Mortgage Marketing Expert

In this episode I chat with my good friend repeat MME guest, Dave Savage.  Dave shares how to go from a "white belt originator" to a "black belt advisor" as well as the importance of the importance of communicating effectively in your content. Dave Savage is the Founder of Mortgage Coach and the mobile marketing company SmartReply.  He has over 30 years as a mobile tech pioneer, and he is a renowned speaker at events like MBA Tech, Digital Mortgage, Sales Mastery, and the Mastermind Summit.  He has one of the most valuable YouTube channels in terms of resources for mortgage industry professionals as well as his Facebook group the mortgage coach productivity mastermind with nearly 10,000 members Check out Dave's blog on Loan Officer Hub: bit.ly/2Sz9NiL Learn more about MGIC's ReadyNest: bit.ly/2zUZdfk For FREE lead connections with our podcast partner Bundle, go to: bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on.  MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

This is a SPECIAL ANNOUNCEMENT EPISODE from Social Survey, with CEO Scott Harris & SVP of Client & Partner Relations Craig Pollock.  We announce the Top Performing Individuals & Top Performing Companies from 2019!  Awards are announced for the top small, medium, large, and jumbo company sizes, as well as the overall winner and remaining Top 10 from the Individual Performers category! SocialSurvey empowers businesses to put Customer Experience (CX) data in motion to drive real-time business outcomes. We focus on interactions within customer, employee and product journeys. We help great companies improve experience, reputation and revenues. Our unique, player-integrated approach to customer feedback yields powerful insights while amplifying online reviews, marketing automation and local search rankings. We focus on people and relationships, bringing our team together for a common goal: to Create WOW moments for customers, partners and employees. To view the complete list of winners, go to: www.socialsurvey.com/2019-top-performer/ For FREE lead connections with our podcast partner Bundle, go to: https://bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on.  MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

In this episode we have another repeat guest, and incredible industry leader, Dale Vermillion.  Dale and I talk about using the check-in, check-up, check-out strategy, as well as the ways mortgage professionals can be the bright spot in today’s new economy . Dale Vermillion has 36-years of industry experience including 25 years as a speaker, trainer, and consultant.  Dale is one of the most trusted voices amongst lenders, loan officers, and consumers. With his unique OthersFirst approach to sales, customer service, and leadership, Dale is also one of the leading minds for boosting bottom-line profitability ethically and sustainably. As the industry continues to reel in the face of COVID-19, Dale is committed to sharing his proven tactics for weathering the unpredictability with proactive communication, value-based selling, and leveraging technology to build and maintain trust-based relationships with your borrowers. To learn more about the incredible non-profit that Dale and his team support, go to: www.MPPH.org  For FREE lead connections with our podcast partner Bundle, go to: https://bundleloan.com/loan-officer/mme If you are enjoying the MME podcast please take a second and LEAVE US A REVIEW on Apple podcasts or whatever platform you listen on.  MME is a founding member of the Industry Syndicate Podcast Network – download the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores

In today’s episode I interview a good friend and top producing Loan Officer, Dan Keller.  We talk about the tactics mortgage professionals should use to become a trusted advisor, as well as how to focus yourself and your business to succeed in today's market environment. Dan Keller is a top producing mortgage professional based in Seattle, Washington.  He has been a Top 1% Originators according to Scotsman Guide for multiple years.  He is an affiliate professor in the School of Real Estate at the University of Washington, and has been blogging in the mortgage industry since 2010. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

In today’s episode we have another repeat guest and mortgage industry titan, Todd Duncan, and we discuss the mindset that it takes to build a business and create trust in today's market environment. Todd Duncan is a Sales & Leadership Entrepreneur with over 5 million students worldwide, and has written multiple NY Times best-selling books.  Todd is the Founder & CEO of The High Trust Company, and is a game-changing national speaker. Todd has hosted Sales Mastery which is the longest running event in the mortgage industry, with over 80,000 attendees in the last 25 years. Todd was in the top 1% of mortgage originators in the US by the time he was 27, and financed over 5,000 transactions in his first 12 years.  He has authored 17 books, including 2 NY Times best-sellers, and and has been featured in the NY Times, Wall Street Journal, LA Times, SUCCESS Magazine, FOX, CNN and many other media outlets. Todd has spent his life teaching and equipping professionals with the power of HIGH TRUST as the key catalyst in achieving their dreams and impacting their teams.  As the leading authority on Trust, he helps leaders accelerate emotional connection with their teams and equips them to lead with purpose, improving conviction and ownership of the mission. **Todd just launched a new resource called CONNECT! - which is a six-week course designed to teach a proven and intentional strategy to connecting with your clients and referral partners at a deeper level in this brand-new economy that we’re now living in.  MME listeners can get 10% OFF here: https://bit.ly/2Vf2jTS  Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

