazine, FOX, CNN and many other media outlets. Todd has spent his life teaching and equipping professionals with the power of HIGH TRUST as the key catalyst in achieving their dreams and impacting their teams. As the leading authority on Trust, he helps leaders accelerate emotional connection with their teams and equips them to lead with purpose, improving conviction and ownership of the mission. **Todd just launched a new resource called CONNECT! - which is a six-week course designed to teach a proven and intentional strategy to connecting with your clients and referral partners at a deeper level in this brand-new economy that we're now living in. MME listeners can get 10% OFF here: https://bit.ly/2Vf2jTS Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.
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Apr 13, 2020 • 31min

068 Seizing Opportunity with Steve Sims

In this episode we welcome back a repeat guest form one of our most downloaded episodes, Steve Sims, who Forbes magazine called the Real-Life Wizard of Oz. Steve and I talk about all that's happening in our industry with COVID-19 & how mortgage and real estate professionals can seize the opportunities that have presented themselves in today's world. Steve Sims is the CEO & Founder of The Bluefish, a luxury experiential concierge firm, and best-selling author of "Bluefishing". Steve grew up a bricklayer from London and went on to work with some of the world's most coveted celebrities and create some of the most amazing experiences for his clients. Steve is also a motivational speaker, offering visionary insights as he delivers a "principles without compromise" approach to results-driven content. To take advantage of the 3 FREE MONTHS of content that Steve talked about in the episode, go to: simsdistillery.com, choose quarterly & use the promo code: MMMC Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.
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Apr 8, 2020 • 37min

067 Pursuing Freedom with Erin Bradley

In today's episode I get to talk to my friend and fellow mortgage professional Erin Bradley. Erin has found & build a system for a unique way to help both mortgage AND real estate professionals not to be so dependent on leads. Erin Bradley is a mortgage lender, speaker and business coach. She's also a bestselling author of the book Pursuing Freedom, and host of the Real Estate podcast Pursuing Freedom. Her life motto is that the goal is to build a life you don't need a vacation from. Through her coaching and online workshops, Erin is on a mission to help others believe in, and achieve, both time and financial freedom, faster than you ever dreamed possible! To download the resources talked about in the episode, go to: www.pursuingfreedom.com. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

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