
The Thoughtful Entrepreneur
You’re gonna love this DAILY, commercial-free entrepreneur spotlight show. We feature CEOs and founders of 6-9 figure B2B companies. Agencies, coaches, consultants, and other leaders share not only their success stories - but their advice for business leaders focused on business growth.
You’re going to hear real stories from real people all in 15-25 minutes time - perfect for your commute.
On this podcast, your host, Josh Elledge encourages entrepreneurs to share not only their expertise but their stories and their hearts.
We believe that every person has a unique message which can positively impact the world. Even YOU! If you’d like to be featured on The Thoughtful Entrepreneur, apply here: https://UpMyInfluence.com/guest/
Latest episodes

Dec 29, 2023 • 13min
1773 – Interactive Facilitation and Training Leaders with Faris Aranki
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder & CEO of Shiageto Consulting, Faris Aranki.
Faris' company, Shiageto Consulting, operates under the metaphor of a sharpening stone, working to hone other companies by enhancing their strategies and effectiveness. They have a patented methodology based on three pillars: improving IQ (Intelligence Quotient), EQ (Emotional Quotient), and FQ (Focus Quotient). Their approach involves aligning team goals, enhancing communication, and eliminating distractions.
Faris delved into recognizing when a company needs sharpening and proactively addressing the issues. He says indicators of a dull IQ and EQ include a lack of clarity, limited ideas, and poor communication. He emphasized the need to eliminate distractions and focus on what truly matters.
Shiageto Consulting engages with clients through interactive facilitation, challenging biases, and filling team gaps. They also train leaders in soft skills such as influence, storytelling, and relationship-building.
Faris started the company four years ago after identifying a gap in strategy implementation. Despite a slow start as result of COVID-19 pandemic, they now work with big clients like Amazon and Heineken and startups.
Faris shared that he has worked with big companies like Coca-Cola, Conde Nast, Amazon, and BMW. However, he clarified that they don't only work with enterprise-level companies. The common factor among these companies is his relationships with people within them.
Faris believes that people like working with people they know and trust. Even if his company is small, if they have had a positive impact previously, these companies will come back to work with them.
Key Points from the Episode:
Introduction of Faris as the founder and CEO of Shiageto Consulting
Explanation of the company's metaphor of sharpening stones and how they help improve strategies and effectiveness
Discussion of the three pillars of their methodology: improving IQ, EQ, and FQ
Importance of recognizing when a company needs sharpening and being proactive in addressing issues
Engagement with clients through interactive facilitation, challenging biases, and filling in gaps within teams
Training leaders in soft skills such as influence, storytelling, and relationship-building
Examples of clients they have worked with, including big companies like Amazon and startups
Emphasis on the importance of trust in working with clients
Working with a variety of smaller companies in different industries
About Faris Aranki:
With over two decades of experience catalyzing strategic change in diverse corporate and non-corporate settings, Faris Aranki is a seasoned professional adept at navigating the nuances of strategic success.
His extensive career has touched various companies, ranging from global giants to fledgling startups, and spanned multiple countries and industries.
Recognizing that achieving organizational goals extends beyond the quality of strategy alone, Faris founded Shiageto Consulting to enhance strategic effectiveness.
He emphasizes the critical role of effective engagement and barrier removal in accomplishing objectives. Faris has distilled his expertise in solving complex problems into Shiageto's workshops, courses, and methodologies, offering businesses and individuals a structured approach to overcoming obstacles.
With the belief that any team can benefit from these enhancements with the proper support, Faris Aranki and Shiageto Consulting stand as catalysts for transformative change.
About Shiageto Consulting:
Shiageto Consulting pioneers innovative approaches to enhance business effectiveness and bolster success in a demanding contemporary business landscape.
Faced with the daunting pressures of achieving success, businesses often resort to untested strategies, introducing various risks such as delivering the wrong outcomes, encountering delays, or overspending.
Shiageto Consulting mitigates these risks by focusing on sharpening Intelligence Quotient (IQ), Emotional Quotient (EQ), and Focus Quotient (FQ). IQ involves refining strategies for clarity, measurability, and resilience through fact-based stress testing.
These nuanced improvements serve as hidden levers, significantly enhancing the likelihood of success at a fraction of the cost.
Shiageto Consulting's methodology vividly illustrates this concept by likening a team's vision to scaling a mountain, emphasizing the precision required to achieve strategic objectives.
Tweetable Moments:
04:03 - "Why wait till the end and have to fix all the problems then? Foresee them and nip them in the bud early."
03:30 - "Complacency can be a major problem."
