Grow Your Video Business

In this episode of the podcast, discover how to keep more of your hard-earned money with CPA and tax strategist Amanda Han. Learn game-changing strategies for video business owners, including the benefits of S-corps, smart write-offs, and using real estate to build wealth. Amanda shares practical tips to transform your approach to taxes and finance, helping you maximize profits and minimize stress. Key Takeaways  Learn how transitioning to an S-corp could significantly reduce your tax bill and save you thousands Discover often-overlooked tax write-offs for video professionals, including strategies for travel expenses Explore how real estate investments can boost your wealth-building efforts and provide tax advantages Understand the importance of regular bookkeeping and finding the right CPA to support your business goals About Amanda Han Amanda Han & Matt MacFarland are CPAs and tax strategists who specialize in helping people use real estate to save massive amounts in taxes and keep their hard earned money. They help educate investors on how to maximize tax write-offs, legal entity strategies, tax-efficient ways to access profit, how to use 401K money for real estate, and much more. They are authors of the highly rated book Tax Strategies for the Savvy Real Estate Investor and they have been featured in prominent publications including the Forbes Finance Council,  Money Magazine, Talks at Google,  CNBC’s Smart Money Talk Radio as well as the BiggerPockets podcasts. Today, Amanda & Matt have helped thousands of investors nationwide to save on taxes with proactive tax planning. In This Episode [00:00] Welcome to the show! [05:52] Meet Amanda Han [11:31] Write-Offs [21:39] S-Corp Versus LLC [35:08] Record-Keeping [38:30] Real Estate [47:01] Connect with Amanda [49:55] Outro Quotes  "It's not about how much money you make, it's about how much of it you actually get to keep." - Amanda Han, quoting Robert Kiyosaki "Saving more money really is the same as making more money. When you save in taxes, that's the easiest money you can make because it was already your money to begin with." - Amanda Han "We don't spend money for the write-off. The best way to do is to take a look at what we are already spending money on anyways, and say, how can I make sure this is a legitimate write-off?" - Amanda Han "What got you here won't get you there." - Ryan Koral, discussing business growth and the need for fresh strategies "I always look at what can we document before the trip, before that transaction, so that if it were to be questioned, I have a legitimate way to say, well, yeah, I spent $5,000 on that trip because I had these requests from these clients." - Amanda Han, on properly documenting business expenses Guest Links  Find Amanda Han online Follow Amanda Han on Instagram Access the free Tax Savings Toolkit Links  Find out more about 10xFILMMAKER   Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode of the podcast, John Bilski shares his journey from wedding videographer to multi-brand video entrepreneur, specializing in both wedding and education sectors. He discusses strategies for breaking into the education market, the importance of face-to-face networking, and how to build separate brands for different niches. John also offers inspiring advice on finding fulfillment in your work and taking bold steps to grow your video business. Key Takeaways Diversify your video business by creating separate brands for different niches Break into the education market through relationship-building and face-to-face networking Leverage your passion and unique perspective to stand out in competitive markets Focus on work that truly fulfills you - success and financial rewards will follow About John Bilski John started in video production as an assistant editor at $8 an hour in 2002. Now, 22 years later, he runs his own production company he started with a love for evoking emotion through film. He’s also ruggedly good looking - LOL  In This Episode [00:00] Welcome to the show! [05:52] Meet John Bilski [07:41] Mastermind [10:06] John's Journey To Video [13:10] Education Video Clients [31:58] Handling Multiple Niches [38:32] John's Encouragement [44:22] Outro Quotes "If you can get somebody to cry, that's our goal." - John Bilski, on creating emotional impact in videos "Practice what you preach at a certain point. And so I've tried to make it a goal of mine to start a YouTube channel very soon." - John Bilski, discussing the importance of personal branding "What got you here won't get you there." - Ryan Koral, on the need to evolve business strategies for continued growth Guest Links  Follow High Tide Media on Instagram Follow Bilski Productions on Instagram Follow Edu Films on Instagram Follow John Bilski on Instagram | Facebook Links Find out more about 10xFILMMAKER   Find out about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

