

Don't Write That Book
Mike Michalowicz, AJ Harper
The "Don’t Write That Book" podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts, steering you through the intricacies of writing and publishing. Mike and AJ demystify all aspects of creating and releasing your book, offering insights drawn from their own journeys. This podcast will be your safeguard against writing THAT book.
Episodes
Mentioned books

Apr 10, 2025 • 47min
The Importance of Due Diligence
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app. Books/Resources Mentioned:“Let Them” by Cassie Phillips, a Timeline and explanationWilliam McRaven “Make Your Bed”Wiggity-wiggity-whack, aka “Jump Jump” by Kris KrossConnect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll books Mike’s Socials: IGFBLinkedIn

Apr 3, 2025 • 43min
Author Gear
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.Books/Resources Mentioned:Kinesis Advantage TypewriterShure MicrophonesiClever Foldable keyboardTyperwriter-sounds KeyboardFlight FlapTravel Tablet StandLogitech Vertical MouseConquering Carpal Tunnel, by Sharon ButlerThe 3.3 Rule, by John BriggsConnect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll books

Mar 27, 2025 • 51min
Author Sites vs Book Sites
The hosts share amusing anecdotes about their winter podcasting setup and the growth that writing brings to authors. They dive into the essential differences between author and book websites, emphasizing the importance of personal branding. Strategies for engaging readers through effective website design and innovative marketing are discussed, including creative ideas for using bonus materials. They also explore optimizing online presence and maximizing unused content for promotions, making the writing community's journey both practical and entertaining.

Mar 20, 2025 • 59min
Building the Marketing Plan
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.Books/Resources Mentioned:Painted Baby, by Matt ShoupI Will Teach You to be Rich, Ramit SethiBird by Bird, Anne LamottConnect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll books Mike’s Socials: IGFBLinkedIn

Mar 13, 2025 • 52min
The List Everybody Needs
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.Books/Resources Mentioned:The 3.3 Rule, by John BriggsConnect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll booksMike’s Socials: IGFBLinkedIn

Mar 6, 2025 • 55min
Author Etiquette
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.Connect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll books Mike’s Socials: IGFBLinkedIn

Feb 27, 2025 • 52min
Substantive Editing
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.Connect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll books Mike’s Socials: IGFBLinkedIn

Feb 20, 2025 • 46min
Writing About Painful Experiences
Writing about painful experiences can be a daunting challenge, but authenticity and vulnerability are key. The hosts discuss the importance of emotional readiness and the idea of a 'healing draft' to navigate tough narratives. They critique traditional publishing practices and highlight how authors can take charge of their marketing. Personal stories intersecting with public trauma, like 9/11 and COVID-19, require sensitivity. Ultimately, the process of expressive writing offers therapeutic benefits, fostering reflection and growth.

Feb 13, 2025 • 44min
Using Advanced Readers
Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast appBooks/Resources Mentioned:I See You, by Amy KempBe Good with Money, by Michelle Arpin BeginaTest Drive Your ContentAJ’s All-Access Path Membership ProgramConnect with AJ & Mike:AJ Harper, website Write A Must-Read Free resourcesAJ’s Socials:FacebookLinkedInMike Michalowicz, websiteAll books Mike’s Socials: IGFBLinkedIn

Feb 6, 2025 • 50min
Using Research in Your Book
Discover how research can elevate your writing and add credibility to your narrative. The hosts celebrate young talent while discussing the importance of integrating personal experiences into storytelling. Learn about blending qualitative and quantitative research methods and the use of AI tools to enhance writing efficiency. They share insights on the strategic use of footnotes and endnotes to engage readers. Plus, explore the courage it takes to reassess ideas and the value of collaboration, all wrapped up in a humorous and engaging atmosphere!


