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Under the Influence Podcast

Latest episodes

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Aug 23, 2023 • 18min

112. Scripting Manifestation: How To Write Your Dream Life

Discover the power of scripting manifestation and how it can help you manifest your dreams. Learn about the benefits of scripting, how it reprograms your brain, and provides a guidebook for the day. Find out the importance of being detailed in your scripting and making it realistic.
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Aug 16, 2023 • 39min

111. The Link Between Money and Mental Health With Maia Monell

Maia Monell is the Co-founder and CRO of the Nav.it Money App. Nav.it is the ultimate fitness app for your finances, helping you build good habits to live financially well. When she's not pitching, selling, and building for Nav.it, Maia is the Vice President of the Monell Foundation and Vetlesen Foundation and is the Founding Partner of private venture fund, MoDa Partners. She's devoted to closing wealth gaps perpetuated by a system not built for the majority of America and actively supports initiatives capable of making a global, lasting impact.We also talk about:The connection between healthcare, stress, and financesHow to be prepared for a financial emergencyFinancial abuse and intimate partner violenceFinancial health as a form of self-careHow your emotional and mental health influence spendingValue-driven entrepreneurshipThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Maia:Download Nav.it: App StoreLearn more about Nav.it: navitmoney.comFollow Nav.it on Instagram: @letsnavitFollow Maia on Instagram: @maiamonellFollow Maia on TikTok: @moneywithmaiaConnect with Whitney:Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsuprMore information about the show + businesses: whitneyeckis.com
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Aug 9, 2023 • 36min

110. How Mike Lee Turned His Autoimmune Battle Into a Thriving CBD Company

After a decade as a champion boxer, Mike Lee was diagnosed with an autoimmune disease that almost ended his career. Fed up with countless hospital visits and years on prescription medication, he immersed himself in the wellness world, learning everything he could about nutrition, mindset, and most importantly, CBD. With the help of the latter, Mike defied every doctor’s prognosis, and went on to win eight more fights, becoming the #3 ranked fighter in the world. Today, Mike is the CEO and co-founder of Soul, a CBD wellness brand, with his sister Angie Lee. With his company, Mike continues to deliver on his mission by helping people find natural relief from pain, anxiety, and more.Get 15% off all Soul Wellness products! Click here to shop and use the code: UNDERTHEINFLUENCEWe also talk about:Mike’s career as a professional boxerDealing with an autoimmune disorderHolistic medicine vs Prescription MedicationsThe struggles of starting a CBD brandWhy CBD is demonized in the medical communityHow CBD can help anxiety, pain, sleep, and moreBuilding a community and loyal brand followingBeing in the business of helping peopleMike’s top learning lessons as an entrepreneurKnowing when it’s time to scale your businessThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Mike:Shop Soul: getsoul.comFollow Soul on Instagram: @get.soulFollow Soul on TikTok: @get.soulFollow Mike on Instagram: @officialmikeleeFollow Angie on Instagram: @angieleeshowConnect with Whitney:Follow Whitney on Instagram: @whitneyeckisFollow Whitney on TikTok: @whitneyeckisFollow Under the Influence on Instagram: @undertheinfluence.podFollow Eckis Marketing on Instagram: @eckismarketingFollow Get Supr on Instagram: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jul 26, 2023 • 33min

109. Inside the Mind of Talent Agency Founder and CEO Pamela Zapata

Pamela Zapata is an NYC-based talent and marketing executive who brings a unique range of experience to the table, including over 12 years of mastering influencer strategy, integrated marketing, talent relations, casting, and production for some of the biggest networks, brands, and agencies in the industry. In 2019 she founded Society 18, a bicoastal influencer management and consulting agency with a focus on multicultural and multiethnic content creators and digital strategy. Zapata leverages her unique strategic insights to maximize sponsorships and optimize campaign performance to benefit both her clients and brands.This show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Pamela:Instagram: @pamelazapataWebsite: pamelazapata.comSociety 18: society18.comConnect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jul 19, 2023 • 25min

108. Should You Be on Threads?

It's the episode you've been waiting for. We're talking about Threads, Meta's brand new social media app that may just put Twitter out of commission. As the owner of a creative communications agency and a social media enthusiast (maybe addict?), I knew I had to give it a try. After experimenting with it for several weeks now, I have some thoughts. So, what exactly is Threads? Should you use it? And with the rise of so many new social media platforms, including BeReal, Lemon8, and more, what does the future of social media look like?In this episode, I chat:What exactly is Threads and how is it different from TwitterMy predictions for the future of social mediaWhether or not you should make Threads a part of your strategyBest practices for utilizing multiple social media platformsThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jul 12, 2023 • 26min

