
The Thoughtful Entrepreneur
You’re gonna love this DAILY, commercial-free entrepreneur spotlight show. We feature CEOs and founders of 6-9 figure B2B companies. Agencies, coaches, consultants, and other leaders share not only their success stories - but their advice for business leaders focused on business growth.
You’re going to hear real stories from real people all in 15-25 minutes time - perfect for your commute.
On this podcast, your host, Josh Elledge encourages entrepreneurs to share not only their expertise but their stories and their hearts.
We believe that every person has a unique message which can positively impact the world. Even YOU! If you’d like to be featured on The Thoughtful Entrepreneur, apply here: https://UpMyInfluence.com/guest/
Latest episodes

Jan 15, 2024 • 19min
1790 – Thought Expansion with Ross Arntson of the The Infinity Matrix
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Co-Founder of Infinity Matrix, Ross Arntson.Ross and his team have carved out a niche for themselves by catering to what he describes as "vagabonds and rebels." These individuals are not content with the status quo and are pursuing courage, inspiration, and self-esteem that transcend societal constraints.A key component of the Infinity Process is its ability to help individuals remain focused and motivated within their existing environments. Ross shared how this approach encourages staying centered in the present moment, which allows for decision-making from a place of calmness and observation. This is crucial in a world where external chaos often leads to impulsive reactions.Ross also emphasized the significance of being mindful of what we expose ourselves to. He spoke about setting up anchors for the future, which involves deliberating the environments we create and our interactions. This mindfulness is essential for maintaining control over our surroundings.Ross highlighted the hands-on resources and programs available to assist individuals with their needs. The firm offers tools to support personal transformation from hypnosis and EFT to NLP. Ross also mentioned a new program tailored for individuals with PTSD, underscoring the importance of addressing the lingering effects of past events on our present lives.Key Points from the Episode:Unique approach of Infinity Mastery ConsultingDevelopment of the Infinity ProcessWorking with "vagabonds and rebels"Stimulating individuals within their existing environmentImportance of setting up anchors for the futureBeing mindful about what we expose ourselves toControlling our environment and interactionsHands-on approach of Infinity MatrixResources and programs offered by Infinity MatrixAbout Ross Arntson:Ross Arntson, a former CEO with a rich background in management and sales, brings over 40 years of expertise to the table. Renowned for his innovative approach, he has revolutionized traditional management and training systems. His methods significantly improve employee retention, sales skills, and overall business profitability.Arntson integrates advanced techniques like neurolinguistic programming, timeline and Hypnotherapy, and emotional freedom techniques. In collaboration with Garry Johnson, he co-created The Infinity Process. These methodologies are not just theoretical; they've been applied successfully in real business scenarios.Ross's consulting in business management and peak performance is grounded in practical application. His programs, applicable in diverse business environments from boardrooms to frontline operations, have been thoroughly field-tested to ensure high-performance outcomes.About Infinity Matrix:The Infinity Matrix, co-founded by Ross Arntson, is not about simulated realities or dystopian narratives. Instead, it's an innovative concept that redefines our understanding of reality and our role in shaping it. Far from fostering a victim mentality, the Infinity Matrix empowers individuals to acknowledge their significant role in crafting their experiences and reality.At its core, the Infinity Matrix is a metaphor for what we perceive as our "Individual Reality." It combines the concepts of "Infinity" - representing the limitless nature of space, time, energy, and matter - and "Matrix," signifying the environment or structure where something develops. This fusion creates an environment where experiences and non-experiences unfold continuously.This concept highlights the dynamic interplay between our internal and external realities, converging at "NOW." In this center of infinite choices, individuals can shape their reality. The Infinity Matrix emphasizes being present and making conscious choices in the moment, which is seen as the most potent state for creating one's reality.Reflecting on the teachings of Gurdjieff, the Infinity Matrix suggests that the key to enriching life lies in intentionally bridging the inner and outer world struggles. This connection fosters the soul's development, representing a higher level of existence and understanding.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Infinity Matrix website athttps://hackingtheinfinitymatrix.com/Check out Infinity Matrix on LinkedIn athttps://www.linkedin.com/company/success-with-class/Check out Infinity Matrix on Instagram athttps://www.instagram.com/theinfinitymatrix/Check out Infinity Matrix on Twitter athttps://Twitter.com/infinitymatrx Check out Ross Arntson on LinkedIn athttps://www.linkedin.com/in/rossarntson/Check out Ross Arntson on Twitter athttps://twitter.com/RossArntsonCheck out Ross Arntson on Facebook athttps://facebook.com/rossarntsonMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Jan 14, 2024 • 18min