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Shiageto Consulting website at
https://www.shiageto.com/
Check out Shiageto Consulting on LinkedIn at
https://www.linkedin.com/company/shiageto/
Check out Shiageto Consulting on Facebook at
https://www.facebook.com/Shiageto
Check out Shiageto Consulting on Instagram at
https://www.instagram.com/shiagetoconsulting/
Check out Faris Aranki on LinkedIn at
https://www.linkedin.com/in/farisaranki/
Check out Faris Aranki on Facebook at
https://www.facebook.com/faris.aranki
Check out Faris Aranki on Twitter at
https://twitter.com/josefinecamp
Check out Faris Aranki on Instagram at
https://www.instagram.com/farisaranki/
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Dec 28, 2023 • 19min
1772 – The Power of Authenticity in Leadership with Josefine Campbell
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Executive Coach, Author & Inspirational Speaker of Campbell Company, Josefine Campbell.
Josefine has worked with renowned organizations such as Maersk, Novo Nordisk, Deloitte, McDonald's, and KPMG. She coaches individual leaders and groups within these organizations, focusing on challenges, personal growth, and career development.
Interestingly, she mentioned that most clients come through recommendations and engage her as an external coach. This is a testament to her expertise and her value to these organizations.
Josefine also discussed the challenges and fears that executives and entrepreneurs face. She likened the feeling of being in a high-pressure work environment to walking through a dark forest as a teenager.
She shared a personal story of her experience in a martial arts competition, where she doubted her abilities compared to others who had been practicing for much longer. However, she learned that bravery and risk-taking are essential in both entrepreneurship and martial arts.
Josefine's new book, "Power Barometer," offers practical strategies for managing personal energy for business success. She emphasizes the need to listen to one's body and control breathing to calm the mind and signal the brain that there is no danger.
She also highlights the significance of controlling one's attention and not letting external factors dictate its place. For those interested in learning more, Josefine encourages visiting her website, josephinecampbell.com, where they can find free tools and resources from the book.
Key Points from the Episode:
Introduction of Josefine Campbell, executive coach and author
Importance of authenticity in leadership and its impact on energy levels
Trying new things and changing behavior can initially require more energy
Alignment with one's personality is crucial in implementing new approaches
Importance of respecting boundaries and its impact on energy levels
Josephine's work with organizations and coaching individual leaders and groups
Challenges and fears faced by executives and entrepreneurs
Importance of being brave and taking risks in entrepreneurship
Being aware of surroundings and controlling breathing to calm the mind
About Josefine Campbell:
Josefine Campbell, a renowned executive coach and the founder of Campbell Co, leads a premier leadership consulting firm catering to multinational corporations.
Specializing in inspiring and coaching leaders, teams, and talents, Josefine's clientele includes major entities like McDonald’s, Deloitte, Maersk, Novo Nordisk, and the Carlsberg Group. Drawing from her extensive experience, she employs a practical and pragmatic approach to leadership development.
Josefine is a four-time jiu-jitsu champion, reflecting her keen interest in fostering personal leadership in challenging situations commonly encountered in modern work environments.
Before venturing into executive coaching, she served as a serial entrepreneur and held a role as an external lecturer at Copenhagen Business School, further enriching her background in leadership and business.
About Campbell Company:
Focused on addressing clients' specific challenges, the company uniquely emphasizes enhancing personal energy for heightened performance and resilience in demanding scenarios marked by uncertainty, conflicts, or changes.
Drawing inspiration from Japanese martial arts, founder Josefine Campbell's early experiences in Jiu-jitsu championships shaped the company's philosophy.
Her success in mastering reaction-based disciplines underscores the importance of maintaining composure, quick reflexes, empathy, and rational thinking in high-pressure situations.
Tailoring programs to individual companies, Campbell Co ensures customized solutions for diverse professional challenges.
By offering new insights and tools, the company empowers leaders, team members, and individuals to thrive in adversity, fostering a holistic personal and professional development approach.
Tweetable Moments:
04:37 - "Being in integrity with who I am made a huge difference energy wise."
11:34 - "Entrepreneurs are brave people and that's why we will react sometimes the same way when we are at work as if we were walking through a dark forest."
15:28 - "Rather than letting other signals things happening outside me dictate where I put my attention, I would control my attention myself."
