Icons of Real Estate Podcast

Are you sure your brokerage is really worth what you think it is? In this episode, Norma Rawlings, President of BrokerVMA Inc., reveals how most real estate brokers overvalue their businesses—and lose millions when it’s time to sell.With 21 years of experience in brokerage M&A, Norma explains: 🏗️ What makes a brokerage sellable 💰 How to calculate true business value (beyond revenue) 🧭 The right time to plan your exit strategy 🧩 How to protect your legacy and your teamIf you’re a real estate broker or owner building long-term wealth, this episode will change how you think about value and succession.👉 Join the Icons Hub: https://hub.iconsofrealestate.com/ 🎧 Listen to Icons of Real Estate Podcast on Spotify / Apple Podcasts 📩 Contact us to share your story or be a guest#RealEstatePodcast #BrokerageValue #SellYourBusiness #BusinessValuation #RealEstateBrokers #EntrepreneurMindset #IconsOfRealEstate #BrokerLife #Legacy

AI is rewriting the rules of how clients find and trust real estate professionals. If you’re not being mentioned, cited, or featured online — you’re invisible to the next generation of search.In this episode of Icons of Real Estate, host Tomas Fonseca sits down with Rudi Davis, founder of KeyCrew Media, to explore how AEO (Answer Engine Optimization) is replacing SEO, and how agents can use AI-driven visibility to attract leads before their competitors even know what’s happening.🚀 Here’s what you’ll learn:How to get AI to notice your name — even without a PR agencyWhy citations and mentions are the new backlinksThe secret of “AI trust signals” and how to build them fastWhy social media alone won’t make you visible to AIHow local agents can outperform national brands with smart positioning🎯 Bonus tip from Rudi:“The agents who start doing this now will have a first-mover advantage that’s impossible to catch up to.”📢 Don’t be a secret agent — be visible. Learn more about how to get featured, cited, and mentioned across the web: 👉 https://keycrew.co🎧 Want to launch your own podcast or feature your story? Join the #1 Real Estate Podcast Network: 👉 https://hub.iconsofrealestate.com#RealEstate #AI #AEO #SEO #RealEstateMarketing #ChatGPT #RealEstatePodcast #IconsOfRealEstate #RudiDavis #KeyCrew #Visibility #RealEstateAgents

🎤 Want to be our next guest on the #1 Real Estate Podcast Network? 👉 https://hub.iconsofrealestate.com/What does it really take to stay at the top of real estate for nearly three decades?Michael Bull, founder of Bull Realty and host of America’s Commercial Real Estate Show, joins Icons of Real Estate to reveal the mindset, leadership, and values that built his 27-year empire — without ever chasing commissions.From firing top producers who put money before integrity to learning how stand-up comedy made him a better communicator, Michael shares the truth about what it really means to build trust, culture, and longevity in a business built on relationships.If you’re ready to stop chasing transactions and start building transformation, this one’s for you.#RealEstatePodcast #CommercialRealEstate #MichaelBull🎙️ Thinking about launching your own podcast? 🚀 Start your podcast here: https://iconsofrealestate.com/podcastproduction At Icons of Real Estate, we help agents, brokers, and entrepreneurs turn conversations into influence.Pinned Comment:👇 Drop a comment if you’d love to have your own podcast featured next!

Join host Tomás Fonseca as he talks with Karina Chavez, a New Mexico realtor on a mission to make homeownership accessible and dignified. Karina shares how she transformed multiple Route 66 motels into affordable housing for veterans, teachers, and seniors—while creating a new food hall and cultural hub for her community. Through resilience, faith, and dedication, she’s redefining what it means to serve through real estate.🎧 Hosted by: Tomás Fonseca 🎤 Featuring: Karina Chavez — Realtor, Developer & Community Advocate💡 Key Takeaways: ✔️ Real estate as a tool for social good ✔️ How Karina turned passion into community transformation ✔️ Breaking barriers for Hispanic homeowners ✔️ Lessons learned from renovating old motels ✔️ Honoring her father’s legacy through service ✔️ Building the Route 66 Food Hall as a space for culture and connection📇 Connect with Karina Chavez: 📷 Instagram → https://www.instagram.com/chavezteamrealtors/📘 Facebook → https://www.facebook.com/chavezteamabq🎙 Follow the Icons of Real Estate Podcast:🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/📘 Facebook → https://www.facebook.com/IconsOfRealEstate📷 Instagram → https://www.instagram.com/iconsofrealestate/🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below! ⭐ Produced by Icons of Real Estate → iconsofrealestate.com