1789 – Scaling your business with Steven Calascione of Success With Class
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder of Success With Class, Steven Calascione.The pandemic has been a catalyst for change for many, and Steve's story is a testament to the resilience and adaptability required in these times. After being laid off from his corporate job in midtown Manhattan, Steve, alongside his wife, made the bold decision to pivot entirely.They ventured into the world of property management, starting from scratch. With a robust marketing and sales campaign, they rapidly grew their business to a seven-figure revenue stream within two years.However, Steve's aspirations didn't stop at running a successful business. He discovered a deeper passion for helping other entrepreneurs navigate the real estate sector. This realization led him to sell his thriving property management business and establish Success With Class, where he now serves as a coach and mentor to up-and-coming entrepreneurs.Steve shared valuable insights from his book, "Service Business Mastery: The Blueprint to Scaling Your Startup to Seven Figures and Beyond." This resource is a goldmine for service-based entrepreneurs eager to deliver exceptional service and scale their operations. Steve's philosophy centers on over-delivering on promises and fostering long-term client relationships, crucial for repeat business and referrals.Key Points from the Episode:Steve's journey from being laid off during the pandemic to starting a successful property management businessTransitioning to coaching and helping other entrepreneurs in the real estate sectorInsights into effective marketing and sales strategies for service-based businessesGrowth potential in the property management sectorImportance of outstanding customer service and effective marketing and sales strategiesImportance of over-delivering on promises and building long-term relationships with clientsAbout Steven Calascione:Steven Calascione is a dynamic entrepreneur and coach, steering service-based small businesses towards their first million in revenue. With over a decade of varied business experiences, his approach is a blend of strategic planning, hands-on management, and fostering a growth mindset.His expertise lies in formulating and executing strategies, leveraging his deep sales, marketing, and event production knowledge. Steven aids clients in designing profitable, scalable, and sustainable business models, focusing on refining business processes, revenue streams, and marketing tactics to thrive in ever-changing markets.More than just a strategist, Steven enhances his clients' capabilities through sales training, leadership development, and streamlining business operations. His goal is to empower businesses to achieve success and maintain it.Steven is also the host of the 'Service Business Success' podcast, where he shares insights and interviews successful entrepreneurs, offering practical advice and motivation. As a professional speaker, he spreads his wisdom on entrepreneurship, business growth, leadership, and marketing, aiming to inspire and educate a broader audience.About Success With Class:Success with Class, founded by Steven Calascione, is a coaching agency that marks his proudest achievement in a career filled with entrepreneurial success. This coaching agency is Calascione's platform for guiding and inspiring emerging entrepreneurs.Within just three years, Calascione successfully launched and grew three service-based businesses, each surpassing the million-dollar revenue mark. His mission is clear and driven by his rich experience: to ensure that the entrepreneurial journey of his clients is as exhilarating and successful as his own.In his agency, Calascione focuses on crucial aspects of business growth, such as the importance of following up with qualified prospects to increase sales closing percentages.He emphasizes the need for a systematic approach to follow-ups, personalization of communication, and providing value in each interaction, essential for building strong customer relationships and driving sales success.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Success With Class website athttps://successwithclass.webflow.io/Check out Success With Class on LinkedIn athttps://www.linkedin.com/company/success-with-class/Check out Steven Calascione on LinkedIn athttps://www.linkedin.com/in/steven-calascione-7121b3a8/Check out Steven Calascione on Instagram athttps://www.instagram.com/steveyclass/More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Jan 13, 2024 • 22min
1788 – Integrating AI in your operations with Art Powell of Trinsic Technologies,Inc.
Art Powell, Founder & CEO of Trinsic Technologies, discusses the impact of AI on businesses and the challenges and opportunities it presents. He introduces AVOS, an efficient AI product developed by Trinsic Technologies. Art emphasizes the need for a strategic approach to implementing AI and announces the launch of a new podcast dedicated to technology and AI integration.

