The Money Podcast

Why build your personal brand? Your personal brand is a separate asset to the business or investing assets that you may have. So, having a vast personal brand can give you additional income streams. But it’s not just increasing our wealth, more importantly, you reach more people. Rob has 16K+ subscribed to his premium content on Facebook alone. Imagine how many had he influenced already. Well, you can also do the same thing and have as great or even greater benefits. All you got to do is to build it. In this episode of The Money Podcast, Rob teaches you how you can brand and market yourself. Among different topics, he shares strategies on how we can make use of the social media platforms, which are mostly free. We’ve all got personal brand. you just have to find and believe in it, so you can monetise it. KEY TAKEAWAYS What’s unique about you? Your uniqueness might manifest from your skills, accreditation, style, manner, interests, or experience. For Rob, he enjoys mixing his artsy side with his business prowess. He’s into heavy metal so the guitar riffs in the podcast intro is noticeable. What words and values could you own? What do you stand for and what do you stand against? They don’t have to be political; it could be professional and business-related. What is marketable about you? For Rob, he’s here to disrupt, not to impress anyone. If it will challenge your mind, principles, and goals for the better, then it’s a great content. How do you solve people’s problems? Your brand can be built around the specifics of the service you are offering. This might be the most obvious and easiest approach. Be true to yourself. Don’t oversell and exaggerate things. You can only manifest what you can only provide to a group of people. And, if some are not satisfied with what they see, move along. Focus on giving value to people who need and appreciate it. Know how to handle criticisms—Approach them professionally, not emotionally. It’s a consequence that comes with being a recognised brand, especially in social media. Personal Brand vs Business Brand. Distinguish beforehand what you’ll be posting on your personal and business social media account. This ensures not just your security and privacy, but also your loved ones. Tip: You can select who only sees a certain content when you post it. Apply the 70-20-10 rule when managing your social media accounts. The 70% of your content should be posted on your main account, 20% on the next one, and 10% on the rest. You can also put a link of your primary account on the secondary accounts. BEST MOMENTS “Facts tell and stories sell.” “To package yourself is your personal brand.” “You cannot be all things to all people.” VALUABLE RESOURCES Progressive Property The Money Podcast iTunes | Omny ABOUT THE HOST Rob Moore is the host of the UK’s no. 1 business podcast “The Disruptive Entrepreneur,” as well as an entrepreneur, property investor, property educator, and a holder of 3 world records for public speaking. He is also the author of 9 business books, 5 UK bestsellers, and the global bestseller, Life Leverage. “If you don't risk anything, you risk everything.” CONTACT METHODS Facebook: https://www.facebook.com/robmooreprogressive/ LinkedIn: https://uk.linkedin.com/in/robmoore1979

Although this is an episode for everyone, this is more specifically aimed at these who are not the main breadwinner of the household. Rob explains affective techniques that you could use to insure you are financially independent if you’re not already. KEY TAKEAWAYS Financial independence is a more about the independence rather than finance. For example, if you were left on your all on your own, you would be able to survive and strive without having to work or sell. Even if you’re in a really happy marriage and feel like you’ve got a great team around you I would still highly recommend taking some provision to look after yourself. Ensure you have capital reserves for just yourself, ISA’s are good for this. Build assets that produce income that could be intellectual property. E.g. books, property, business. Have your own independent business that brings income. This could be Ecommerce or art or whatever you’re good at that can bring in money just for you. Have a will and ensure you prepare for any eventualities. Insure yourself so that if things do go wrong then you’re not completely left with nothing. BEST MOMENTS ‘You need your own bank accounts, you need your own capital and savings’ ‘You never know what could happen’ ‘Have income coming in regardless of your capacity to work’ ‘Make sure you have limited outgoings’ ‘Are you secure independently?’ VALUABLE RESOURCES https://robmoore.com/ Progressive Property Routine = Results by Rob Moore   ABOUT THE HOST Rob Moore is the host of the UK’s no. 1 business podcast “The Disruptive Entrepreneur,” as well as an entrepreneur, property investor, property educator, and a holder of 3 world records for public speaking. He is also the author of 9 business books, 5 UK bestsellers, and the global bestseller, Life Leverage. “If you don't risk anything, you risk everything.”   CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979

