Course Creators HQ...All About Online Courses

Julie Hood
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Nov 29, 2022 • 13min

E123 - Super Easy Way to Get Unique Content Ideas

Don’t you just hate staring at a blank screen? So in today's episode, host Julie Hood shares a fun tool that will help you come up with even better content ideas - to grab the attention of your prospective students! Get the links and full show notes at https://CourseCreatorsHQ.com/123.   LINKS MENTIONED  Join Course Profits Accelerator early - and save $700 - and work with Julie through June 30, 2023!  https://coursecreatorshq.com/CPA2023  Mark your calendar for the next 24 Hour Course Creator Intensive... January 14-16, 2023 (Martin Luther King Day weekend)Use the Copy Creator tool athttps://CourseCreatorsHQ.com/cc   KEY TAKEAWAYS FOR ONLINE COURSE CREATORS  The Copy Creator tool can help you brainstorm 22 different content types - and right now you can test it out for FREE!It helps with everything from Social Media headlines, tips, quotes, and questions to Blogging to ideas for a Membership Site… ... and your Online Course!Use the following "boxes" for help with your course:Digital Course IdeasDigital Course OutlineDigital Course Lesson IdeaDigital Course Lesson Outline COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ 
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Nov 22, 2022 • 13min

E122: Creating Amazing Special Offers on Your Online Courses

What could you do to make your offers even more amazing for your prospective students? Let's talk about how to create special offers for your prospective students. Get the links and full show notes at https://CourseCreatorsHQ.com/122.   Thanks for listening! We appreciate you!   LINKS MENTIONED  Join Course Profits Accelerator early - and save $700 - and work with Julie through June 30, 2023!  https://coursecreatorshq.com/CPA2023  My Kajabi Kickstart course has been described as a “complete training to set up your online business – not just your course.” The regular price is $995, but you can get it for only $195 with coupon code 2023. https://coursecreatorshq.com/KK2023  VIP Day AND Course Profits Accelerator at a huge discount with coupon code 2023!https://coursecreatorshq.com/VIP2023      KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    Here are a few ideas for you:  Brand-New Offer: Create something you've never shared before, or at a price-point you've never done before.  "Whole Kitchen Sink" Sale: If you have several courses, bundle them all together for an incredible price.  VIP Day Specials: I'm doing this one! You'll be able to buy a VIP Day with me at a discount and then use it sometime in the next 6 months.  Partner with Another Creator: Partner with another course creator who has a complementary course and offer a discount. This one is a little more complex to put together (to make sure they get signed up for both courses, but it could be lucrative and intriguing to your audience).  Group Coaching Sale: Sell your course PLUS group coaching. You could even offer the coaching early next year. I'm thinking about this one too!  Bundle Sale: Group your course with something else…   Start now by pulling together the details, and here's a quick to do list for you:  Plan out what you are going to offer and how to sell it. Do you need a coupon code or a new sales page?Create the content. Do you need some images? Do you need a blog post?Write up the promotion plan. Email? Social media posts? Live video? Blog post?Start EARLY & schedule as much as you can ahead. Schedule your social posts and your emails so you can enjoy the Thanksgiving holiday and not worry about the details while you cook the turkey.   COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ
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Nov 15, 2022 • 14min

E121: Do you have enough Long-Term and Short-Term content?

When you create content, are you creating it for the long term or the short term? You need both, and in this episode host Julie Hood talks about how she's spending her time and on which type! Get the full show notes at https://CourseCreatorsHQ.com/121   LINKS MENTIONED  Social Bee for a queue of posts - https://CourseCreatorsHQ.com/SocialBee  Pinterest Jana's FREE Masterclass - https://coursecreatorshq.com/PinterestMC    Pinterest With Purpose Course - https://coursecreatorshq.com/JanaPinterestWithPurpose  Listen to the episode - https://CourseCreatorsHQ.com/120  KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    Short Term Content –Most social media tends to be short term content. It gets created and someone sees it within 24 hours or so and then it may not get seen much after that…. It does live on inside your account, but generally it doesn’t get much action going forward.FacebookInstagramTwitterTik TokLinkedInClubhouseUse a social media tool with a "queue" function to re-post your list of content. Long Term Content –Long-term content can live for many years and continue to send you visitors and clicks. The search engines share content based more on the “top content” rather than the most recently posted content. Feed the search engines with:BlogsPodcastsThe #2 Search Engine – YouTube  (one of my goals for the new year is to post more on YouTube)The #3 Search Engine – PinterestGuest podcastingCOME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ
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Nov 8, 2022 • 29min

