

The Jasmine Star Show
Jasmine Star
The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips and a step-by-step plan to empower entrepreneurs to build a brand, market it on social media, and create a life they love.
Episodes
Mentioned books

Jun 12, 2024 • 53min
Unreasonable Hospitality: What It Takes to Be Number One in Your Industry with Will Guidara
Can you imagine being named the BEST in the globe at what you do?Well, That's exactly what happened to Will Guidara, the former co-owner of 11 Madison Park, and Amy Porterfield, my resident cohost, and I had the pleasure and honor to interview him. When I tell you he did NOT disappoint, y’all, Will graciously shared his philosophy of "unreasonable hospitality" and how it propelled the restaurant to be named the best in the world with us.Now you might be thinking, “Jasmine, sounds great but I don’t own a restaurant.”Trust me when I say that you, me, Amy, and literally any other business owner you can think of are in the business of HOSPITALITY.In this episode, you’ll learn the concept of "unreasonable hospitality" and its application in business, how to create a stellar customer experience, and what it takes to be number one in your industry.Click play to hear all of this and…(00:01:02) The difference between service and hospitality.(00:02:09) Will’s story about reaching the title of “the best restaurant in the world”.(00:08:22) Will’s tips and insights on leadership.(00:18:50) The importance of giving the benefit of the doubt and understanding the cost of leadership.(00:24:32) A story Will told about serving a hot dog at a fancy restaurant and how it led to a breakthrough in hospitality.(00:31:13) How to overcome resistance in leadership and the importance of understanding team capacity and priorities.(00:35:24) The sacrifices Will made in pursuit of excellence and the need for balance in work and life.(00:36:30) The concept of “unreasonable hospitality” and its impact on business leadership and customer experience.(00:37:34) How to create a culture of normalized feedback in a business and its importance in fostering growth and improvement.(00:38:38) The idea of making every experience into a personalized and memorable interaction.(00:41:38) “The Rule of 95 Five” and how you can apply it in your business(00:43:12) The impact of investing in unreasonable hospitality.(00:46:05) Strategies for small businesses to implement and scale unreasonable hospitality in their digital offerings.(00:50:28) Your homework assignment after listening to this episode.For full show notes, visit https://jasminestar.com/podcast/episode439Get a copy of Unreasonable Hospitality >>HERE<<.

Jun 11, 2024 • 32min
When You Should “Break the Rules” in Your Business
You know who knew a thing or two about defying norms?Coco Chanel.In the 20th century in France, women wore corsets and frilly dresses (basically only clothes that were appealing to men.)So, what’d she do? She started designing clothes that were simple, sleek, and stylish with clean lines and timeless elegance.And let me tell you, the whole world took notice but she didn’t stop there…She went on to break even more rules. She chopped off her hair into a short bob, which was unheard of at the time. She rocked menswear-inspired outfits, and she even dared to use jersey fabric in women's fashion. Y’all, Chanel was a gangster.In fact, Chanel famously said, 'In order to be irreplaceable, one must always be different.'So, how can you break (or bend) the rules and stand out in your business? Got you covered.In this episode, you’ll learn my framework for embracing a rule-breaker mindset, how to assess the risks and rewards when breaking a business rule, and how to address common fears and hesitations.Click play to hear all of this and…(00:00:00) My upbringing in a conservative home with strict rules (and how I challenged all of the ones that didn’t make sense to me.)(00:02:53) My healthy rule-breaking framework and why I believe it’s important in business.(00:08:26) How Coco Chanel broke fashion rules and revolutionized the industry.(00:10:30) The Rule Breaker Mindset and four steps to take to achieve it.(00:21:19) How to persevere in the face of challenges when rule-breaking.(00:22:20) How to identify the right rules to break.(00:29:53) Two strategies to inject innovation into your business.For full show notes, visitjasminestar.com/podcast/episode438