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Campbell Company website at
https://josefinecampbell.com/
Check out Campbell Company on LinkedIn at
https://www.linkedin.com/company/campbellcoaching/
Check out Josefine Campbell on LinkedIn at
https://www.linkedin.com/in/josefinecampbell/
Check out Josefine Campbell on Facebook at
https://www.facebook.com/josefine.campbell
Check out Josefine Campbell on Twitter at
https://twitter.com/josefinecamp
Check out Josefine Campbell on Instagram at
https://www.instagram.com/josefine.campbell/
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Dec 27, 2023 • 19min
1771 – Candidate Experience with BestFirstNow’s Kolby Goodman
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Founder & Lead Consultant of BestFirstNow, Kolby Goodman.
Kolby Goodman works with business owners and leaders grappling with building a great team. Kolby steps in to help when they're inundated with too many candidates or need help attracting enough.
He assists these leaders in understanding not just the qualifications they need in a candidate but also how the right hire can help solve their most pressing problems.
Kolby's approach to helping businesses find the right candidates is comprehensive. He emphasizes the importance of understanding the skills and expertise needed for the role and how they will be applied to solve the company's problems.
Colby assists businesses in creating job descriptions and marketing materials that set them apart from other companies in the industry. His process also involves developing a candidate flow that brings in the right number of qualified candidates.
Colby advises businesses to contact him if they are experiencing frequent turnover in their team or if their job postings are not attracting the right candidates. He believes settling for the wrong hire can lead to future headaches and heartaches, so he encourages businesses to be strategic in their hiring process.
Key Points from the Episode:
Building and keeping a great team
Kolby Goodman's work as a candidate experience and hiring consultant
Struggles faced by business owners and leaders in creating a great team
The current hiring environment and predictions for the future
Factors employees look for aside from salary
Kolby's process for helping businesses find the right candidates
Importance of understanding skills and expertise needed for the role
Creating job descriptions and marketing materials that set the company apart
Screening process and evaluating candidates
About Kolby Goodman:
Kolby Goodman, the founder of BestFirstNow, a hiring consulting firm, specializes in assisting highly educated owner-operators, such as doctors, dentists, veterinarians, attorneys, CPAs, and architects, in recruiting impactful problem solvers instead of settling for average candidates.
With over a decade of experience and having successfully placed over 5,000 high-achieving professionals, Kolby draws from firsthand knowledge to address common interview pitfalls and guide leaders in attracting and retaining top talent.
Renowned for his expertise, Kolby has been featured on CBS News, LinkedIn, The Huffington Post, and LA Weekly.
He has collaborated with industry giants like Panasonic, Marriott Hotels, Thermo Fisher Scientific, and associations such as the American Diabetes Association and SHRM.
Through tailored workshops, Kolby shares insights on optimizing the hiring process, effective leadership, and enhancing employee engagement for various organizations, universities, and schools nationwide.
About BestFirstNow:
BestFirstNow, led by Kolby Goodman, specializes in alleviating common hiring challenges to ensure a favorable first impression, a seamless candidate experience, and the timely acquisition of top-tier talent.
Organizations facing issues like inconsistent candidate experiences or settling for suboptimal professionals can benefit from a comprehensive overhaul. Outdated hiring strategies, exemplified by stagnant job ads and generic interview questions, can be revitalized to foster more meaningful interactions.
Lengthy hiring cycles, adversely impacting costs and operational efficiency, can be streamlined for a quicker time-to-hire. Challenges such as low offer acceptance rates and high employee turnover are addressed by ensuring candidates align genuinely with organizational culture and values.
The firm's approach fosters brand champions, even among non-selected candidates, who share positive experiences and express immediate interest in future opportunities. The overarching goal is to boost retention by establishing early alignment between candidates, organizational culture, and career progression.
Tweetable Moments:
00:06:19 - "They're looking for an interesting challenge. What keeps somebody there is the continual opportunity and drive to solve interesting problems."
12:46 - "If you settle for something, you're ultimately going to have a massive headache and heartache in the future."
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out BestFirstNow website at
https://www.kolbygoodman.com/consulting
Check out Kolby Goodman on LinkedIn at
https://www.linkedin.com/in/kolbygoodman/
Check out Kolby Goodman on Facebook at
https://www.facebook.com/wix
Check out Kolby Goodman on Twitter at
https://twitter.com/TheJobHuntr
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Dec 26, 2023 • 18min
1770 – Custom Advisory with Manny Skevofilax of PORTAL CFO Consulting
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Principal of Portal CFO, Manny Skevofilax.
When asked about the services Manny renders as a fractional CFO, in response, he elucidated that numerous business proprietors initially seek assistance from accountants but often grapple with comprehending profitability and executing data-driven decisions.
Manny underscored the significance of grasping fundamental metrics, such as identifying the most lucrative products or services, to advance towards business objectives.
