

The Jasmine Star Show
Jasmine Star
The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips and a step-by-step plan to empower entrepreneurs to build a brand, market it on social media, and create a life they love.
Episodes
Mentioned books

Jul 4, 2024 • 14min
Mid-Year Check-In: Two Things I Want You to Hear Today [14 min]
Can you believe we’re halfway through 2024?(I’ll pause to let that sink in.)This is a moment to reflect on what’s worked so far and where adjustments may need to be made. I know I might sound a little crazy, but I believe reflection has the power to reshape your perspective and reignite your motivation…and that's EXACTLY what we’re going to do today.In this episode, I’m “bringing back” some powerful insights from two of the most popular guests we’ve had on the Jasmine Star Show this year: Sahil Bloom and Dan Martell.Both Sahil and Dan shared their frameworks for remaining resilient and taking action towards your goals and we’re going to hone in on a few key things they discussed today so we can make the most out of 2024 and finish stronger than we started.Click play to hear all of this and…(00:00:00) How a visit to a McDonald's train in Barstow, CA helped me learn about the power of “halfway” points.(00:06:31) How small, consistent actions can unlock your ability to achieve long-term goals.(00:09:16) How you can reframe the meaning of discipline in your day-to-day life and actually see results.Listen to Related Episodes:Map Out Your Next 3 Months in Less Than 30 MinutesChange Your Life in One Year with Sahil BloomHow to Push Past Your Revenue Ceiling with Dan MartellDownload the workbook so you can start taking action right away at jasminestar.com/productivity.For full show notes, visit jasminestar.com/podcast/episode449

Jul 3, 2024 • 51min
Sophisticated Marketing: Creating Content That Builds Community with Chris Do
Chris Do, a sophisticated marketing expert, shares insights on content creation, community building, and pricing models. He emphasizes the importance of brand and community over product and revenue. Chris also discusses overcoming self-doubt in content creation and the value of continuous testing and learning for building a successful brand.

Jul 2, 2024 • 36min
Quarter 2 Review: The Actions I Took to Build My Future
I’m fully convinced that the foundation for long-term success in business is not built through flashy tactics and quick wins.Years of success have taught me that big wins are built over time: brick by brick by brick.In this episode, I’m sharing the “brick building” actions I’ve taken in Q2 of 2024 to set up a strong foundation for future growth. Will all of them work in my favor? I don’t know. But I’m getting vulnerable and sharing them with you in real time so you can see what building a business really looks like.From flying to Nashville for an in-person podcast session with Amy Porterfield to serving as a judge in the UPS Store + Inc Magazine’s Small Business Challenge, and even taking a personal retreat to clear my mind and refocus—this episode is packed with the (messy) actions I’m taking to build a life - and a business - I’m proud of.Click play to hear all of this and…(00:00:57) Behind the scenes of working with Amy Porterfield to co-host a series of podcasts with entrepreneurs from across the country.(00:03:32) How I prepared to interview Gary Vaynerchuk on the podcast(00:06:17) The strategic role that in-person events will have in my business, and how I’m preparing for them now(00:09:05) What I learned from having some time away from distractions and technology… only me, my journal, and some good sushi!(00:14:00) How to find your unique edge when you’re facing competitive situations(00:18:36) Staying flexible even when real life doesn’t match the glamor of social media(00:24:25) My experience as a mentor in the UPS Store + Inc Magazine’s Small Business Challenge(00:27:17) Identifying the season you’re in so you can strategically maximize your time(00:29:10) How I fully stepped into my role as CEO during the recent launch of Social CuratorListen to Related Episode:Quarter One Review: How I’m “Laying Bricks” to Build Relationships and Open Up New OpportunitiesFor full show notes, visit jasminestar.com/podcast/episode447