E120: Pinterest Secrets for Online Course Creators with Jana O

In this special episode, get the scoop on how to use Pinterest to find your students - because you'll be surprised how Pinterest is different than you probably think! Get the full show notes at https://CourseCreatorsHQ.com/120If you've been thinking about Pinterest and whether you should be using it, let's talk about what you need to know in this episode. LINKS MENTIONED  Jana's FREE Masterclass - https://coursecreatorshq.com/PinterestMC    Pinterest With Purpose Course - https://coursecreatorshq.com/JanaPinterestWithPurposeJana's Website - https://coursecreatorshq.com/JanaWebsite   Come connect with Jana -  all sites are @JanaOMedia  KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    Pinterest has tripled in size in the last few years - and is perfect for folks who do Self-Improvement (health, wealth, relationships & hobbies). Jana explains why Pinterest is not a social media channel - and is actually a search engine! (Listen in for the full explanation.)The difference between content posting:Rowing your boatHaving a sailboatUsing a rowboat with a sailJoin Jana on Clubhouse - follow her and jump into her Pinterest training rooms, her repurposing content rooms & her Pinterest club at https://clubhouse.com/@janaomediaJana's course is "Pinterest with Purpose" which is perfect for people who are new to Pinterest and are trying to use Pinterest to grow your biz & make money.  It teaches you to set up your profile properly and get amazing results from keyword research plus clarity on your audience. Plus jump into her FREE Pinterest Marketing Masterclass to learn:5 Secrets for Using Pinterest to grow your audience on autopilot & get clientsHow to know if people are searching for "your thing"Do you need to pay for Pinterest tools? Jana says no, you don't. How often do you need to post? Only 1-2 per day maximum. How does Pinterest compare to Facebook ads? Pinterest is more organic and has a snowball effect of long-term results. Facebook ads (that have been optimized and tested already) and tend to be quicker, but you have to first optimize them and pay for them. Is Pinterest good for repurposing your content? Yes!Should I use my regular VA or social media manager for Pinterest? Since Pinterest is not really a social media site, regular VAs may not understand exactly how Pinterest works. COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ
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Nov 1, 2022 • 12min

E119: How to Update Your Online Course – the 2nd Time Around!

In this episode, host Julie Hood shares 8 different questions to ask yourself when you are updating your course - and how you can make your course even bettter the 2nd time around! Get the full show notes at https://CourseCreatorsHQ.com/119.LINKS MENTIONED  Come join us for the 24 Hour Course Creator Intensive! Get your course content created for 2023.... over the weekend of November 4-6, 2022. Get the scoop here!  https://coursecreatorshq.com/IntensiveViaPodcast   KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    Here are some questions to ask yourself when updating your course (and listen in to hear how I'm applying these questions) -  What feedback did you get from your students?  Where did your students get stuck?  Review your statistics on lesson completion.  Are you missing any images?  Are there any additional worksheets or checklists you can add?  Should you rearrange any lessons? Or maybe break them apart?   Are there any missing lessons? Are there any lessons that are too long and need to be shortened?  How can you market & sell the course a little differently?    COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ
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Oct 25, 2022 • 16min

E118: Help! Which Online Course Idea Should I Do?

If you have a ton of online course ideas – and don’t know which one to create – or maybe you don’t know what you could teach, use the questions in this episode to brainstorm your best online course idea. Get the full show notes at https://CourseCreatorsHQ.com/118. LINKS MENTIONED  Come join us for the 24 Hour Course Creator Intensive! Get your course content created for 2023.... over the weekend of November 4-6, 2022. Get the scoop here!  https://coursecreatorshq.com/IntensiveViaPodcast   KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    If you have tons of course ideas, here are some questions to ask yourself to help decide which one is best:  Which one has your audience been asking you for the most?  Where have I gotten the best results for the most people? Which one will be easiest to create?  Which one do you already have content for?  Where does this land on the customer journey – is it early so you could have follow on courses? Put into some kind of order – like the prerequisites for college courses.  What are the price points?  How would you teach it – would you create all on your own as a DIY? Or would you do it as a group coaching?  Do you have a unique framework that you use?  Which one will be easiest to sell (so a majority of your audience is interested)?  Which one are you most excited about to teach?  If you don’t know what you would teach about, here are 8 key questions to ask yourself and mull over:  What are your hobbies?  What comes naturally to you?  What do people always ask you about or ask you how to do?  Where and how do you spend your free time – TV shows, magazines, YouTube channels or social media accounts you are obsessed with?  What did you like to do as a child?  What were you good at in school?  What skills did you pick up at your current job? Could they be transferred to a new audience?  What other angles can you take on your job?   COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ
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Oct 18, 2022 • 18min

E117: What if Your Market Is Different? With Neil Thompson

In this episode, host Julie Hood interviews Neil Thompson of Teach the Geek - all about how he reaches his audience using a different technique than most online marketers. Get the full show notes at https://CourseCreatorsHQ.com/117     LINKS MENTIONED  Come join us for the 24 Hour Course Creator Intensive - and get your course content created over the weekend of November 4-6, 2022. Get the scoop here!  https://coursecreatorshq.com/IntensiveViaPodcast  Get Neal's Speaking Tips at   https://TeachTheGeek.com/tips   KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    Selling your course through associations can be a terrific way to partner and promote your online course.   Use a VA (or someone from Fiverr) to research and find a list of associations for you to contact.  Determine if your audience prefers a special method of marketing to them (like engineers or scientists).   Speaking Tips from Neal  Know your audience!Start with the end in mind: what action do you want them to take?Focus your points to support that actionLeave yourself some buffer time when doing a presentation for questions at the end.   Big lesson learned: There isn't ONE way to sell - different experts will give you different ways to sell, but you'll have to test against your indivdual audience to see what actually works.   COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ 
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Oct 11, 2022 • 16min