On this episode of Icons of Real Estate, we interview John Scalia, one of the top agents at eXp Realty, who has achieved Icon Status for multiple years in a row. With over $300 million in closed transactions, John shares how he built his business, leveraging his years of experience in real estate, and why he believes in the eXp model. He also discusses how he navigates high-volume transactions, works with investors, and utilizes AI tools to improve business efficiency. Whether you're an experienced agent or just starting, John’s insights are valuable for anyone looking to scale their real estate business. 🎤 Featuring: John Scalia, Icon Agent at eXp Realty💡 Key Takeaways: ✔️ How John transitioned from foreclosures to high-volume transactions ✔️ Leveraging eXp Realty’s model for success ✔️ Building strong investor relationships to scale your business ✔️ Utilizing AI tools to streamline your operations ✔️ The importance of personal branding and staying top-of-mind ✔️ Tips for new agents on breaking into real estate and finding success ✔️ John’s approach to staying consistent and focused in a competitive market🎙 Follow John Scalia:📘 Facebook → https://www.facebook.com/johnscaliarealtor/📷 Instagram → https://www.instagram.com/johnscalia_exp/?hl=en🎙 Follow the Icons of Real Estate Podcast:🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/📘 Facebook → https://www.facebook.com/IconsOfRealEstate📷 Instagram → https://www.instagram.com/iconsofrealestate/🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below! ⭐ Produced by Icons of Real Estate → iconsofrealestate.com

Host Tomas Fonseca talks with Laura Rapaport about C-PACE financing, a private credit solution for sustainable and energy-efficient commercial real estate projects. Laura shares her insights on the financing process, why traditional investors are hesitant, and the impact of the new Carlyle partnership in expanding access to C-PACE.🎧 Hosts: Tomas Fonseca 🎤 Featuring: Laura Rapaport – C-PACE Expert💡 What You’ll Learn: ✔️ How C-PACE supports energy efficiency and building improvements ✔️ Financing can cover up to 40% of project costs ✔️ Availability across 40+ states ✔️ The difference between private credit and government funding ✔️ Common investor hesitations and how to overcome them ✔️ The significance of the Carlyle partnership ✔️ How developers can manage rising interest rates with C-PACE🎙 Follow Laura Rapaport:🌎 Website → https://www.northbridgeops.com/leadership🔗 LinkedIn → https://www.linkedin.com/in/laura-rapaport-b769244/🎙 Follow the Icons of Real Estate Podcast: 🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/ 📘 Facebook → https://www.facebook.com/IconsOfRealEstate 📷 Instagram → https://www.instagram.com/iconsofrealestate/ 🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/

In this episode of Icons of Real Estate, Tomas Fonseca sits down with Sam Khorramian, the founder of Big Block Realty, as he shares his journey from numerous business failures to achieving success in the real estate industry. Sam dives deep into the importance of perseverance, determination, and creating a supportive culture for agents. He talks about the evolution of Big Block Realty and his transition to LPT Realty. With a focus on the significance of mentorship and balancing visionary leadership with operational management, Sam offers key insights on growing a thriving business and creating a strong foundation for real estate success.🎧 Hosted by: Tomas Fonseca, Cofounder of Icons of Real Estate 🎤 Featuring: Sam Khorramian, Founder of Big Block Realty💡 Key Takeaways: ✔️ Embracing failure as a stepping stone to success ✔️ The rise and impact of Big Block Realty ✔️ How creating a supportive culture boosts agent retention ✔️ Why delivering exceptional customer experiences matters ✔️ The value of mentorship and hiring a coach ✔️ Transitioning to LPT Realty and its growth potential ✔️ Balancing visionary and operational roles in leadership ✔️ Building lasting relationships with agents and clients🎙 Follow Sam Khorramian:📷 Instagram → https://www.instagram.com/the9thzero/?hl=en🔗 LinkedIn → https://www.linkedin.com/in/samsandiego/🌐 Website → https://bigblockrealty.com/🎙 Follow the Icons of Real Estate Podcast: 🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/ 📘 Facebook → https://www.facebook.com/IconsOfRealEstate 📷 Instagram → https://www.instagram.com/iconsofrealestate/ 🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below! ⭐ Produced by Icons of Real Estate → iconsofrealestate.com