A problem that Rob is frequently noticing with other businesses founders is that they don’t pay themselves until their business reaches a certain amount of profit. In this episode Rob explains how this can be a bad way to grow your business and how you can change your strategy so that you can sustain yourself and grow your business in a more efficient way. KEY TAKEAWAYS You should reinvest a lot of your profit back into your business to continually grow your business. You don’t need to wait a long time until you pay yourself using your business; I believe you should start drawing money very very quickly. Teach your business and yourself that there’s reward for hard work and effort. A company would pay you less for your business if it wasn’t paying you a market salary. Work out a percentage of the profit that you would withdraw from your business and keep withdrawing that amount, reinvest the rest. If you keep paying yourself the same percentage every month, you’re teaching your business to be able to sustain you without any major shock. BEST MOMENTS ‘A business isn’t a true business unless it can properly pay its true founders.’ ‘You should teach yourself and the business to pay you frequently.’ ‘Pay yourself first. The purpose of business is profit.’ ‘Take risks for the outcome of making profit.’ ‘You’re allowed to make money.’VALUABLE RESOURCES https://robmoore.com/ Progressive Property Routine = Results by Rob Moore   ABOUT THE HOST Rob Moore is the host of the UK’s no. 1 business podcast “The Disruptive Entrepreneur,” as well as an entrepreneur, property investor, property educator, and a holder of 3 world records for public speaking. He is also the author of 9 business books, 5 UK bestsellers, and the global bestseller, Life Leverage. “If you don't risk anything, you risk everything.”   CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979

Have you been brainwashed into thinking of selling as dirty and desperate? Is the first thing you think of when you hear ‘Salesman’ a sleazy individual in a cheap suit trying to flog you something you don’t want? In this episode of The MONEY Podcast, Rob explains why it’s so important to stand out and be creative with your selling techniques if you want to succeed.    KEY TAKEAWAYS  When selling, you should present to your client an opportunity to buy something they really want instead of forcing something they don’t want down their throat like broken glass.   To be good at selling, you must be the opposite of the perception people have of a salesperson.   Put yourself out there. Get yourself noticed and get attention. Have good quality products with a good promise and with a fair exchange price mechanism.   Find out and discover a person’s needs, wants and desires, even their fears. This will allow you to package your product around their values. Have a fair exchange, over deliver, go the extra mile for that customer. This will cause repeat business with that customer and they will refer you to their friends and family. It’s a win-win.    BEST MOMENTS  ‘If nobody sold anything, the world wouldn’t spin’ ‘Nobody likes to be sold to but, everyone likes to buy’ ‘It’s not just your belief in your products that sells, it’s your belief in you!’ ‘If you don’t believe in yourself, then why should anyone else’  VALUABLE RESOURCES  https://robmoore.com/  Progressive Property  Routine = Results by Rob Moore    ABOUT THE HOST  Rob Moore is the host of the UK’s no. 1 business podcast “The Disruptive Entrepreneur,” as well as an entrepreneur, property investor, property educator, and a holder of 3 world records for public speaking. He is also the author of 9 business books, 5 UK bestsellers, and the global bestseller, Life Leverage.   “If you don't risk anything, you risk everything.”    CONTACT METHOD  Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs  LinkedIn: https://uk.linkedin.com/in/robmoore1979 