Manny's professional scope extends across diverse sectors, encompassing service companies, manufacturers, and contractors. He conveyed that a pivotal aspect of his responsibilities involves scrutinizing financial statements.
Each business's financial statement narrates a distinct tale, and the ability to pinpoint areas for enhancement and make informed decisions grounded in financial data is deemed indispensable.
When questioned about his interactions with clients and the concept of engaging a fractional CFO, Manny expounded that he initiates by evaluating the client's existing financial information and their capacity to make informed decisions based on said information.
He stressed the urgency of timely and accurate financial statements, highlighting the significance of promptly addressing adverse trends.
Key Points from the Episode:
Manny Skevofilax's work as a fractional CFO
Importance of analyzing financial statements and making data-driven decisions
Identifying profitable segments in business
Making tough decisions about clients
Overcoming stagnation in business
Manny's experience working with various types of businesses
Importance of basic metrics in understanding profitability
Manny's blog and valuable content on LinkedIn
Manny's approach to providing practical lessons based on his experiences and mentors
About Manny Skevofilax:
Manny Skevofilax, a dynamic consultant and compelling speaker, breathes vitality into businesses, ensuring holistic success through his venture, Portal CFO.
Initially rooted in the restaurant industry, Manny holds a Bachelor of Science in Business and a Master of Science in Finance, leveraging this dual expertise for a seamless transition into the corporate banking realm.
His journey crystallized in consultancy, where his wealth of experience became instrumental. Renowned for translating intricate concepts into actionable strategies, Manny stands as the go-to figure for businesses navigating the ever-evolving commercial landscape.
With a proven track record, he empowers enterprises to survive and thrive, offering indispensable insights for flourishing in today's dynamic business environment.
About Portal CFO:
Portal CFO is a guiding beacon for business owners, dedicated to enhancing financial prosperity. Positioned as a trusted navigator, the mission is clear: facilitate a seamless journey from the current state (Point A) to the business's envisioned future (Point B).
As a financial compass, Portal CFO empowers entrepreneurs to comprehend and bolster their business's economic well-being. The focus is on fostering a more profound understanding, enabling informed decision-making throughout the transformative voyage.
By providing insights into the intricacies of financial health, Portal CFO ensures that business owners not only navigate but thrive, ultimately translating into the ability to make judicious and profitable decisions for sustained success.
Tweetable Moments:
14:32 - "I do everything very, very simple so that the owner can understand, teach it to his or her team, and make it actionable."
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Portal CFO website at
https://portalcfo.com/
Check out Portal CFO on LinkedIn at
https://www.linkedin.com/company/portal-cfo-consulting/
Check out Portal CFO on Facebook at
https://www.facebook.com/granddynamics/
Check out Manny Skevofilax on LinkedIn at
https://www.linkedin.com/in/timwalther/
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Dec 25, 2023 • 15min
1769 – The Impact of Team Building Exercises with Tim Walther
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the President of Grand Dynamics International, Tim Walther.
Tim Walther's company is not your typical team-building organization. They specialize in creating outdoor adventure-based retreats and events beyond the usual ropes courses and trust falls.
From multi-day executive retreats to keynote speakers, Grand Dynamics International is all about fostering relationships and enhancing teamwork through unique experiences.
Tim emphasizes the importance of these unique experiences in forging deeper connections among team members. He believes that the familiar can only take you so far, and to truly impact a team, you must introduce novel and creative experiences that generate emotional engagement and connection.
Tim's insight about team building exercises' short- and long-term impact was insightful. He compared motivation to taking a bath, stating that team building experiences must be consistent to have a lasting effect.
The quality of the experience and the engagement of the participants also play a significant role in the impact of these exercises. Well-designed and unique experiences, according to Tim, have a greater impact on team dynamics and relationships.
Key Points from the Episode:
Introduction of Tim Walther, President and Founder of Grand Dynamics International
Grand Dynamics specializes in team-building experiences for corporate teams
Focus on creating unique and creative experiences for deeper connections among team members
Short and long-term impact of team building exercises
Tim's book, "All In Adventure Stories: The Bold Pursuit of Your Potential"
Making adventure more accessible to everyone
Recommendations for event planners and businesses
Information on unique experiences for corporate events
About Tim Walther:
Tim Walther is a seasoned Adventurer, Trainer, Coach, Inspirational Speaker, and Author with over 25 years of experience integrating adventure psychology into business.
Featured in prominent outlets such as The New York Times, Delta Sky Magazine, and Fox Sports News, Tim's training programs have reached 156 countries via The Voice of America.