Jan 12, 2024 • 21min
1787 – Remote Workplace Best Practices with Virtira’s Shane Spraggs
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the CEO of Virtira Consulting Inc., Shane Spraggs.The world of work has undergone a seismic shift in the past few years. Remote work, once a perk, has become a necessity and, for many, a preferred mode of operation. Shane Spraggs is at the forefront of this transformation, leading Vertira, an operations and project management company that excels in the virtual space.Shane's book, "The Power of Remote," is not just a testament to the current trends but a guidebook for leaders looking to harness the potential of remote work. During our talk, Shane delved into the strategies and practices that make remote organizations survive and thrive.One of the main topics he explored was the art of building high-performing teams in a virtual environment. Shane emphasized the importance of clear communication, robust processes, and the right tools to keep teams aligned and productive. He shared examples of how Vertira implements these practices to achieve remarkable results.Shane discussed the various tools and platforms that facilitate collaboration and project management. He highlighted how Vertira leverages these technologies to streamline operations and maintain a competitive edge.Key Points from the Episode:Shane Spraggs, CEO of VirtiraBuilding high-performing organizations in the virtual workplaceOperations and project managementRemote work strategiesThriving in a virtual workplaceThe impact of remote work on organizationsStrategies for success in a virtual environmentThe power of remote workAbout Shane Spraggs:Shane Spraggs is a notable figure in media and software start-ups with over 25 years of experience. He's significantly impacted Virtira as CEO, enhancing productivity for Fortune 100 clients through innovative systems and strategies, particularly for remote teams. His problem-solving skills are highly acclaimed, especially in addressing complex organizational issues for sustainable success. Shane co-authored "The Power of Remote" in 2023, a best-seller providing insights on modern team management. He's also a seasoned speaker, adept in various formats, including podcasts and roundtable discussions. Shane's expertise centers on enhancing remote work culture, strategic planning, and project management. Shane excels in creating productive environments for remote teams and preparing them for remote challenges. His approach combines research with practical experience, offering tangible strategies for organizational improvement. He offers in-person and virtual sessions, sharing his knowledge and experience.About Virtira Consulting Inc.:Virtira specializes in enhancing remote work performance. Amid the rise of hybrid work environments, Virtira leverages its extensive experience in remote operations to assist companies in improving sales, accelerating growth, and boosting productivity, regardless of their physical office presence.Emphasizing a 'Work Without Boundaries' philosophy, Virtira rejects traditional office constraints, advocating for a barrier-free approach to work and creativity. This ethos is grounded in believing that great ideas and high performance aren't confined to office cubicles. With over a decade of running a highly productive remote organization, Virtira has successfully empowered teams at Fortune 500 companies, helping them achieve beyond their perceived limits. Virtira's approach redefines conventional workspace notions, proving that significant achievements and innovation can originate from anywhere, unhindered by physical boundaries. Their impact is evident in the substantial improvements in the capabilities and output of the teams they've collaborated with.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guesLinks Mentioned in this Episode:Want to learn more? Check out Virtira Consulting Inc. website athttps://www.virtira.com/Check out Virtira Consulting Inc. on LinkedIn athttps://www.linkedin.com/company/virtira/Check out Shane Spraggs on LinkedIn athttps://www.linkedin.com/in/shane-spraggs/Check out Shane Spraggs on Instagram Threads athttps://www.threads.net/@shanespraggsMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here

Jan 11, 2024 • 17min
1786 – The Six-Step System to Success with Lori Anne De Iulio Casdia
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder & Director of LDC Strategies, Lori Anne De Iulio Casdia.Lori Anne is a success coach who propels high achievers toward realising their personal and professional goals. She has a unique ability to help individuals on the cusp of action but find themselves stuck and unable to leap.Lori Anne explained that 92% of people fail to take decisive action towards their dreams. They may take a few steps but often get bogged down by justifiable excuses or mental blocks. As a take-action coach, Lori Anne's mission is to eliminate these excuses and strategize a clear path for her clients to soar to success.Lori Anne uses the analogy of a super ball to describe high achievers. Like the ball, they have the energy and potential to bounce in all directions, but they need to be thrown in a straight line towards their goal. She helps her clients harness their energy, focus on their zone of genius, and strategically shelve distractions until the right time.Lori Anne has developed a six-step system to help clients launch or expand their businesses, maximize revenue streams, and systemize their operations. This approach allows for more downtime, crucial for creativity and overall well-being.Lori Anne's book, "Women Who Dream," is a collaborative effort with 30 authors sharing their insights. It's a must-read for anyone uncomfortable and looking for a new perspective. The book encourages readers to focus on their wants, dream big, and set actionable goals.Key Points from the Episode:Creating consistent and predictable sales activity without spam or adsWorking with high achievers to accelerate their potential and achieve personal and professional goalsIdentifying and overcoming mental blocks and excuses to achieve successImplementing standard operating procedures and systems to maximize business revenueFinding and staying in the zone of genius to increase productivity and satisfactionA six-step system to launch, maximize, and systemize a businessThe book "Women Who Dream" and its focus on making choices and setting big dreams and goalsDreaming big and setting goals for the futureTaking action and becoming part of the 8% of action takersAbout Lori Anne De Iulio Casdia:Lori Anne is a multifaceted professional dedicated to empowering business owners and executives. As a Certified Professional Transformational Success Coach & Strategist, she specializes in building strategies and structures, offering support and accountability to turn ambitious dreams into realities. Her accolades include being a #1 International Best Selling Author and a Personal Development Success Coach. Lori Anne hosts the radio show 'Healthy Lifestyle with Lori Anne,' and is recognized for her impactful speaking engagements.She is renowned for identifying 'Super Ball Syndrome' and creating the 'TAKE ACTION WITH JET PROPULSION' program, inspiring people to act and monetize their messages. Lori Anne excels in activating behavioral changes, guiding individuals from confusion to clarity, disrupting limiting beliefs, boosting confidence, and honing communication skills to achieve personal and professional goals.Featured on Jack Canfield's TV show and various media platforms, she has shared stages with notable figures like William Paul Young & Dr. Debi Silber. Lori Anne has authored two books, including the #1 International Best Seller "Women Who Dream".Her passion is intuitively coaching clients to breakthroughs and realizing their visions through diverse platforms like retreats, programs, and live events.About LDC Strategies:LDC Strategies is a dynamic consulting firm led by Lori Anne, specializing in various services, including Success Coaching, Strategy, Marketing Positioning, Business Consulting, and Personal Development. They are committed to guiding individuals and businesses from their current state to their desired goals. Their highly personalized approach focuses on understanding clients' passions and tailoring strategies to align with their objectives. LDC Strategies offers diverse programs, such as the Soar to Success™ series, which encompasses setting clear intentions, overcoming internal resistance, and engaging ideal clients. They also emphasize the importance of increasing visibility and leveraging effective systems for sustainable results. Their website features PR ducts and events, including ment"ring packages and business courses designed for long-term personal and professional growth. LDC Strategies' philosophy centers on transforming lives and businesses by embracing new possibilities and facilitating profound Strategies'.Tweetable Moments:02:12 - "High achievers have the fire in the belly; they'll show up for themselves and they want to succeed, but they're in a place of not knowing where to go."08:12- "It's none of our business what anybody else thinks, and when you start thinking like that, you really start focusing on what you want."Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out LDC Strategies website athttps://ldcstrategies.com/Check out LDC Strategies on LinkedIn athttps://www.linkedin.com/company/bluecase-strategic-partners/Check out LDC Strategies on Instagram athttps://www.instagram.com/ldcstrategies/Check out LDC Strategies on Twitter athttps://twitter.com/n_stinctiveCheck out LDC Strategies on Facebook athttps://www.facebook.com/LDCStrategiesCheck out Lori Anne De Iulio Casdia on LinkedIn athttps://www.linkedin.com/in/coachlorianne/Check out Lori Anne De Iulio Casdia’s Take Action with Jet Propulsion Master Class athttps://cd7d0cbc6a8f7696078f2b4c833d5a05.mykajabi.com/offers/fuYrzKXZ/checkoutCheck out Lori Anne De Iulio Casdia book WOMEN WHO DREAM #1 International Best Seller athttps://ldcstrategies.com/women-who-dream/More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Jan 10, 2024 • 20min
1785 – Talking about Natural Intelligence with Rosie Tomkins of N-Stinctive
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder & Director of N-Stinctive, Rosie Tomkins.Rosie is not only the author of the insightful book "Instinctive: The Power of Natural Intelligence" but also the founder of Instinctive and the mind behind the new book "Let Nature Be Your Compass."Rosie illuminated the concept of natural intelligence and its critical role in decision-making. Unlike the more commonly known forms of intelligence such as IQ (Intellectual Quotient) and EQ (Emotional Quotient), NQ taps into our innate ability to perceive, instinctively understand, and act swiftly from a place of deep knowing. Rosie's work positions NQ as a complementary form of intelligence that enhances our traditional cognitive abilities and emotional understanding.Rosie passionately spoke about the foundational elements of leadership that are often overlooked. She stressed the importance of self-leadership, which involves having faith in one's judgment and the confidence to make decisions, particularly during challenging times. She also touched on the concept of energetic transfer and how leaders can influence their environment through their energy. The conversation highlighted the significance of connection, courage, and ownership in cultivating leadership qualities.One of the profound insights Rosie shared was the value of internal validation over external approval. She believes that true leadership comes from within and that seeking validation from others can detract from one's ability to lead authentically.Key Points from the Episode:Introduction to Rosie Tomkins and her work in natural intelligence and leadership developmentExplanation of natural intelligence (NQ) and its role in decision-makingImportance of self-leadership, energetic transfer, connection, courage, and ownership in leadership developmentDifferentiation between natural intelligence and emotional and spiritual intelligenceApplication of natural intelligence in real-life situationsConsequences of not embracing natural intelligence in leadershipInsights from Rosie's new book, "Let Nature Be Your Compass"Tactical and actionable advice for listeners to employ natural intelligence in their livesEmphasis on observing and learning from nature for resilience and challenging human thinkingAbout Rosie Tomkins:Rosie Tomkins is an acclaimed Executive and Leadership Coach, author, and advocate for integrating nature's wisdom into business leadership. Her career, spanning over three decades, is