Jun 27, 2024 • 6min
Sell the Impact: A 3-Step Framework To Increase Your Sales [6 min]
Have you ever wondered why some products fly off the shelves while others gather dust? Or why some services sell out in minutes and some…well, just don’t seem to move?What's the secret that makes customers say "I need this right NOW!" and reach for their wallets?Enter: The FBI Method. (Don’t worry, it has nothing to do with law enforcement. 😉)What the heck is the FBI Method, you ask? I got you.In this episode, I’m peeling back the curtain on the art of selling by sharing this psychology-based sales messaging framework that WORKS.And the best part? It doesn’t matter what industry you’re in, you’ll be able to apply it to any offer to increase your conversions and sales.Click play to hear all of this and…(00:00:00) How to sell the impact of your offer and why it works like magic.(00:01:05) What the FBI method means and how to use it in YOUR business.(00:02:16) Real-world examples of the FBI method for service-based and product-based businesses.(00:04:35) My own personal example of the FBI Method with Social Curator (the Software as a Service company that I founded).Listen to Related Episodes on Sales:356: Three Psychology-Based Sales Strategies to Increase Your Revenue399: How to Price Your Offer to Increase Sales369: How To Increase Your Sales by Uncovering Your Dream Client’s Needs and DesiresFor full show notes, visit jasminestar.com/podcast/episode446

Jun 26, 2024 • 50min
Content Marketing, Real Estate, and Digital Courses: How Blake Rocha Built Wealth in His Early 20s
Guest Blake Rocha shares his journey from watching his mom work long hours to becoming a self-made millionaire in his early 20s. Topics include creating faceless content, success in real estate, challenges in entrepreneurship, and reasons why people hesitate to start in real estate.

Jun 25, 2024 • 23min
How You Can Develop the BEST Traits in Leadership
Business Observation: Sometimes the best leaders had zero intention to become a leader.Lemme explain—better yet—lemme give you an example…When Jackie Robinson joined the Brooklyn Dodgers in 1947, he never set out to become a leader. However, his courage and resilience in breaking the color barrier in baseball made him an iconic figure and a symbol of the Civil Rights Movement showcasing how impactful leadership can emerge from unexpected places and circumstances.Now, courage and resilience are pretty common leadership traits, but I noticed FOUR (more underrated) leadership traits that made me pause and reflect when hearing his story. So, today, I’m sharing them with you!In this episode, you’ll learn how you can develop the best traits in leadership, the three C's of composure, and how to use them to become a better leader.Click play to hear all of this and…(00:00:53) My childhood obsession over a pair of shoes and what it taught me.(00:03:36) A leader who did extraordinary things in his career and made a huge impact.(00:04:44) The importance of blocking out distractions and visualizing success.(00:08:47) How YOU can empower others to confront challenges.(00:13:00) One of the most underrated qualities in leadership that leads to an environment of trust and collaboration.(00:15:25) How to stay calm and focused during turbulent times in business.(00:17:35) My personal experience with a leadership assessment and the discovery of her innate leadership qualities.(00:20:26) The “three c's of composure” framework and how it can help you become a better leader.For full show notes, visitjasminestar.com/podcast/episode444

Jun 20, 2024 • 40min
Expanding Your Personal Brand as a Founder with Candace Nelson
“Oprah loves your cupcakes.”Imagine hearing THAT on the other end of the line…Candace Nelson, one of the incredible guests that Amy Porterfield curated as a guest for our co-hosting series, received this exact call from Oprah’s producer at Harpo Studios.Shortly after that call, Sprinkles became a worldwide brand with only one little (and new) location in Beverly Hills.But, she’s done many more iconic things—beyond the baked goods—Candace is a business mentor for women and a New York Times Best Selling author. She’s even been a Shark on Shark Tank and a judge on Cupcake Wars and Sugar Rush.In this episode, you’ll learn the most successful pitches on Shark Tank, tips on building your personal brand, and advice for pivoting.Click play to learn all of this and…(00:01:46) An overview of Candace's entrepreneurial journey (from founding Sprinkles Cupcake ATM to being a guest shark on Shark Tank).(00:03:17) Candace's experience of feeling unmoored after selling the majority stake in Sprinkles and her desire to pivot her personal brand and talk about entrepreneurship.(00:04:28) Discussion of Candace's experience of being featured on the Oprah show and the impact it had on her brand's success.(00:06:55) Candace's advice when feeling the need to pivot in business.(00:10:11) Candace's experience as a guest shark on Shark Tank (including how she got the opportunity and her interactions with the other sharks).(00:16:07) The importance of being assertive in business (example of this through a Shark Tank experience).(00:18:20) The two common traits of the most successful pitches on Shark Tank.(00:20:59) What makes the best entrepreneurs (in the context of investing and partnerships).(00:29:22) The key to staying relevant and ahead in business.(00:34:07) The importance of building a supportive community (especially for women entrepreneurs).(00:36:01) A conversation women need to have more of.For full show notes, visithttps://jasminestar.com/podcast/episode443