As the founder of Grand Dynamics International, he employs experiential learning and adventure to enhance leadership and team dynamics.
Tim has authored multiple leadership development and adventure books, contributing articles to various publications.
Renowned for his masterful facilitation, he has conducted leadership programs globally for major companies like Google, Bain Capital, and the Cleveland Clinic.
Based in Jackson Hole, Wyoming, Tim is a dedicated adventure athlete, excelling in Alpine Mountaineering, Endurance Swimming, Free-Diving, and Multi-Sport Adventures.
About Grand Dynamics International:
Grand Dynamics International (GDI) is a pioneering force in experiential training and development, boasting over 21 years of expertise in crafting inspirational corporate events and personalized executive retreats. GDI's Adventure Speakers illuminate meetings, while their experiential events forge indelible memories and team-building programs dismantle barriers, fostering heightened engagement.
GDI excels in customer-centric, cutting-edge experiential training and is dedicated to advancing individual, team, and organizational development.
Their programs, led by a network of professionals ranging from world-class mountaineers to corporate executives, promise unparalleled impact and a direct contribution to improved business outcomes.
GDI's commitment extends to inspiring global action, emphasizing the transformation of potential into tangible results.
Comprising a nationwide and select international network of experts, GDI delivers Team Building Adventures, Leadership Training, Customized Corporate Retreats, action seminars, and Conference Breakout Sessions.
Renowned for dynamic and tailored programs, GDI consistently exceeds client expectations, offering the most impactful team-building events and customised action-oriented seminars to meet specific group needs and business objectives.
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Grand Dynamics International website at
https://granddynamics.com/
Check out Grand Dynamics International on LinkedIn at
https://www.linkedin.com/company/grand-dynamics-international/
Check out Grand Dynamics International on Facebook at
https://www.facebook.com/granddynamics/
Check out Tim Walther on LinkedIn at
https://www.linkedin.com/in/timwalther/
Check out Tim Walther on Instagram at
https://www.instagram.com/timwaltherallin/
Check out Tim Walther on Twitter at
https://twitter.com/TimWalther
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Dec 24, 2023 • 16min
1768 – The Most Powerful Sales Techniques with Benjamin Brown
Benjamin Brown, Owner of 360 Sales Consulting, discusses the universal concept of sales and emphasizes the importance of practicing sales skills. He highlights the significance of asking the right questions, understanding clients' needs, and effectively selling your product. With experience in building sales teams, Benjamin shares valuable insights on overcoming resistance and engaging with clients.

Dec 23, 2023 • 21min
1767 – The Importance of Established Leaders with Reggie James
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder of Digital Clarity Company, Reggie James.
Digital Clarity, under Reggie's leadership, has been instrumental in helping companies define their value proposition, target the right customers, and create a focused marketing strategy.
Reggie introduced us to the 95/5 rule, which states that 95% of people engaging with a company are not ready to buy and are in the discovery phase.
This rule emphasizes the importance of nurturing potential customers and providing them with the information they need to decide. It's not just about selling but building relationships and trust with your audience.
Reggie also shed light on omnichannel marketing, where companies provide multiple touchpoints for customers to engage with their brand. This approach has become increasingly important in today's digital age, where customers expect seamless experiences across all platforms.
He also highlighted the rise of online communities and buyer committees, where people discuss products and services. These platforms have significantly influenced today's market, shaping consumer decisions and perceptions about brands.
Reggie reflected on his entrepreneurial journey and how it continues to evolve. He mentioned the emergence of new concepts like web3 and NFTs, bringing a new dimension to the business landscape.
Reminiscing about the early days of the dot-com boom and his work at Ziff Davis, a pioneering technology publisher, Reggie emphasized the importance of narrative and depth in marketing.
His experience in the print and advertising industry has shaped his approach to digital marketing, focusing on storytelling and creating meaningful connections with the audience.
Key Points from the Episode:
Digital Clarity's expertise in digital marketing for B2B tech companies
Importance of defining value proposition, targeting the right customers, and creating a focused marketing strategy
The 95/5 rule: 95% of people engaging with a company are not ready to buy
Nurturing potential customers and providing them with information
Omnichannel marketing and multiple touchpoints for customer engagement
Rise of online communities and buyer committees
The value of influence in today's market
Importance of established leaders and track record in the buying decision process
Reggie's commitment to being of service to potential clients
Reflection on the entrepreneurial journey and the evolving business landscape
Mention of web3 and NFTs as new concepts
Importance of narrative and depth in marketing
Digital Clarity's target audience: B2B companies, founders, and CEOs in the tech space
About Reggie James:
Reggie James is a seasoned marketing and digital strategy expert, boasting over three decades of experience in the field. Recognized for his transformative impact on organizations, Reggie has been a critical player in the evolution of digital marketing, actively shaping contemporary business models.