marked by her role as CEO of N-Stinctive, where she offers unique leadership development experiences. These include Inspirational Team Development Days, Online Business Courses, and Equine Retreats near Bath, providing a nature-immersed environment for holistic leadership growth.Renowned for her transformative approach, Rosie specializes in leading through complexity, promoting self-belief, and fostering a competitive edge in today's dynamic business landscape. Her expertise covers transformation, innovation, and leadership expansion, catering to a diverse client base, including elite sports teams, pharmaceutical companies, and creative agencies. Notable clients include the NHS, Pfizer, and the Olympic Hockey Team.Her coaching philosophy is grounded in NLP, somatic, and ontological coaching, focusing on harnessing individual inner power to enhance leadership effectiveness. Rosie's latest book, "Let Nature Be Your Compass," released on October 31st, offers insights into human-nature connectivity and its impact on personal and business development. This follows her earlier work, "N-stinctive: The Power of Natural Intelligence," which explores natural intelligence in leadership. Both books offer practical, applicable strategies for readers.Rosie Tomkins stands out as a transformative leader, blending natural wisdom with modern leadership techniques and guiding individuals towards professional and personal growth. About N-Stinctive:N-Stinctive is an innovative leadership development organization known for its unorthodox yet highly effective methods. The core of its approach is to uncover and harness hidden strengths within individuals and teams, transforming them into impactful assets for businesses. N-Stinctive specializes in rapidly enhancing team engagement, purpose, and impact, making it particularly valuable for organizations seeking quick and meaningful improvements in team dynamics.Utilizing expert facilitators, N-Stinctive employs stimulating and unforgettable challenges. These are designed to reveal and leverage untapped resources within teams. Such an approach identifies strengths and prepares teams to face upcoming challenges with renewed vigor and capability. The immediate applicability of the methods used by N-Stinctive allows leaders to be deployed more effectively post-training, leading to a surge in creativity, innovation, and productivity.The diversity of the teams is a crucial aspect of N-Stinctive's methodology. By fostering a motivated and varied group of individuals, the organization ensures a wide range of perspectives and skills are brought to the forefront, further enhancing the overall effectiveness of the training.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out N-Stinctive website athttps://n-stinctive.com/Check out N-Stinctive on LinkedIn athttps://www.linkedin.com/company/bluecase-strategic-partners/Check out N-Stinctive on Instagram athttps://www.linkedin.com/company/natural-capital-consultancy-ltd/Check out N-Stinctive on Twitter athttps://twitter.com/n_stinctiveCheck out Rosie Tomkins on LinkedIn athttps://www.linkedin.com/in/rosietomkins/Check out Rosie Tomkins book: Let Nature Be Your Compass athttps://lnkd.in/eWmZPCivMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Jan 9, 2024 • 20min
1784 – Creating Highly Performing Teams with David Greenspan & Justin Follin
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Chief Growth Officer & CEO of BLUECASE, David Greenspan & Justin Follin.
Justin and David have dedicated their careers to elevating mid-market companies by forging high-performing teams. Their approach is a blend of strategic planning and leadership development designed to harness a company's collective intelligence, creativity, and innovation. The goal? To enhance performance, accelerate scaling, and cultivate extraordinary company cultures.
Justin and David illuminated the workplace concept where everyone can contribute fully and collaborate seamlessly. They highlighted a common hurdle in today's organizations: disengagement. It's a challenge that many face, yet few overcome.
According to them, the key lies in building teams proficient in communication, listening, and the art of feedback—skills foundational to engagement and a flourishing company culture.
David shared his insights on strategic planning, emphasizing the necessity of a clear and differentiated strategy that can be distilled onto a single page.
This clarity is not just about having a direction but about articulating it in a way that resonates with the entire team. Leadership systems and a culture of continuous improvement were also underscored as vital components of a successful strategy.
Key Points from the Episode:
Introduction of Justin Follin and David Greenspan, co-founders of Blue Case
Blue Case's focus on strategic planning and leadership development for mid-market companies
The importance of creating a culture for people to contribute fully and work effectively
Challenges of working in organizations and default disengagement in companies
Emphasizing the need for effective communication, listening, and feedback in teams
Importance of clear, differentiated strategy articulated on one page
Discussion on leadership systems and creating a culture of continuous improvement
Commendation of the book "Be a Better Team by Friday: A Playbook for High-Performance Business Leaders."
Tips for better meetings, including defining purpose, justifying attendance, and implementing effective practices
About David Greenspan:
David B. Greenspan, PhD., is a distinguished figure in leadership development as the founder and Chief Growth Officer of BLUECASE Strategic Partners. Based in Austin, Texas, since its inception in 2014, his consultancy focuses on strategic planning, executive coaching, and fostering high-performance cultures in rapidly expanding companies. Alongside this, he emphasizes the importance of cross-functional collaboration and feedback-rich environments.
As a co-author of the Amazon best-selling book "Be a Better Team by Friday: A Playbook for High-Performance Business Leaders," David offers CEOs and executives practical strategies for scaling company growth and nurturing effective team dynamics. His expertise lies in high-performance psychology, analyzing the mechanics behind exceptional individual and team performances in challenging conditions.