Bradley Hamner, Founder and CEO of BlueprintOS, shares his journey from being a workaholic entrepreneur to becoming the architect of his business. He emphasizes the importance of creating systems and processes to upgrade the operating system of a business.  Bradley discusses the common belief that entrepreneurs must do everything themselves and highlights the need to train and delegate to a team. He also emphasizes the mindset, skillset, and toolset required to transition from being the rainmaker to the architect of a business.  Becoming the architect of your business involves five milestones: having a business generating over a million dollars in revenue, achieving a ratio of 40 or above between year-over-year growth and profitability, taking 12 weeks off in a year, having an executive assistant to buy back your time, and installing an operating system that exists independently of you.  Working on your business, not just in it, is crucial for growth. Standardizing processes and documents in the business is important for creating a culture of design and intentionality. Implementing ideas is key to creating real change. Key Takeaways Upgrade the operating system of your business by creating systems and processes. Train and delegate to a team to avoid being the bottleneck in your business. Adopt the mindset of an architect and design the systems that will run your business. Acquire the necessary skills and tools to effectively manage and scale your business.  Working on your business, not just in it, is essential for growth and success. Standardizing processes and documents in the business creates a culture of design and intentionality. Implementing ideas and taking action is crucial for creating real change in your business. About Bradley Hamner Bradley started his first business in 2009 with no customers, no leads, and very little cash but he did have a desire to win and succeed. After working around the clock for 5 years, Bradley had a health scare in his 30s. Knowing something had to change, he focused on building his leadership first, and then he began “architecting” his business to work for him. This led him to designing the ultimate operating system for business owners - BlueprintOS. This framework has empowered business owners to move successfully from rainmaker to architect in their business. Now, Bradley is a Business Growth Coach, certified Value Builder, and host of the Above The Business Podcast. Each week, he shows other entrepreneurs & business owners how to install the systems, processes, and routines their business needs to grow and scale.  The ultimate outcome? Business owners have a successful business that creates the freedom and flexibility they desired from the start. In This Episode [00:00] Welcome to the show! [06:48] Meet Bradley Hamner [07:58] BluePrintOS [11:11] The Architect of Your Business [27:36] The Five Milestones [32:48] On, In, And Above [49:52] Connect with Bradley [51:03] Outro Quotes "The business got bigger to the point to where then the business got bigger than me and started to sling me around." - Bradley Hamner “What I was really doing is I was transitioning myself from being the rainmaker to where like it was all dependent upon me to really I started to become the architect of the business.” - Bradley “It’s really about working on your business and not just in your business.” - Ryan Koral “There are times that we need to get above the business. And I would even share with someone that listening to a podcast, going to a conference as an example, going to a strategic coach, those are times I wasn't working on that business. I was working above my business.” - Bradley Guest Links Learn more about the BlueprintOS Assets Find Bradley Hamner online Follow Bradley Hamner on Instagram | Facebook Links  Find out more about 10xFILMMAKER   Find out more about the Onward Summit  Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode of the Grow Your Video Business Show, we're tackling three game-changing strategies for video professionals looking to level up their business. We dive into the power of offering strategic workshops to clients, explore effective ways to find work and promote yourself, and unpack the nitty-gritty of retainers, contracts, and partnerships. Whether you're a seasoned pro or just starting out, this episode is packed with actionable advice to help you build stronger client relationships, create consistent income streams, and position yourself as a sought-after video partner.  Key Takeaways  Offering Workshops The power of strategic planning sessions with clients How to package and price your workshops Using workshops to land bigger projects Finding Work and Self-Promotion Tips for showcasing your best work Strategies for reaching ideal clients Balancing different types of projects Retainers, Contracts, and Partnerships The importance of written agreements Structuring retainer deals for consistent income Navigating business partnerships In This Episode [00:00] Welcome to the show! [04:40] Offering a paid workshop [21:05] Finding work and promoting brand [38:50] Retainer contracts [01:02:00] Outro Quotes "The magic word is start. Go ugly early. Like don't just get out of your head. Just do the thing." - Ryan Koral "People are more invested when they're paying money, right? So there's this feeling that they're already showing up to the table with like pen in hand and like ready for you to lead them versus somebody that's in interviewing you to figure out if they want to hire you." - Ryan Koral Links Find out more about 10xFILMMAKER   Find out more about the Onward Summit Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