As the founder of Digital Clarity, a leading consultancy, Reggie spearheads innovative approaches incorporating cutting-edge technologies such as AI, analytics, and brand elevation.
Reggie's company is renowned for strategic insights, driving marketing change, and delivering lasting value for clients.
Reggie's unparalleled experience and inventive methods have left an indelible mark on various organizations, leveraging strategic marketing, advertising, and digital solutions.
In an environment where B2B tech companies grapple with delivering results amidst resource constraints, Reggie stands out for providing CEOs and CMOs with invaluable guidance.
His distinctive ability to challenge conventional thinking and deeply understand buyer journeys across diverse industries positions him as a transformative force in marketing and digital strategy.
About Digital Clarity Company:
Digital Clarity is a seasoned player in the dynamic digital marketing landscape, with roots tracing back to the era of iconic devices like the Sony Walkman, PS One consoles, and the Nokia 3310.
With a wealth of experience from collaborations with creative minds in media agencies and digital pioneers, Digital Clarity has continuously evolved its journey.
Today, the company is a valuable guide for businesses of all sizes, navigating the intricacies of the digital economy through well-crafted marketing strategies.
Despite the changing tides of businesses, people, and technologies, Digital Clarity has honed a unique formula for success that has been refined over the years for its diverse range of clients.
With a rich history and a commitment to staying at the forefront of digital marketing, Digital Clarity remains a trusted partner for companies seeking to thrive in the ever-evolving digital landscape.
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Digital Clarity website at
https://www.digital-clarity.com/
Check out Digital Clarity on LinkedIn at
https://www.linkedin.com/company/mindspansystems/
Check out Digital Clarity on Facebook at
https://www.facebook.com/DigitalClarityLondon/
Check out Digital Clarity on Instagram at
https://www.instagram.com/digitalclarity/
Check out Digital Clarity on Twitter at
https://twitter.com/digitalclarity
Check out Reggie James on LinkedIn at
https://www.linkedin.com/in/reggiejames/
Check out Reggie James on Twitter at
https://twitter.com/ReggieJames99
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Dec 22, 2023 • 16min
1766 – Embracing AI in Community Banking with Rich Edwards
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with CEO of Mindspan Systems Inc., Rich Edwards.
Rich Edwards, as the CEO of Mind Span Systems, leads a team that specializes in helping community financial institutions with marketing automation, communication, and personalization using data. They focus on smaller institutions with assets below 10 billion, which may not be technologically advanced but are looking to leverage tools like machine learning and AI to improve their services.
Rich highlighted a phenomenon he called the 'barbell effect' in the banking industry. This effect is characterized by the dominance of large and smaller local banks in the market activity, leaving a gap in the middle. He also discussed the attitudes and trends of banking consumers, emphasizing the fear of another financial collapse and the concentration of activity at both ends of the banking spectrum.
Rich explained that while AI is a powerful productivity tool, it won't immediately replace jobs but rather enhance the capabilities of professionals. He emphasized leveraging AI to focus on tasks that add value and differentiate a business.
Under Rich's leadership, Mind Span Systems helps clients with specific pain points, such as cost savings and support use cases. However, the real value of AI, according to Rich, lies in uncovering new opportunities and tasks that were previously impossible.
Key Points from the Episode:
Introduction of Rich Edwards as CEO of Mind Span Systems
MindSpan's work with community financial institutions
Attitudes and trends of banking consumers
Potential of AI in the banking industry
Barbell effect in the banking industry
AI as a productivity tool that enhances capabilities
Specific pain points and value of AI in uncovering new opportunities
Potential of using interns or assistants to enhance business operations
MindSpan's resources on personalization in the banking industry
About Rich Edwards:
Rich Edwards serves as the CEO of Mindspan Systems, specializing in empowering community financial institutions through data-driven strategies and technologies.
With a profound background in analytics, marketing, artificial intelligence, and machine learning, he guides organizations toward transformative growth.
Throughout his career, Rich has collaborated with global clients in banking, insurance, and financial services, demonstrating his expertise in product strategy related to data center automation and artificial intelligence. Notably, he played a pivotal role in the launch of IBM Watson Developer Cloud.