With a Ph.D. in High-Performance Psychology, David is renowned for creating transformative corporate cultures and teams. He has over fifteen years of experience advising senior executives in Fortune 100 companies and executive teams in fast-growing, private equity-backed businesses. He is recognized for his ability to inspire and achieve extraordinary results.
About Justin Follin:
Justin Follin, the co-founder and CEO of BLUECASE Strategic Partners, is a crucial figure in leadership development and executive coaching. Based in Austin, Texas, his company, established in 2014, specializes in strategic planning and improving cross-functional collaboration and engagement in fast-growing companies.
Justin co-authored the Amazon best-seller, "Be a Better Team by Friday: A Playbook for High-Performance Business Leaders," a guide for CEOs and executives focused on scaling company growth and fostering team culture. A trusted advisor to CEOs in rapidly expanding sectors, Justin has coached leaders in companies with revenues between $20 million and $2 billion.
His expertise extends to coaching various professionals, from TEDx presenters to musicians. A graduate of the University of North Carolina at Chapel Hill, Justin holds a degree in Philosophy with a focus on business and ethics. He enjoys music, yoga, and frequent visits to Barton Springs pool in his leisure time.
About BLUECASE:
BLUECASE Strategic Partners is a strategic consultancy specialising in harnessing untapped organisational potential. Catering to CEOs, top leaders, and team managers, BLUECASE aims to facilitate extraordinary growth and performance improvements.
Their approach integrates High-Performance Leadership Development Programs, Strategic Planning, and Executive Coaching to address companies' challenges during rapid growth.
Acknowledging that many companies operate below their potential, often due to underperforming teams, especially under pressure, BLUECASE offers solutions to enhance team dynamics and performance. They provide essential processes and skills to ensure teams excel even in demanding situations.
The goal is to quickly and efficiently elevate a company's latent potential, ensuring teams cope with and thrive under the increased demands of accelerated growth. This focus on individual and team development makes BLUECASE a valuable partner for organizations looking to reach peak performance levels.
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Lucky Hunter website at
https://fundamentalwhy.com/
Check out BLUECASE on LinkedIn at
https://www.linkedin.com/company/bluecase-strategic-partners/
Check out David B. Greenspan on LinkedIn at
https://www.linkedin.com/in/david-butlein/
Check out Justin Follin on LinkedIn at
https://www.linkedin.com/in/justinfollin/
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Jan 8, 2024 • 17min
1783 – Scale Your Business 10X with Clare Price of Octain
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the President & CEO of Octain, Clare Price.
Claire Price brought her extensive background as an analyst and research director for Gartner, greatly influencing her marketing approach. She passionately spoke about the necessity of a systematic approach to marketing, especially for small business owners who often face significant challenges in this area.
One of Claire's most impactful points was about the value of building long-term relationships. She explained how these relationships could significantly impact business success, emphasizing that marketing is not just about transactions but about creating lasting connections with customers.
Claire introduced listeners to Octain, which she described as the first true marketing operating system designed specifically for small businesses. Octane aims to replace inefficient trial-and error-marketing with a sustainable, systematic approach.
Claire outlined how Octane provides a turnkey system encompassing strategy, smart execution, and automation, all crucial for supporting small businesses in their marketing endeavors.
She also shed light on the role of growth architects, who are instrumental in implementing the Octane system. These architects work closely with businesses to ensure the marketing operating system is tailored to their needs and goals.
Key Points from the Episode:
Importance of systematic approach to marketing for small and medium-sized businesses
Challenges faced by small business owners in marketing
Value of building long-term relationships for business success
Introduction of Octain as a marketing operating system for small businesses
Turnkey system of sustainable marketing operations provided by Octane
Role of growth architects in implementing the Octain system
The target audience for leveraging the Octain operating system
Overview of the book "Smart Marketing Execution" and its resources for small business owners
Emphasis on effective execution and integrating automation systems in marketing
About Clare Price:
Clare Price, CEO of Octain Growth Systems in Raleigh, NC, specializes in scalable growth and is a luminary in B2B marketing strategies. Her expertise is distilled in her book, "Smart Marketing Execution," guiding businesses from haphazard marketing to sustainable, profit-boosting operations.
Previously, Clare honed her skills as a Research Director at Gartner's Internet Strategies Service and Vice President of Research at Demand Metric. A prolific writer, she's authored five marketing playbooks, a remote work guide, and the cyberthriller "Web of Betrayal."
Clare is a sought-after speaker, engaging with organizations like the American Marketing Association and Women in Technology International. Beyond her professional endeavors, Clare is an amateur ornithologist and adores her Shetland sheepdogs, Toby and Ashton.
About Octain:
Octain Growth System revolutionizes business growth through its integrated marketing operating system, combining strategy, smart execution, and automation. It starts by crafting strategic blueprints in six key areas: brand positioning, customer acquisition, message clarity, market expansion, sales enablement, and product innovation.