Robert Teegarden, owner of Create Your Own Path Productions, shares his journey into running a video business and the importance of creativity in society. He discusses the role of creatives in shedding light on different perspectives and telling stories.  Robert emphasizes the need for creatives to respond to the needs of the world and act on their ideas. He also highlights the value of consistent practice and getting the reps in to improve one's craft. Robert’s work today focuses on small business video marketing and production in the health and wellness and music niches.  The conversation explores the importance of consistent and high-quality visual communication in building brand value and perception. It emphasizes the need for creatives to understand the business side of their work and translate their creativity into tangible ROI for clients. The concept of repurposing content and creating a suite of services is discussed as a way to maximize value for clients.  The conversation also highlights the power of behind-the-scenes content in humanizing brands and building authentic connections with consumers. The key takeaway is to focus on the purpose and joy of being a creative and to remember the impact and value of the work being done. Key Takeaways  Creatives have a unique role in society to shed light on different perspectives and tell stories. Responding to the needs of the world and acting on creative ideas is essential. Consistent practice and getting the reps in are crucial for improvement. Small business video marketing and production can be focused on specific niches like health and wellness and music. Consistent and high-quality visual communication is crucial for building brand value and perception. Creatives need to understand the business side of their work and translate their creativity into tangible ROI for clients. Repurposing content and creating a suite of services can maximize value for clients. Behind-the-scenes content is powerful in humanizing brands and building authentic connections with consumers. Focus on the purpose and joy of being a creative and remember the impact and value of the work being done. About Robert Teegarden Robert is a life-long creative. He started as a musician and has traveled the world performing as a vocalist and bassist. He has a Masters and undergraduate in Music Business and worked in the industry for 15 years.  In his early 30s, he left his corporate job and started making short films and the rest is history. He has been the creative alongside Ron "Boss" Everline, Kevin Hart's personal trainer and business partner, and worked with several multinational brands like Chase, Yamaha, Easton Sports Cellucor and more. In This Episode [00:00] Welcome to the show! [04:19] Meet Robert Teegarden [07:51] A Creative's Role In Society [11:51] Robert's Journey Into Production [23:40] Maximize Value For Your Client [39:41] Connect With Robert [40:27] Outro Quotes “We occupy a very specific role in society and we have this need and ability to be able to kind of make sense of the world around us. And having that understanding that your work matters and the stories that you're telling matter and your ability to do that is a skill set that not very many people have.” - Robert Teegarden “We have a role and a purpose, and it’s to be able to shed light on these things, the nuance of what life, society, and culture is. And I don’t think that that’s a job set for just every person to have. It’s a very specific way that you have to view those things. It’s a gift, really. It’s a privilege to be able to do it.” - Robert "You talk about there being a need in the world and, as creatives, some of us see that need and then respond to that need.” - Ryan Koral “I think a huge Cardinal sin is like you have these beautiful spaces that you create as a small business and then you just don't have the communication, the outbound communication to back that up." - Robert Guest Links Get your copy of the Video Marketing Playbook Find Robert Teegarden online Follow Robert Teegarden on Instagram Links Find out more about the Onward Summit Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode, Ryan and Rory Clark discuss the importance of customer intimacy in sales and marketing. They emphasize the need to genuinely connect with customers, ask the right questions, and listen actively. Rory shares his expertise in customer development and highlights the three key phases: customer attraction, customer creation, and customer satisfaction. He also explains the power of video in creating a high-touch customer experience. The conversation provides valuable insights for entrepreneurs and creatives looking to improve their sales strategies. Key Takeaways Customer intimacy is a powerful strategy that beats AI and technology-driven approaches. To connect with customers, genuinely listen to them and ask the right questions. The three key phases of customer development are customer attraction, customer creation, and customer satisfaction. Video is a highly effective tool for creating a high-touch customer experience. Focus on customer intimacy and provide a personalized and exceptional customer experience. About Rory J. Clark Rory J. Clark is the creator and innovator of FOCUS SELLING®, a breakthrough performance  system which has helped countless executives around the world to exceed performance  expectations. He inspires excellence in leadership, teamwork, and performance through the renovation of individual mindsets.  For more than four decades, executives in over two hundred organizations, on six continents, and in over thirty countries, have learned from Rory. In addition, they have taught Rory how to turn FOCUS SELLING® into a competitive weapon. Rory’s experience includes leadership positions in marketing, sales, recruiting, and training in organizations such as CBS and ABC Radio, Wilson Learning Corporation, and the Dale Carnegie Institute. He is an expert in selling, in instruction, and in curriculum design. In This Episode [00:00] Welcome to the show! [03:50] Meet Rory Clark [05:28] Building a StoryBrand [09:28] A Sale From Start to Finish [11:09] Adjusting to Social Styles [11:29] Connecting Intentionally [11:57] Uncovering [35:54] Phases of Customer Development [40:39] Connect with Rory [41:40] Outro Quotes “In 1984, which is 40 years ago – probably when I got my AOL address – there was a book called Megatrends. And the author of the book said… the more high tech we get, the