Rich holds a Bachelor of Science in Engineering from Rensselaer Polytechnic Institute and a Master of Business Administration from the University of North Carolina at Chapel Hill.
Additionally, he served as an engineering officer in the US Army. Currently residing in Raleigh, NC, Rich Edwards and his family contribute to the local community.
About Mindspan Systems Inc.:
Mindspan Systems assists mid-market insurance, banking, and financial institutions with data-related challenges.
Recognizing the frustration stemming from limited insights, the company facilitates the execution of data-driven strategies, fostering transformative changes and securing a sustainable competitive advantage.
Mindspan Systems offers various services, including data science and data-driven technology solutions.
These empower organizations to construct personalized experiences tailored for each customer, utilizing laser-focused, trackable, and testable messaging to optimize marketing budgets for customer acquisition and increased wallet share.
The company prides itself on providing expertise and flexible, scalable solutions to meet specific requirements. Mindspan Systems stands ready to contribute its technical prowess and ensure the success of your organizational strategy.
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Mindspan Systems Inc. website at
https://mindspaninc.com/
Check out Mindspan Systems Inc. on LinkedIn at
https://www.linkedin.com/company/mindspansystems/
Check out Mindspan Systems Inc. on Facebook at
https://www.facebook.com/mindspansystems
Check out Rich Edwards on LinkedIn at
https://www.linkedin.com/in/richedwards/
Check out Rich Edwards on Twitter at
https://twitter.com/richedwards
Check out Rich Edwards on Instagram at
https://www.instagram.com/mindspan_systems
More from UpMyInfluence:
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Dec 21, 2023 • 17min
1765 – The Power of Authenticity and Quick Action with Whitney Alexandra
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with Performance Coach, Whitney Alexandra.
Whitney's clientele consists of successful women who have already achieved a multi-six figure level in their businesses. However, they often find themselves at a plateau, whether a sales or revenue plateau or a passion plateau, where they feel disconnected from their business. This is where Whitney steps in, helping them get clear on their next success level and find the easiest path to achieve it.
Whitney suggests an exercise to help listeners get started on the path to clarity. She advises thinking about their considerable revenue or business goal and multiplying it by ten. This brainstorming activity opens up creative options and can be a game-changer.
Whitney emphasizes that her approach is not about working harder but about doing less more smartly. She helps her clients delegate and streamline their operations for maximum efficiency.
Whitney Alexandra is no stranger to recognition. She has received accolades from a consulting firm for her exceptional sales performance. However, she acknowledges that, like everyone else, she is not immune to making mistakes and getting in her own way.
In the age of social media, she discusses the concept of authenticity and how she is working on creating more candid content to share important stories and insights.
Whitney emphasizes the need to take action quickly and not wait for the perfect moment or appearance. She encourages her clients to remove the pressure of perfection and focus on what is fast and easy.
She shares a success story of a client who had been delaying sending an email to their list but ended up making $100,000 in sales that week after embracing the idea of speed and imperfection.
Key Points from the Episode:
Whitney Alexandra's work as a performance coach for women leaders and entrepreneurs
Helping clients scale their businesses in alignment with their desires and fulfillment
Assisting clients in overcoming plateaus in their business and finding clarity in their goals
Encouraging clients to think bigger and ask new questions to break out of their comfort zones
Suggesting an exercise of multiplying big revenue or business goals by ten for creative options
Emphasizing the importance of working smarter, not harder, and delegating tasks
Reflecting on personal experiences and mistakes and the concept of authenticity in social media
Encouraging taking quick action and embracing imperfection for faster results
Discussing the humanizing aspect of vulnerability and connecting with others facing similar challenges
About Whitney Alexandra:
Whitney Alexandra is a renowned Performance Coach who empowers top women entrepreneurs to achieve unprecedented success and lead extraordinary lives. With over two decades of experience, Whitney has become a trusted guide for influential business owners seeking to unlock their full potential.
Employing evidence-based performance coaching strategies, Whitney facilitates rapid and transformative shifts for her clients, often elevating every aspect of their personal and professional lives within a few short months.
In recognition of her expertise, Whitney was honored as a prestigious Forbes Business Council member in 2023. She is a thought leader and contributor on this global platform, actively engaging in higher-level conversations and fostering connections for women entrepreneurs worldwide.
Whitney's coaching philosophy centers around rewiring mindsets for limitless success. Her 20-year journey includes assisting some of the world's most reputable brands and leaders in their transformative endeavors.
Through a unique blend of performance coaching, mindset tools, and tailored strategies, Whitney focuses on clearing subconscious, energetic, and emotional blocks to enable her clients to embrace the incredible lives they deserve.