Using a proprietary decision framework, Octain develops a roadmap for smart execution, aligning actions with goals. The final step involves automating marketing and sales activities, ensuring sustainable boosts in performance and productivity.
The outcome is a transformative shift from erratic, inefficient marketing to a sustainable, operationally efficient approach, leading to significant business growth.
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Octain website at
https://octaingrowth.com/
Check out Octain on LinkedIn at
https://www.linkedin.com/company/octain/
Check out Clare Price on LinkedIn at
https://www.linkedin.com/in/clareprice/
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Jan 7, 2024 • 19min
1782 – Expanding your IT team with Tatiana Melnichuk of LUCKY HUNTER
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Executive Coach & Speaker of Lucky Hunter, Tatiana Melnichuk.
Lucky Hunter has carved out a niche in the global market as an international recruitment agency with a laser focus on IT staffing. With over six years of experience and main offices in London and Dubai, they've established themselves as a key player in connecting top IT talent with companies worldwide.
Tatiana Melnichuk, the driving force behind Lucky Hunter, shared that their approach is client-centric, tailoring their services to meet the unique needs of companies rather than individual candidates.
One of the core principles that Tatiana emphasized was the importance of understanding clients' specific requirements. In the ever-evolving IT landscape, flexibility is paramount. Lucky Hunter prides itself on adapting its recruitment process to align with the dynamic demands of the industry, ensuring that the right talent is matched with the right opportunity.
Tatiana noted the ongoing tug-of-war between candidates' desire for flexibility and companies' need for collaboration. She predicts that a hybrid work model may emerge as the solution, balancing the benefits of remote work with the collaborative spirit of traditional office settings.
Delving deeper into the recruitment process, Tatiana underscored the necessity of effective communication and partnership with clients. It's a balancing act where understanding the aspirations of candidates and companies' vision is crucial for successful placements.
Key Points from the Episode:
Overview of Lucky Hunter, an international recruitment agency specializing in IT staffing
Challenges in the recruitment industry
Demand for IT staffing and the growth of the market
Working with clients and understanding their specific requirements
Impact of remote work on staffing and the potential for a hybrid model
Geographical reach of Lucky Hunter's clients and their global market presence
Insights into the recruitment process and the importance of effective communication
Diverse client base, with a significant portion based in the US
Commitment to delivering high-quality service and building strong relationships with clients
About Tatiana Melnichuk:
Tatiana Melnichuk is a highly skilled IT recruitment specialist, boasting over a decade of rich experience in the field. Her journey is marked by significant collaborations with international startups and esteemed IT companies, highlighting her expertise in navigating the dynamic landscape of tech talent acquisition.
Her entrepreneurial spirit led her to establish Lucky Hunter in 2017, where she excels as the CEO. Before founding her company, Melnichuk honed her skills as an HR Business Partner, contributing to the growth of startups in the UK, Denmark, and the USA. Her role involved strategic HR management, aligning talent acquisition with business goals, a skill she undoubtedly carried into her current venture.
At Lucky Hunter, Melnichuk has created a notable presence, gaining global recognition. Her leadership and deep understanding of the tech recruitment world continue to drive the company's success, making it a go-to partner for companies seeking the best IT talent. Melnichuk's journey is a testament to her dedication and prowess in the IT recruitment sector.
About Lucky Hunter:
Lucky Hunter is a distinguished international IT recruitment agency, known for its extensive 13-year experience in global recruiting. Specializing in building successful IT teams, the agency has significantly impacted companies worldwide.
The team at Lucky Hunter is not just about filling positions; they prioritize selective recruitment. They invest time to deeply understand their clients' specific needs and goals. This meticulous approach ensures that only the most relevant candidates are presented, leading to a remarkably low replacement rate and reinforcing their reputation for excellence in the industry.
Speed and efficiency are hallmarks of Lucky Hunter's service. Remarkably, they can present the first candidates to clients within four workdays. Additionally, they offer a unique safety net: free candidate replacements if they leave before the end of their probationary period. Startups find Lucky Hunter particularly appealing due to attractive discounts tailored for them.
With offices in key locations like Dubai, London, Yerevan, and Astana, Lucky Hunter is well-positioned to cater to IT staffing needs globally. They bridge language barriers and geographical boundaries, ensuring the perfect IT professional match for any team. Their innovative use of a neuroscientific approach further enhances their ability to identify the ideal specialist for each organization.
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Links Mentioned in this Episode:
Want to learn more? Check out Lucky Hunter website at
https://luckyhunter.co.uk/
Check out Lucky Hunter on LinkedIn at
https://www.linkedin.com/company/lucky-hunter/
Check out Tatiana Melnichuk on LinkedIn at
https://www.linkedin.com/in/coachdangordon/
Check out Tatiana Melnichuk on Instagram at
https://www.instagram.com/tani_mel/
Check out Tatiana Melnichuk on Facebook at
https://www.facebook.com/tanya.melnichuk.7/
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
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Jan 6, 2024 • 21min
1781 – How to Double Your Leads in 90 Days with Mark Osborne
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Author and Marketing Technology Trailblazer of Modern Revenue Strategies, Mark Osborne.