In this episode of The Money Podcast, Rob explains how to you can grow your start-up or scale-up without the benefit of having lots of money or backing behind you to begin with. You can use your own characteristics, experiences and human traits to network with others to get ahead in business, all of these do not cost any money. Some investors are not looking for people with lots of money and experience, they want someone with a strong work ethic, good at solving problems, lots of energy, trustworthy etc.    KEY TAKEAWAYS  Friends & Family. Some say it is not a good idea to mix family & business, which can be the case with large companies but when you’re first starting up, your family or close friends will usually be willing to help you with admin tasks or helping out from time to time.   Contra deals or Swaps. You can exchange your personal experiences or services with others without the exchange of money to help each other out so both parties benefit.  Leveraging Social Media. Social Media is free and great way to target millions of people without spending a penny, try joining groups & pages, connect & network with other people in your niche to get your story out there.   Ask for referrals. Don’t be afraid to ask your existing clients if they know anybody who might also be interested, people tend to be friends with people similar to themselves.   Build a proper referral program. Start an ambassador program for your company to gain leads. People are willing to bring new clients to your business for a share of the profits or even discounts codes they can use on your products. This can be the cheapest form of marketing to gain the best quality clients.   Go to industry events. Get yourself out there to meet people and network with potential new clients. You’ll never gain new opportunities sat in your house like a hermit.   Collaboration / Joint Ventures. People and companies larger than you may want to work with you to promote you or your products if you are the new kid on the block and willing to pay them good money. If you can’t pay them up front, pay them at the back end of the sale through commission.     BEST MOMENTS  ‘Every master was once a disaster, every winner was once a beginner’  ‘Why are you complaining about being able to reach thousands of people for free at the speed of light?’  ‘I believe in multiple streams of leads and multiple streams of income’   ‘Get help from friends and family until you can afford to get staff’  ‘You could build a $100,000,000 business on all social media channels’  VALUABLE RESOURCES  https://robmoore.com/  Progressive Property  Routine = Results by Rob Moore    ABOUT THE HOST  Rob Moore is the host of the UK’s no. 1 business podcast “The Disruptive Entrepreneur,” as well as an entrepreneur, property investor, property educator, and a holder of 3 world records for public speaking. He is also the author of 9 business books, 5 UK bestsellers, and the global bestseller, Life Leverage.   “If you don't risk anything, you risk everything.”    CONTACT METHOD  Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs  LinkedIn: https://uk.linkedin.com/in/robmoore1979 

Anyone can be rich. You just have the mental (and physical) capacity plus the determination to make it happen. In this episode of the Money Podcast, Rob gets interviewed by Charles Kelly, a former IFA and the host of the Money Tips Podcast. Discover some useful tips on how Rob grew his wealth and built his own legacy from nothing at all. From having a routine to networking to scaling up your business, there won’t be anything amiss to discuss today. They also talk about the future of podcasting and the property industry. And, if you’re curious how Rob and his long-time business partner Mark Homer met, then tune in. Rob and Mark successfully brought about a brand merge of their companies lately. There will surely be a takeaway for aspiring entrepreneurs out there from this discussion. KEY TAKEAWAYS Scheduling and having a routine help you get the freedom you want. It’s a paradox we must live through. We need to secure first the stuff you need to survive, to grow, to prepare for the future, etc, so you can also enjoy your freedom. In just over a year, Rob got out of debt and reached six figures. It wasn’t easy at first. He shares that it was difficult to gain back the confidence after the mishaps and a series of failures. When he met Mark Homer and started a partnership with him, everything started to fall into its place—Mark had the financial resources and Rob always had the passion and determination. Networking is a fundamental skill for entrepreneurs. Rob met Mark at a networking event. If he hadn’t met him that day and contacted him after the event, then nothing abundant would’ve sprouted. What are the similar traits of millionaires and billionaires alike? The desire for scale, the desire to serve a vast amount of people, and the desire to give more value. Property will remain fundamental after decades and decades, according to Rob. Though the property market won’t always be stable, property investing will always be valuable. BEST MOMENTS “Leverage is having people around you that can organise you.” “Once you start to search, you start to find.” “It’s partly about the money, and partly about the good work and giving good value.” “If you want to do a podcast, you should do it. You should not worry if the market is saturated, or it’s the wrong time. The right time for you is now.” “Some business models thrive; some business models die. That’s how it works.” VALUABLE RESOURCES Progressive Property Routine = Results by Rob Moore moneytipsdaily.com The Money Podcast iTunes | Omny ABOUT THE GUEST HOST Charles Kelly is a former IFA, the author of Yes, Money Can Buy You Happiness, and the host of the Money Tips Podcast. Charles spent 25 years in financial services working for banks and insurance companies. charles@charleskelly.net moneytipsdaily.com http://bit.ly/2MoneyBook ABOUT THE HOST Rob Moore is the host of the UK’s no. 1 business podcast “The Disruptive Entrepreneur,” as well as an entrepreneur, property investor, property educator, and a holder of 3 world records for public speaking. He is also the author of 9 business books, 5 UK bestsellers, and the global bestseller, Life Leverage. “If you don't risk anything, you risk everything.” CONTACT METHODS Facebook: https://www.facebook.com/robmooreprogressive/ LinkedIn: https://uk.linkedin.com/in/robmoore1979