As a beacon of empowerment, she guides individuals to unleash their inner potential and emerge ready to receive the success they desire.
Tweetable Moments:
11:40 - "In this world of being real on social media, there's something really nice about showing up and not having to look 100% or being in a you know going live and talking about your business or your offers."
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Whitney Alexandra’s website at
https://whitneyalexandra.co/
Check out Whitney Alexandra’s company on LinkedIn at
https://www.linkedin.com/company/whitneyinc/
Check out Whitney Alexandra on LinkedIn at
https://www.linkedin.com/in/whitneyalexandra/
Check out Whitney Alexandra on Facebook at
https://www.facebook.com/WhitneyInc
Check out Whitney Alexandra on Instagram at
https://www.instagram.com/whitney.alexandra/
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
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Dec 20, 2023 • 19min
1764 – The Future of AI-Powered Feedback with Ryan Glasgow
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder & CEO of Sprig, Ryan Glasgow.
Sprig is a platform that helps businesses gather user feedback through in-product surveys, session replays, and data analysis with artificial intelligence. They've worked with big names like Netflix, Dropbox, Robinhood, Coinbase, and Peloton, ensuring these companies get a representative sample of user experiences.
Ryan shared that Sprig has an impressive response rate of 33% for their surveys. He compared this to platforms like Yelp, where only a small percentage of users leave reviews, but those reviews are generally accurate representations of the overall experience.
Ryan emphasized the importance of understanding user experience. He cited companies that have faced backlash and struggled due to a lack of customer perception.
In his view, companies that don't prioritize understanding their customers may lack empathy and risk falling behind in a competitive and challenging economic environment.
One of the most exciting aspects of Sprig is its implementation of AI for data analysis. Ryan explained that they use advanced AI models to summarize and analyze large amounts of survey data.
This provides meaningful insights and even suggestions for improving the product experience. The potential for conversations with AI entities that understand the data and can help make decisions based on customer feedback is groundbreaking.
Key Points from the Episode:
Introduction of Ryan Glasgow, founder and CEO of Sprig
Sprig's services in gathering user feedback for companies like Netflix, Dropbox, Robinhood, Coinbase, and Peloton
Comparison of Sprig's high response rate for surveys to platforms like Yelp
Importance of understanding user experience and its impact on companies
Implementation of AI for data analysis and providing insights and suggestions for product improvement
Potential applications of Sprig for large enterprise-level companies and early-stage startups
Vision for the future of Sprig and advancements in AI
Importance of valuing customer feedback and increasing customer loyalty
Future of delivering exceptional experiences through targeted surveys
About Ryan Glasgow:
Ryan Glasgow, Founder and CEO of Sprig (formerly UserLeap), is a seasoned figure in the tech industry. His brainchild, Sprig, is a research platform specializing in advanced usability testing and in-product survey capabilities, catering to renowned companies like Dropbox, Loom, and Shift.
An accomplished author, Glasgow penned "The Customer-Obsessed Product Manager's Playbook" and currently hosts the People Driven Products Podcast.
He has a robust product management background and previously held key roles such as group product manager at Weebly, product manager at Vurb, and product designer at Extrabux.
Ryan's contributions to the industry underscore his expertise in enhancing user experience and driving product innovation.
Sprig:
Sprig is a dynamic product insights platform that empowers teams to enhance their products through swift user insights. Its capabilities span from testing new designs and prototypes to optimizing core user flows.
Trusted by prominent companies, including Dropbox, Square, Notion, and Loom, Sprig is pivotal in enabling these teams to construct superior product experiences on a large scale.
Sprig contributes to the evolution of user-centric designs and refining essential user interactions by facilitating rapid and informed decision-making.
Its impact is evident in the tech landscape, where it serves as a valuable resource for organizations committed to staying at the forefront of product innovation and ensuring optimal user satisfaction.
Apply to be a Guest on The Thoughtful Entrepreneur:
https://go.upmyinfluence.com/podcast-guest
Links Mentioned in this Episode:
Want to learn more? Check out Sprig website at
https://sprig.com/
Check out Sprig on LinkedIn at
https://www.linkedin.com/company/sprig-official
Check out Sprig on Twitter at
https://twitter.com/Sprig
Check out Ryan Glasgow on LinkedIn at
https://www.linkedin.com/in/ryanglasgow/
Check out Ryan Glasgow on Twitter at
https://twitter.com/ryanglasgow
More from UpMyInfluence:
We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.
Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.
What is your #1 Lead Generation BLOCKER? Take my free quiz here.
Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.
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