Jun 19, 2024 • 15min
Become a Better Speaker: Steal My 6-Step Framework [15 min]
Have you ever heard a presentation (or speech) that made you feel like you were listening to your favorite throwback—simply because your head was continuously nodding in agreement?If so, I’m gonna guess you felt yourself immersed in the stories the speaker was telling. And guess what? That wasn’t by accident.In this short-n-sweet episode, I’m going to teach you how to do exactly THAT. Get ready to learn the secrets behind crafting a speech that captivates, resonates, and leaves your audience nodding along every step of the way.Click play to hear all of this and…(00:00:50) How to grab your audience's attention from the very beginning.(00:05:20) My advice on organizing the “main content” of your speech or presentation.(00:07:15) The best way to insert facts, statistics, and personal stories (to build credibility and strengthen your main points.)(00:09:18) The importance of smooth transitions (and how to apply them!) to guide listeners from one subject to another and help them digest the information.(00:10:14) My favorite engagement techniques to connect with the audience.For full show notes, visitjasminestar.com/podcast/episode442

Jun 18, 2024 • 20min
THIS is How You Better Serve Your Customers and Clients
Have you ever wondered what made Starbucks such a cultural phenomenon?Hot take: it’s not the coffee.It actually has more to do with their atmosphere… why, you ask?Well, their comfy chairs, spacious layouts, and free Wi-Fi create a warm and inviting ambiance – a "third place” to be exact (what their customers TRULY wanted)…A place to go beyond work and home to relax, socialize, or catch up on emails outside of their typical locations. By tapping into this "why" behind customer behavior, Starbucks became, well… STARBUCKS.Ready to learn how you can tap into the “why” behind your customers’ behaviors so you can build a massively successful business? I knew I liked you.In this episode, you’ll hear frameworks for understanding customer behavior, my top three ways to gather feedback and action steps for optimizing each stage of the customer journey.Click play to hear all of this and…(00:00:00) The importance of understanding customer behavior and making decisions to benefit them.(00:02:05) The basics of customer behavior.(00:05:48) The “Fogg Framework” and how you can use it to serve your customers and clients well.(00:11:52) How you can use data and gather feedback to understand customer behavior.(00:16:27) How you can combine data with feedback to make the BEST business decisions.(00:19:23) The action steps I’m giving you after listening to this episode.For full show notes, visitjasminestar.com/podcast/episode441 After you listen, you may also enjoy this episode, How to Create an UNFORGETTABLE Customer Experience, >>HERE<<.

Jun 13, 2024 • 20min
What to Do When You Catch Yourself Over-Thinking in Your Business
“Do you come from an immigrant family?”When my English Professor asked me this while critiquing my first college paper… I was shook.I’ve thought about this for years, decades, in fact. But in retrospect, it was a hidden blessing. It led me to discover passions I might have otherwise overlooked. (Ahem, like business!) Most importantly, it led me here, recording this episode for you.So, let me ask you. Have you ever caught yourself overthinking situations in your business?Inspired by wisdom from Jay Shetty, I've created a five-step framework that turns overthinking into an actionable plan that solves problems.Click play to hear all of this and...(00:01:07) My experience receiving criticism from a college professor and its impact on my confidence.(00:02:59) Why I scratched my first Commencement Speech idea and wrote a different concept.(00:05:38) The concept of overthinking and its impact on decision-making in business.(00:06:32) My Five-step Framework to Combat Overthinking.(00:11:00) My actual Commencement Speech and why this was so near and dear to my heart.For full show notes visit, https://jasminestar.com/podcast/episode440