After being asked by GQ to write an article on money Rob reads directly from the article in the latest episode of the Money podcast. Entitled ‘Five ways for you to have a healthier relationship with money’, Rob details five specific ways for everyone to regain control over their finances. Whether it’s the fundamental rule of not spending more than you earn or ensuring that you don’t use money as therapy Rob talks through the fundamentals of money. If you need to take control of your finances, and learn to have a healthier relationship with money this is the episode for you.   Key Takeaways Never Spend more than you earn. This is the golden rule of money. You will be forever a slave to money if you continue to spend more than you earn. You will drown in debt. Make sure to pay yourself first on the day that your wage comes in. Aim to save and increase this month on month when you spend less and earn more. Use Money as a Reward not as Therapy. Many people use money as a celebration of small things like a holiday you can’t afford and then on the other end of the spectrum people use spending money as therapy. Neither of these are healthy. Make sure you have a healthy relationship with money where you celebrate proportionally when you do have success, and your not trying to find self-worth from money itself.   Your Worth More. You are likely worth more than you think. You must honour that value however. Create value and a fair exchange rate mechanism. If your fees are too high you will feel guilt if they are too low you will have low self-worth. First, give extra value then be bold enough to ask for fair exchange in return. Have a Love Affair with Money. Money has no emotion, it’s a-moral, its neutral. It’s a unit of measurement. You can choose to give lots of money away. It’s humanity which adds the emotion to money, not money itself. It’s ok to love money.   Save, Invest, Spend. When you have no savings or investments you will be in financial ruin. Security is what you are after with money as this makes you more calm and able to make better decisions. Make sure you save and invest a portion of your salary before you spend what is remaining. Money, health and happiness are unrelated to money but it’s a choice.   Best Moments ‘Money makes a great servant but a terrible master.’ ‘Pay yourself first.’ ‘Money is an enabler of things you want.’ ‘Avoid using money as a ‘Care for yourself without using money.’ ‘Money will only paper of the cracks.’ ‘Self-worth equals net-worth.’ ‘Peoples put their own value on money.’   Valuable ResourcesI’m Worth Moore - Rob MooreABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything.”   CONTACT METHOD Facebook - https://www.facebook.com/robmooreprogressive/ LinkedIn - https://uk.linkedin.com/in/robmoore1979 YouTube - https://www.youtube.com/channel/UCLtKal0qTf3klDUr7JS_L9Q

In this episode of The Disruptive Entrepreneur Rob discusses the 3 main commonalities that wealthy people share. From reading books and learning from a vast variety of resources available him, Rob shares what his experiences and learnings have taught him. KEY TAKEAWAYS When I got back into the schooling system everything they teach you is completely different than being an entrepreneur. Entrepreneurs ‘start now then get perfect later.’ However, the schooling system is the opposite. Reading books has helped me pick out and understand what the 3 main commonalities of wealth are: - A desire to serve a vast number of people. - You deserve to be rich. - Surround yourself by opulence. Anything you can do to reach more people will help to get to where you want to be. We are an interdependent species who rely on each other to survive as a species. Wealth is the result of serving more people as long as it’s fair exchange. BEST MOMENTS ‘Remember what you want to be.’ ‘Build wealth, retain wealth, grow wealth, diversify wealth, insure wealth and give wealth away.’ ‘If you want to be wealthy you have to serve more people.’ ‘You were not born to be skint.’ ‘People think in binary terms of money. ‘Money tends to exaggerate your traits.’ ‘Wealth is the result of serving more people.’ VALUABLE RESOURCES https://robmoore.com/ https://www.facebook.com/robmooreprogressive/ ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”  “If you don't risk anything, you risk everything”  CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979