👉 Subscribe for more real estate insights: https://www.youtube.com/@iconsofrealestateWhat makes Big Sky, Montana, real estate so unique? 🏔️ In this episode, Katie Morrison, a local real estate expert, shares how lifestyle, community, and second-home buyers shape this resort-town market. From private communities with distinct vibes to the stability of controlled supply and demand, Katie breaks down what it takes to succeed in Big Sky real estate.If you’re curious about investing in mountain communities, understanding second home buyers, or building long-term client relationships, this conversation delivers valuable takeaways for both agents and buyers.📇 Connect with Katie Morrison:Facebook: www.facebook.com/katiemorrisonbhhsmtInstagram: www.instagram.com/katiedmorrison/#LinkedIn: www.linkedin.com/in/katie-morrison-090b011/#BigSkyRealEstate #RealEstatePodcast #CommunityBuilding

In this episode of Icons of Real Estate, cofounder Tomás Fonseca reflects on how podcasting has become essential for real estate agents looking to grow their business in 2025. Tomás shares insights on how podcasting helps agents build authority, engage with clients, and expand their network. He also outlines exciting plans for future community engagement, masterclasses, and growth within the real estate industry. Whether you're a seasoned agent or just starting, podcasting can be the key to setting yourself apart in today’s competitive market.🎧 Hosted by: Tomás Fonseca, Cofounder of Icons of Real Estate 💡 Key Takeaways: ✔️ How podcasting boosts real estate growth in 2025 ✔️ Podcasting builds authority and credibility for agents ✔️ Networking opportunities and referral generation through podcasting ✔️ Content creation as a strategy for nurturing client relationships ✔️ Starting a podcast in real estate, even without prior experience ✔️ Why podcasting is a must-have tool in a competitive real estate market ✔️ Future plans for community engagement and masterclasses🎙 Follow the Icons of Real Estate Podcast: 🌎 Podcast Booking Platform → Hub Icons of Real Estate 📘 Facebook → Icons of Real Estate 📷 Instagram → @iconsofrealestate 🔗 Spotify → Icons of Real Estate Podcast🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below! ⭐ Produced by Icons of Real Estate → iconsofrealestate.com

Ashlei De Souza shares her journey as a seasoned real estate agent across markets from Kentucky to NYC and Connecticut. She discusses staging, social media, AI tools, memorable transactions, and building a strong brand while growing her team in the competitive luxury real estate market.🎧 Hosted by: Tomás Fonseca 🎤 Guest: Ashlei De SouzaKey Takeaways: ✔️ Unplanned journeys can lead to rewarding careers ✔️ Transitioning between markets improves client understanding ✔️ Staging and design make homes resonate with buyers ✔️ Social media fosters authentic client connections ✔️ Consistency in presence drives growth ✔️ AI tools improve efficiency without replacing human touch ✔️ Authenticity helps stand out in crowded markets ✔️ Team growth and brand expansion are future goals🎙 Follow Ashlei De Souza: 🌎 Website → https://ashleivictoriadesouza.com/📷 Instagram → https://www.instagram.com/ashleivictoria/ 🔗 LinkedIn → https://www.linkedin.com/in/ashlei-de-souza-6bb86327 📘 Facebook → https://www.facebook.com/ashleivictoria/🎙 Follow the Icons of Real Estate Podcast: 🌎 Podcast Booking Platform → https://hub.iconsofrealestate.com/ 📘 Facebook → https://www.facebook.com/IconsOfRealEstate 📷 Instagram → https://www.instagram.com/iconsofrealestate/ 🔗 Spotify → https://www.linkedin.com/company/iconsofrealestate/🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below! ⭐ Produced by Icons of Real Estate → https://iconsofrealestate.com/