In this episode we welcome back a repeat guest form one of our most downloaded episodes, Steve Sims, who Forbes magazine called the Real-Life Wizard of Oz.  Steve and I talk about all that’s happening in our industry with COVID-19 & how mortgage and real estate professionals can seize the opportunities that have presented themselves in today’s world. Steve Sims is the CEO & Founder of The Bluefish, a luxury experiential concierge firm, and best-selling author of “Bluefishing”.  Steve grew up a bricklayer from London and went on to work with some of the world’s most coveted celebrities and create some of the most amazing experiences for his clients.  Steve is also a motivational speaker, offering visionary insights as he delivers a “principles without compromise” approach to results-driven content. To take advantage of the 3 FREE MONTHS of content that Steve talked about in the episode, go to: simsdistillery.com, choose quarterly & use the promo code: MMMC Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

In today’s episode I get to talk to my friend and fellow mortgage professional Erin Bradley.  Erin has found & build a system for a unique way to help both mortgage AND real estate professionals not to be so dependent on leads. Erin Bradley is a mortgage lender, speaker and business coach. She’s also a bestselling author of the book Pursuing Freedom, and host of the Real Estate podcast Pursuing Freedom. Her life motto is that the goal is to build a life you don’t need a vacation from. Through her coaching and online workshops, Erin is on a mission to help others believe in, and achieve, both time and financial freedom, faster than you ever dreamed possible! To download the resources talked about in the episode, go to: www.pursuingfreedom.com. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

In today’s episode I sit down with my good friend and fellow Industry Syndicate Co-Founder Dustin Brohm.  Dustin is a real estate marketer & Facebook ads expert, and we talk about how mortgage & real estate professionals can take advantage to increased social media attention & engagement caused by so many people staying home due to COVID-19 fears. Dustin Brohm is the host of the Massive Agent Podcast. He’s a Co-Founder of the Industry Syndicate real estate podcast network and a National speaker on real estate marketing & lead generation. He has spoken at Inman Connect, Gary Vaynerchuk’s Agent2021, HousingWire, and more. Dustin is also Realtor w/ eXp Realty in Salt Lake City, Utah. If you would like to join Dustin’s Facebook ad webinar that we mentioned in the episode, you can sign up at: www.massiveagentpodcast.com/phil. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Today's episode is with another good friend of mine, and one of the greatest mind's in the mortgage industry today, Casey Cunningham.  We talk about talent: specifically who's succeeding, the tangibles & intangibles originators need to be successful, and who the next wave of competitors is. With more than 30 years of diverse retail mortgage banking experience, Casey Cunningham is one of the most influential and trusted leaders in the industry. A close adviser to prominent executives across the nation, she has the proven ability to lead and transform organizations. Casey has served as Executive Vice President of a $4 billion dollar mortgage company and earned recognition as one of the highest-ranking mortgage executives in the nation. She established XINNIX, the Mortgage Academy, in 2002 and has recruited and led talented men and women from diverse industries to help XINNIX become the most recognized and acclaimed sales and leadership training academy in the mortgage industry. Casey’s passion for professional standards, education, sales productivity and accountability has empowered professionals across the nation to experience more fulfilling and productive careers. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

It has been a crazy couple of weeks in the mortgage industry, so my good friend Alex Kutsishin and I decided to do an episode where we discussed not only some tactical things that mortgage & real estate professionals can do during the social distancing going on with COVID-19, but how we can add value to local communities and the businesses we work for.  Alex is an innovator and entrepreneur.  His expertise is in people, marketing, digital communication and technology, and he currently serves as Co-Founder & CEO of Sales Boomerang. In 2011 Alex launched the nation’s first code free mobile development software which he exited at the end of 2014.  After the buyout he consulted for one of the top business intelligence companies which sold 2 years ago for over $100M. He then consulted for one mortgage industry's best marketing companies which is where he got the idea for his new venture -- Sales Boomerang, the first fully automated Borrower Intelligence software that tells lenders when a prospect or past customer is ready for a loan. In less than 3 years they have discovered over $20B in missed loan volume for more than 80 of the top lenders in the industry.  Alex has also been named 40 under 40 by NMP Magazine and Sales Boomerang has won top tech firm in 2019 by Banking CIO Magazine. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing.  MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.