Mark Osborne is a seasoned expert who has worked with CEOs, founders, and sales leaders in early-stage B2B firms. His focus is on helping these companies build systems for generating revenue.
This includes attracting the right prospects, accelerating deals through the sales pipeline, and activating existing clients for renewals, upsells, referrals, and testimonials.
One of the key points Mark emphasized during our conversation was the importance of understanding the ideal customer and their buying journey.
Mark believes many companies must take the time to truly understand their customers and context, leading to ineffective marketing strategies and wasted ad spending.
Mark suggests a differentiated positioning strategy is crucial for creating awareness and generating demand at the top of the funnel. He advises relying on advertising or content with a clear differentiation from competitors.
Mark's approach to working with clients starts with a diagnostic to identify strengths and weaknesses in their revenue systems. He can create a 90-day plan to accelerate growth by diagnosing the areas of opportunity.
Mark highlighted that his clients often experience a doubling of leads within the first 90 days and offer a 10x ROI guarantee within six months.
Mark emphasized the need to focus on the ideal customer profile and craft messaging that resonates with them rather than trying to be a perfect fit for everyone.
By attracting the right prospects, businesses can move faster through the sales pipeline and achieve more renewals, upsells, and referrals, ultimately dominating the marketplace.
Key Points from the Episode:
Importance of understanding the ideal customer and their buying journey
Creating a differentiated positioning strategy
Challenges of lead generation
Need for a holistic view of the customer journey
The changing landscape of B2B marketing accelerated by the pandemic
Importance of patience and empathy in understanding the customer's experience
The trend of buyers wanting to distance themselves from vendors
The importance of focusing on the ideal customer profile and crafting resonating messaging
Mark's approach to working with clients, including a diagnostic and 90-day plan
About Mark Osborne:
Mark Osborne, recognized as a "Marketing Technology Trailblazer" by AdAge Magazine in 2017, boasts extensive experience crafting Revenue Systems for SaaS, Technology, and B2B Services firms.
Mark's expertise lies in integrating Sales, Marketing, and Customer Success strategies, particularly for organizations navigating complex sales cycles and intricate buying committees to secure substantial contracts.
A seasoned communicator and team leader, Mark excels in researching markets, competitive positioning, and executing creative Go-To-Market strategies. His proficiency extends to Demand Generation, Lead Generation, and Revenue Growth through Account-Based Marketing, Sales, and Customer Advocacy programs.
Mark's accessible insights cater to C-Suite, Marketing, and Sales Leaders adapting to the evolving B2B landscape. Beyond his professional pursuits, he enjoys sport fishing, indulging in Tiki drinks, and catching the latest movies with his wife.
About Modern Revenue Strategies:
Modern Revenue Strategies offers CEOs and Sales Leaders of early-stage SaaS, Tech, and B2B Services firms a sanity-saving approach to business growth. Unlike traditional tactics and fleeting growth hacks, the focus is on proven marketing strategy, delivering predictable growth and often doubling revenue and pipeline within three months.
The system emphasizes scalable processes over ad spending and growth-chasing, with many clients experiencing a remarkable 10X Return on Investment.
The B2B Growth Systems provided by Modern Revenue Strategies liberate businesses from financial uncertainties and campaign prioritization struggles, allowing leaders to concentrate on customer service and product development.
Their #1 Best Selling B2B Marketing Book on Amazon unveils a Proven 5-step Growth Framework, addressing key aspects like attracting the right prospects, accelerating deal pipelines, and activating renewals, upsells, and referrals.
Offering a cost-effective alternative to hiring a full-time marketing executive, Modern Revenue Strategies is designed to guide companies through the $1M to $20M ARR growth phase, delivering top-notch solutions for marketing leadership and propelling them to the next stage of success.
Tweetable Moments:
12:40 - “ What happens is when you don't have systems in place to attract the right prospects and then work them through the process, you wind up with sort of the leftovers in the marketplace.”
14:20 - “The default of the lazy marketer or the lazy PR person is just spray and pray.”
16:26 - “You're better than your competitors yet just talk about why your way is the right way to solve it, and move them through that stage of the informational journey.”
Links Mentioned in this Episode:
Want to learn more? Check out Modern Revenue Strategies website at
https://modernrevenuestrategies.com/
Check out Modern Revenue Strategies on LinkedIn at
https://www.linkedin.com/company/modern-revenue-strategies
Check out Modern Revenue Strategies on Facebook at
https://www.facebook.com/ModernRevenueStrategies
Check out Mark Osborne on LinkedIn at
https://www.linkedin.com/in/remarkablemark/
Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
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