Jun 6, 2024 • 22min
Business Education and Coaching: How Much to Invest and How to Turn Around a “Bad Investment”
You’ve heard me talking about “getting in the room”, right?Well, I gave some advice to a friend recently when she shared her challenge of finding a room that was the right fit for her. And I wanna share it with YOU, too……“Pick a room, any room… Will it be the best room? Will it be the right room? Most likely not, but it's a muscle you build.”I get it. Trust me, I do.It seems counterproductive joining a room without being sure it isn’t a fit. But what if you got so good at making the wrong room the right room? Can you imagine how great you’d be at maximizing when you DID get in the right room?In this episode you’ll learn how much of your revenue you should be investing in educational resources, the mindset to have around making investments, and what to do when an investment doesn’t seem to be paying off.Click play to hear all of this and…(00:01:10) The decision-making process behind my $50,000 investment in Gary Vaynerchuk’s program.(00:04:39) A message from my friend and peer, Brandon Kidd, on reinvesting in education and personal development.(00:06:52) My personal experience of investing in education and coaching and what I always consider before saying yes.(00:16:49) How you can make the absolute most of your investments.(00:21:10) The value of seeking discomfort to grow and challenge limiting beliefs.For full show notes, visit jasminestar.com/podcast/episode437Resources mentioned in this episode:Wealth Building Strategies: How to Budget, Invest, and Raise Your Prices with Brandon Kidd (The Jasmine Star Show)Five Mindset Shifts For Business Growth (The Jasmine Star Show)Letting Your Marketing Work For You with Billy Gene (The Jasmine Star Show)

Jun 5, 2024 • 1h
Homeless to CEO: How to Build a Legacy and Generational Wealth with Fawn Weaver
Fawn Weaver, CEO of Uncle Nearest Whiskey, shares insights on competing with big players, embracing purpose, and building generational wealth. She discusses pioneering her role in the whiskey industry as a Black woman, the importance of brand ownership, and the historical significance of African Americans in whiskey making. Fawn's journey from homelessness to CEO, advice for marginalized communities, and strategic fundraising tips are also highlighted in this engaging conversation.

Jun 4, 2024 • 25min
Make Better Business Decisions with This One Mindset Shift
My mentor, Susan Sierota, introduced me to a concept that took me a hot minute to grasp….But once it clicked, I knew I had to share it with y’all. She said, “Being a CEO requires thriving in the ambiguity of paradoxes and opposites.”If you’re wondering what the heck that means, you’re not alone. You’ll learn everything you need to know in this episode.**But one thing this mindset shift taught me is that the path to true profitability is about aligning with our purpose, not just the revenue. It's about making choices that resonate with our core, even if they seem counterintuitive at first glance. (Phew…how’s that for a cliffhanger?)Click play to hear all of this and…(00:01:02) The topic of this podcast and its importance for entrepreneurs in making well-rounded decisions.(00:02:03) Examples of paradoxical pairs in business and how they can coexist.(00:04:12) The benefits of embracing paradoxes and how I was introduced to this concept.(00:12:21) An example of a company that’s thriving in the ambiguity of opposites and paradoxes.(00:17:40) Two strategies (with practical examples) that’ll help you think BIGGER and embrace paradoxes.For full show notes, visit: jasminestar.com/podcast/episode435

May 30, 2024 • 10min
[9 min] The Advice I Needed to Hear When I Started My Business: My 2024 Whittier Commencement Speech
Maybe you’ve asked yourself this question……“What is THIS all for?”It's a question that digs at the heart of purpose, pushing you to consider the true meaning behind the endless amount of work.And to this day, I wonder if my grandmother asked herself this question. She moved to East LA to work in a sweatshop, taking three buses to work after dropping off her three kids at school, one with special needs—getting home with just enough time to put dinner on the table and send the kids to bed.Maybe she knew that one day her hard and treacherous work would pave the way for her granddaughter to not only go to college but to come back to deliver a commencement speech.In this (very short) episode, you’ll learn the four qualities that’ll take you SO far in life and business.Click play to hear all of this and…(00:00:00) My personal (and emotional) experiences at Whittier College.(00:02:35) The four qualities that’ll take you far in life and business.(00:06:50) My words to YOU when finding your purpose and making a positive impact on future generations.(00:07:46) The sacrifices my grandmother made for me to live the life I do today.For full show notes, visit https://jasminestar.com/podcast/episode434

13 snips
May 29, 2024 • 1h 2min
How to Reach IMPOSSIBLE Goals with Dr. Benjamin Hardy
In this engaging talk, Dr. Benjamin Hardy, a doctor and author renowned for his expertise in personal transformation, shares insights on achieving seemingly impossible goals. He discusses the concept of '10x is Easier than 2x,' challenging listeners to set higher aspirations and let go of outdated beliefs. Dr. Hardy emphasizes the importance of reframing the past to shape our futures and highlights the 80/20 principle in focusing on impactful actions. His strategies encourage a profound mindset shift, paving the way for personal and professional growth.

