
The Unscheduled CEO
This podcast is like getting an occasional voice-note from an entrepreneur who's running a multi-million dollar (profit) business. It's raw, completely unedited but most importantly: actionable!
Honestly, this should be called "Diary of a CEO", but that's... like.... taken already I think.
The Unscheduled CEO, hosted by Jonathan Courtney is counterintuitive advice on running a Small Business by someone who's been running one for over 13 years.
Jonathan Courtney is the CEO of AJ&Smart.com and Workshopper.com
Got a question you want to be read out on air? Comment on the current episode here: https://howtobusiness.substack.com/ howtobusiness.substack.com
Latest episodes

5 snips
Apr 25, 2024 • 14min
Voicenote: Why you never finish anything
Exploring the struggle of starting but not finishing in entrepreneurship, the importance of collaboration, traits of starters and finishers, navigating project completion challenges, overcoming procrastination, and seeking external help for finishing tasks efficiently.

Apr 23, 2024 • 27min
The simple "travel hack" I use to become more successful
The podcast discusses spending time with more ambitious people, finding them, feeling lonely in ambition, and networking with successful individuals. It also announces the first in-person event for the Unscheduled CEO, a mastermind bootcamp in LA with limited spots for collaborative learning.

10 snips
Apr 16, 2024 • 32min
Our biggest product of 2023 FAILED and lost us $1,450,000 (here's why...)
The podcast discusses why a company lost $1,450,000 in 2023 despite no economic or industry changes, revealing it was due to going against their 'Zone of Genius'. It touches on successful launch strategies, reflections on business masterminds, client retainers, and announces an upcoming LA mastermind session.

Apr 9, 2024 • 33min
This tactic made us an extra $120,000 this week!
Marketing expert Dom and innovator Laura share the tactic that brought an extra $120,000, while Rebecca and Ryan executed it. They discuss the shift in strategy at AJ&Smart, the decrease in revenue in 2023, and the marketing idea that boosted revenue by over 100k in a week. The conversation touches on the challenges entrepreneurs face in gaining momentum and the importance of staying relevant in the business world.

Apr 3, 2024 • 24min
97% of entrepreneurs don't know this success hack (seriously)
Discover a new success and productivity hack that will change the way entrepreneurs work. From creating products efficiently to swift project execution, this podcast emphasizes taking immediate action for rapid success. Learn how prioritizing action over ideas can lead to accelerated achievements in business.

Mar 25, 2024 • 34min
E15: I kinda hated running AJ&Smart for years + My favourite business podcast
The podcast discusses the process of designing new in-person training, the speaker's journey of not enjoying running the business, revitalizing the company by taking over decision-making, strategic decisions for events and company identity, fluctuating emotions towards company growth, and a life-changing entrepreneurial podcast recommendation.

Mar 13, 2024 • 8min
E13: You're Probably Lying to Yourself About What You Want
The podcast discusses how actions reveal true desires, highlighting self-deception about priorities. It emphasizes aligning actions with intentions for personal consistency and tranquility, prompting reflection on areas of incongruence to achieve internal harmony.

6 snips
Feb 20, 2024 • 36min
E12: How to charge more than everyone else for what you do
Explore tips on how to calculate and double your day-rate, the mindset that can impact your earnings, and the importance of setting sustainable minimum prices. Learn about charging higher prices for longevity, navigating client refund requests, embracing wisdom in training sessions, attracting clients with positive energy, and the host's approach to listener engagement in the podcast.

Feb 6, 2024 • 15min
E11: Is Work Just a Means to an End?
In this episode, the speaker discusses the meaning of work and whether it is just a means to an end. They explore the integration of work and life and emphasize the importance of finding fulfillment in the work process. The chapter also highlights the importance of prioritizing the present and finding meaningful and enjoyable work instead of just enduring it.

Jan 30, 2024 • 20min
E10: Where you live actually matters (City or Nature?)
Reflections on post-COVID living choices, loneliness in nature seekers, balancing remote isolation with urban connectivity, and the importance of city living for career success are discussed in a personal diary-style episode.