107. Harnessing the Power of Masculine and Feminine Energy in Entrepreneurship

In today's episode of Under the Influence, it's just you and me as we explore the realms of masculine and feminine energies. What are they, and how can we use them in our personal and professional lives? As I approach my 30th birthday (slightly freaking out), I've been reflecting on my journey as an entrepreneur and have noticed the dance between masculine and feminine energy as a recurring theme throughout my development. I've evolved from being solely in the masculine energy to finding a more harmonious balance with my feminine side. Join me as I share my learnings and provide tips on how to utilize both your masculine and feminine energies.In this episode, I chat:The pressure women feel to embrace their femininityUtilizing masculine and feminine energy in businessDifferentiating between emotions, ego, and best outcomesThe importance of nurturing feminine creative flowBalancing energies for a sense of harmonyThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jul 5, 2023 • 33min

106. Inside the Mind of Creative Agency CEO Savannah Jordan

Meet Savannah Jordan, CEO & founder of Alpha Creative Agency, a marketing agency focused on creating powerful and impactful marketing strategies for their clients that lead to effortless visibility, brand recognition, authority, and sales. Savannah's background is in operations and marketing, and as an entrepreneur from the age of 18, she understands not only what it takes to make a business successful but to market it successfully. Today we chat about the mindset it takes to own agencies like ours as well as some of Savannah’s past struggles, practicing mental toughness, and her best tips for powerful personal branding.In this episode, we chat:How to overcome challenges when you want to give upThe mindset needed to be a successful entrepreneurSavannah’s strict morning routine and practicing mental toughnessBest tips for powerful personal branding and knowing your audienceThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Savannah:Instagram: @itssavannahjordanTikTok: @itssavannahjordanWebsite: alphacreativeagency.comConnect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jun 28, 2023 • 42min

105. From Sisters to Co-Founders: Building a Fashion-Forward Activewear Brand with Caroline and Lizzy Tierney

In today's episode, I chat with Lizzy and Caroline Tierney, sisters and co-founders of Daughter Lessons, a trend-forward, multi-purpose activewear brand on a mission to empower the next generation of women. Caroline, who started her career working in corporate America, and Lizzy, a professional dancer, launched the brand in 2020, in the midst of the pandemic. What was initially a passion project and side hustle quickly evolved into their full-time jobs, and the business is continuing to grow at breakneck speed. We discuss the shifting marketing landscape, the impact of the pandemic on business, and how to handle working with family.Don't forget to enter our GIVEAWAY with Daughter Lessons! We're giving away a Cooler Than Your Ex Windbreaker and Coffee Lovers Bundle to one lucky winner! To enter, leave us a review on Apple Podcasts and DM us a screenshot. Make sure you’re following @undertheinfluence.pod and @daughter.lessons.nyc on Instagram and tag a friend on our giveaway post for an extra entry. Each tag = 1 extra entry. Good luck!In this episode, we chat:When to quit your job and go all-in on your side hustleStarting a business in the middle of a pandemicHow to overcome pushback when creating a brandCaroline + Lizzy’s biggest entrepreneurship strugglesWorking with a business partner who’s also your siblingThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Lizzy and Caroline:Daughter Lessons Instagram: @daughter.lessons.nycLizzy’s Instagram: @lizzytierneyCaroline’s Instagram: @caroline_tierneyShop Daughter Lessons: daughterlessonsnyc.comConnect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jun 21, 2023 • 50min

104. The Importance of Authenticity on Social Media with Hannah Huante

Today, I sit down with Hannah Huante, a blogger, content creator, podcaster, and all-around badass. She's the mastermind behind @howhanseesit and uses her blog as a hub to share all things fashion, lifestyle, beauty, and wellness. We have a refreshing conversation today about the state of the creator economy, as well as the challenges and rewards of being vulnerable and sharing personal struggles with your audience. Hannah gives us some of her advice and tips on how to thrive online through authenticity and share your life unapologetically.In this episode, we chat:The challenges of vulnerability and authenticity on social mediaHannah’s personal struggles with anxiety, body image, and imposter syndromeHow to implement successful techniques on social while being true to yourselfThe unpredictability of social media and the importance of focusing on your passionThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Hannah:Blog: howhanseesit.comInstagram: @howhanseesitPodcast: How I See ItTikTok: @howhanseesitYouTube: @howhanseesitConnect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprMore information about the show + businesses: whitneyeckis.com
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Jun 14, 2023 • 24min

103. Hot Shot: Will AI Take Your Creative Marketing Job?

In today’s episode, I chat about something that has been absolutely everywhere lately: AI. Specifically, as it pertains to the role of AI in entrepreneurship and creative marketing. There’s been a lot of talk and worry about the possibility of AI taking our jobs but can AI really replace human connection? Despite the controversy surrounding AI, I discuss how I believe it can help streamline our work, make our lives more efficient, help prevent burnout, and be used as a valuable tool for the future.In this episode, I chat:The capabilities of AI in business and content creationUsing AI for copywriting, content ideas, and building out businessThe balance of human connection and AI in building relationships with consumersUtilizing AI for increasing productivity and avoiding burnoutThis show is supported by:Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!Connect with Whitney:Instagram: @whitneyeckisPodcast IG: @undertheinfluence.podTikTok: @whitneyeckisEckis Marketing: @eckismarketingGet Supr: @getsuprFor more information about the show and businesses, visit: whitneyeckis.com

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