May 28, 2024 • 27min
How to Break Free from Analysis Paralysis and Start Taking Action When You're Feeling Stuck
"Will this matter in 10 minutes, 10 months, or 10 years?"Asking myself this simple question has been a game-changer for me and I’ll tell you why…If it doesn’t matter in 10 months or 10 years, I simply don’t care. I don’t care about the reality show everyone’s talking about. I don’t care where we eat dinner. Basically, I’ve trained myself to not care about instant gratification or moments of temporary excitement.This is ONE of the five strategies that can get you out of analysis paralysis (which can actually show up in five different ways.)In this episode, you’ll learn how to choose fearful action, the manifestations of analysis paralysis, and five strategies to overcome analysis paralysis and get into action.Click play to hear all of this and…(00:03:31) The impact perfectionism had on Da Vinci’s progress.(00:04:29) How to identify the five main ways analysis paralysis can show up.(00:08:41) Five strategies to combat analysis paralysis.(00:10:28) The strategy of giving yourself restraints and how it helps you make better decisions.(00:13:36) A technique to overcome procrastination and take immediate action.(00:15:33) How to create a “bias towards action”.(00:18:15) How to prioritize decisions based on their impact in the short and long term.(00:19:16) Using the Pareto Principle, also known as the 80/20 rule, to make better decisions.(00:21:09) A framework for getting to the root cause of business problems and overcoming analysis paralysis.(00:24:16) The different forms of analysis paralysis and the five practical strategies to overcome it.For full show notes, visit https://jasminestar.com/podcast/episode432After listening, check out this episode, Change Your Life in One Year with Sahil Bloom, by clicking >>HERE<<.

May 23, 2024 • 7min
[6 min] How I REALLY Feel About Creating Content in Public
In this episode, Jasmine Star opens up about her struggles with creating content in public, sharing embarrassing moments and her determination to push past feelings of self-consciousness. She emphasizes the importance of not letting embarrassment hinder business growth and taking action despite fear.

5 snips
May 20, 2024 • 50min
Get Attention and “Embrace the Dirt” for Success with Gary Vee
Real talk: Are you willing to get your hands dirty with the gritty, often overlooked tasks that lay the groundwork for your future?My resident co-host Amy Porterfield, our guest Gary Vaynerchuk, and I had a conversation about how important this mindset shift really is to become the person you need to be (so you can have the things you want to have and do the things you want to do.)But that’s not all…In this episode, you’ll learn the importance of authenticity in content creation, personal branding, and the strategic use of tools like green screens and targeted ads to engage audiences and drive business growth.Click play to hear all of this and…(00:00:01) The theme of this co-hosting series: Going against the grain in business and marketing.(00:07:15) The necessity of innovation and going against the grain to stay relevant in business.(00:10:04) The significance of being “hands-on” on your social media platforms.(00:15:12) The evolution of social media algorithms and the impact on content visibility.(00:17:22) The shift to interest graph and algorithmic reach on social media platforms.(00:18:29) The unprecedented opportunity to capture attention on social media and the importance of taking action.(00:20:28) A discussion on overcoming insecurities and fear of regret.(00:24:12) Gary Vaynerchuk's journey of betting on himself and the sacrifices he made for long-term success.(00:27:15) Some of the best strategies for business growth.(00:32:01) The impact of creating relevant content and its potential to drive business growth (with practical examples).(00:34:34) Discussion on using general video content to gauge interest before localizing for targeted advertising.(00:36:51) Why Gary loves it when his posts DON’T perform well.(00:37:34) The need for humility, taking risks, and going against the grain in business.(00:47:09) Gary's confidence in his book's potential to revolutionize social media marketing.(00:48:52) Gary’s advice to you about creating content.(00:49:54) Why Gary isn’t heavily marketing his book.For full show notes visit: https://jasminestar.com/podcast/episode430