E116: Really Bad Online Course Mistakes

Julie's on a rant in this episode.... she is sharing the things she's noticed over the past few months & wants to make sure you don't make any of these mistakes when creating and selling your online course. Get the full show notes at https://CourseCreatorsHQ.com/116    LINKS MENTIONED   Sign up for my email list and get this free course  Is My Course Idea Any Good? here:   https://www.coursecreatorshq.com/idea     KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   Please don't do any of these (and listen in for the details about why) - 1. Too much individual coaching and not enough overall lessons pulled out for everyone  2. Scribbles on whiteboards and notebooks  3. Doing a 5-day challenge with 90-minute videos  4. Hiding prices!  5. Bait and switch upsell - naughty, naughty  6. "Sign up for my newsletter"  7. No way to experience the course/product    RELATED EPISODES   If you enjoyed this episode, here's another one you might like!  E053: Julie’s Raves and Rants on Course Creation & Course Marketing    COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ
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Oct 5, 2022 • 14min

E115: 3 Tools to Help Course Creators with Writer’s Block & Tracking

In this episode, host Julie Hood shares 3 tools to help with writer's block and tracking link clicks - one is even free!  See the full links at https://CourseCreatorsHQ.com/115.LINKS MENTIONED   For generating content ideas - especially if you're having writer's block, get your FREE account on Copy Creator at  https://CourseCreatorsHQ.com/CC  For tracking links, get a lifetime account of Linko on AppSumo (only for a limited time!). 1 code gets you 60 days of tracking. 3 codes gets you lifetime tracking (and listen to the full episode for my explanation & caution about the AppSumo deals.)  https://CourseCreatorsHQ.com/linko  Or another tool I've used with clients for link tracking is Rebrandly - but it's a yearly account. Ask for help with their custom domain program. Last I checked it was only $48/year but it's not listed on the site:  https://CourseCreatorsHQ.com/rebrandly  KEY TAKEAWAYS FOR ONLINE COURSE CREATORS  If you are stuck and tired of staring at a blank screen for ideas - be sure to check out Copy Creator. It helps with idea generation for:ContentPodcast episodesContent headlinesSocial media ideasCommunity engagement questionsLesson ideasBe sure to track your link clicks and see what's most popular on different platforms! This is incredible knowledge to have. Both Linko and Rebrandly can help! RELATED EPISODES  E055: Tracking – The Secret Sauce of Course Creators  COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ 
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Sep 27, 2022 • 16min

E114: Not Launched Your Online Course Yet?

If your course is almost finished, but you haven’t launched yet, let’s talk about why in this episode. Use these questions to explore a bit deeper about what might be going on.  Get the full show notes and the discounts at https://CourseCreatorsHQ.com/114 LINKS MENTIONEDIf you need help selling your course, jump into Course Profits Accelerator now… you’ll get an extra FREE month in this round PLUS you can save $100! Use the coupon code PODCAST to jump in today! Closes 10/5/2022.https://CourseCreatorsHQ.com/CPApodcast Special discount for podcast listeners!If you need help creating your course, grab the 24 Hour Course Creator DIY version and get $200 off! Plus you can apply your investment against the next LIVE group coaching session. Use coupon code PODCAST to save $200!https://CourseCreatorsHQ.com/24podcast KEY TAKEAWAYS FOR ONLINE COURSE CREATORSI do have a couple ideas for you if you haven't launched yet! Here are the questions I shared with her (and listen in for more details). 1. What still needs to be done - from a technical perspective - to launch? Emails? Landing page? Testing? 2. What is holding me back from an emotional perspective? 3. What am I afraid will happen?4. What am I telling myself about launching? 5. Am I OK with launching and selling a 100 copies? Am I OK with launching and selling 0 copies? What will I say to myself about either one of these situations?6. Am I afraid of failing? (Sometimes we don't launch because then we don't have to actually succeed OR fail.) 7. Am I afraid of succeeding? What am I telling myself will happen? 8. Am I concerned about it being perfect? What if it wasn't? What if something didn't work right? (Wouldn't you just fix it for the person?)9. Have I gotten objective feedback from colleagues or beta testers? (Not just friends and family) I hope these questions help you keep moving forward! The planet needs your course. COME VISIT!  Sign up for my email list and get this free course  Is My Course Idea Any Good? here: https://www.coursecreatorshq.com/idea      GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQ 

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