‘Unless you’re making 5 million or more per year, you should still take learning from this formula.’    In this episode of Money Rob explains the formula for wealth that he learned from when he was in debt and still uses now.   Listen to this episode to know how you can apply this formula to yourself in order to grow, start or expand your business…  KEY TAKEAWAYS  My book money originated from me being in debt.   This formula is the architecture behind all value creation, medium exchange and transactional value.  W = V + FE x L is my formula for wealth and it works for all forms of businesses. Unless you’re raking in over 5 million pounds a year, there’s still more to learn in this formula.  WEALTH = VALUE  You can do good work but if the world doesn’t get the value of that good work then you’re not going to grow your wealth.  You have to put the value out first and consistently in order for the world to see it.  + FAIR EXCHANGE  There are two extremes, these are both unfair exchange. The middle of these extremes is 'fair exchange'. Fair exchange is not overcharging or undercharging for value.  It’s so easy and quick to interact and connect with your customers now that if you don’t know what their problems and pains are then you’re just not watching or listening.  x LEVERAGE  Leverage is how many subscribers, followers, fans, buyers, users, data etc… have you got? All of these have a monetary value.  There’s all sorts of leverage, time, money etc… but that’s a whole another talk.   BEST MOMENTS  ‘Know more. Make more. Give more’.   ‘Value is a balance of doing good work and showing it to the world.’   ‘No one’s going to go and see artwork in the dark.’  ‘Users have value.’  ‘I think the best asset you can invest in is your personal brand.’  VALUABLE RESOURCES  https://robmoore.com/  https://www.facebook.com/robmooreprogressive/  ABOUT THE HOST  Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”   “If you don't risk anything, you risk everything”   CONTACT METHOD  Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs  LinkedIn: https://uk.linkedin.com/in/robmoore1979    

Rob discusses 7 ways you can build your business without spending much money. If you’re starting up a business or trying to grow it then these tips will help you out massively. Listen to this episode to find out exactly how to put these tips to use! KEY TAKEAWAYS I think the saying ‘it takes money to make money’ is wrong. Many people believe that the two main factors people who have a lot of money have are money and experience. I believe that it takes resourcefulness, creativity, innovation, service, value, persistence, sometimes a little bit of delusion and a big clear vision to make money. A lot of people often forget we have all of these things. Although money helps to start a business, it’s actually one of the least required resources that you need. 7 ways to grow or start your business (That doesn’t cost much money): HELP – It’s ok to ask for help from other people. SWAP SKILLS AND RESOURCES – Maybe do a JV with someone to share skills and knowledge. They may have the skills and information that you need and you may have the skills and resources they need. LEVERAGE ALL FREE MEDIA AND SOCIAL MEDIA – Social media is vast nowadays, make sure you’re putting yourself out there as much as possible to people. You can reach thousands or even millions of people for free. REFERRALS – Ask your friends and family to refer people to you. Ask as many people as you can. Ask them ‘do you know anyone who…’ BUILDING A PROPPER REFERRAL PROGRAMME – We have a programme called the ambassador's programme. GO TO INDUSTRY EVENTS – Network with people within your industry, get to know as many people as possible. GET JV’s, COLLABS AND OTHER PEOPLE TO PROMOTE YOU – Have other people promote you to the world and to their following for something small in return other than money. Become a supporter by going on my Facebook page and clicking ‘become a supporter.’   BEST MOMENTS ‘Everyone’s has to start somewhere and most people when they start don’t have money and experience.’ ‘Asking for help is not a weakness, it’s a strength.’ ‘Facebook groups are huge.’ ‘Go for the big fish.’ ‘Content marketing costs nothing but your time’.   VALUABLE RESOURCES https://robmoore.com/ https://www.facebook.com/robmooreprogressive/ ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”  “If you don't risk anything, you risk everything”  CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979