more high touch will be required. Well, now that's on steroids, right?” – Rory Clark “If you're great at customer intimacy, that beats AI hands down because people are sick of interacting with it. They're sick of not getting to talk to a person.” - Rory “Be creative in your craft, but find a system that works for you when it comes to selling and marketing and all those things.” - Ryan Koral Guest Links Find Rory Clark and Focus Selling online Email Rory Clark: roryjclark@aol.com Links Find out more about the Onward Summit  FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this special 400th episode of the Grow Your Video Business show, host Ryan Koral reflects on the journey since launching the podcast in early 2016. Originally started with co-founder Matt Davis, Ryan shares memorable moments, the evolution of the show, and the importance of community and support in overcoming struggles. He expresses gratitude to listeners, team members, and supporters who have made the show possible. Tune in for a heartfelt look back at eight years of podcasting, personal growth, and the powerful impact of community.  Key Takeaways The journey up to, and what it means to celebrate the 400th episode. Expressions of gratitude to loyal listeners. Reflection on the show’s origins and growth. Community highlights and a transformative 2016. Thankful to key contributors and the global audience. In This Episode [00:00] Welcome to the show! [00:48] Celebrating 400 Episodes [01:25] How It All Started [03:12] The First Episode Ever [10:58] Community [22:21] Thank yous [31:39] Outro Quotes “My heart is just so thankful for you for being with me.” “We both (me and Matt Davis) were speaking at events for filmmakers and we both loved education and we both like a microphone, so we just thought it would be really fun. And we did it. And that's where Studio Sherpas was launched.” “As I reflect on all 400 episodes, all of the ups and downs and, you know, so many highs and so many lows, the thing that still rings true today as what I think is the most important is community.” “It’s amazing the opportunities I’ve gotten just by having a show. The people that have said yes to be on this show… these people wouldn’t have a conversation with me if I didn't have a podcast.”  Links Find out more about the Onward Summit Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode, Kenrick Mills shares his journey from odd jobs to building a successful video production business. He emphasizes the importance of finding a niche and focusing on a specific type of client. Kenrick's favorite type of project is interior design videos, as they allow him to be creative and showcase beautiful spaces. He also discusses the benefits of working with retainer clients and building long-term relationships. In this conversation, Ryan and Kenrick discuss the importance of finding a niche and the power of YouTube for businesses. They emphasize the need to practice what you preach and the value of showing up on social media platforms. Kenrick shares his plans to start a YouTube channel to reach business owners who need creative services. Ryan encourages him to focus on his unique perspective and personality to stand out in the market. They both highlight the abundance of opportunities and the importance of consistency in content creation. Key Takeaways Finding a niche and focusing on a specific type of client can make your job easier and more enjoyable. Building long-term relationships with retainer clients can provide consistent work and a steady income. Interior design videos offer the opportunity to be creative and showcase beautiful spaces. Creating a landing page and marketing content that speaks directly to your target audience can help attract more clients. Crossover opportunities often arise when working within a specific niche, allowing you to expand your client base. Finding a niche within a specific industry opens up more opportunities within that niche. Being consistent and showing up on social media platforms, especially YouTube, can help businesses grow and attract clients. Every individual and business has a unique perspective and personality that sets them apart from competitors. Practicing what you preach and investing in your own brand and content can build trust and credibility with potential clients. Creating content that provides value and speaks to your ideal clients can make it easier for them to connect with you and book your services. About Kenrick Mills Kenrick Mills has been running a boutique content agency in Jupiter, Florida since 2014. He helps small to medium sized businesses grow their brand, sell their projects more efficiently, and help them tell their story. In This Episode [00:00] Welcome to the show! [05:54] Meet Kenrick Mills [07:31] Earth Walker Media [18:41] Benefits Of Niching Down [27:15] Niching Through YouTube [48:15] Connect with Kenrick [49:11] Outro Quotes "I just have this type of person that I'm trying to work with more than a specific type of client." - Kenrick Mills “That makes your job so much harder when you don't have a specific persona, a specific niche, or a specific problem that you solve with a particular kind of video. And my challenge to people is like, well, just pick something and you don't have to do that work forever. It's just going to be for a period of time. Like you need to create some momentum and some traction.” - Ryan Koral “I think it's Blair Enns says something about a creative sees 10 doors and wants to open every single one. But niching down is going into that door, that one door, and just finding that there are actually 10 more doors behind that one door.” - Kenrick “If you feel like, ‘I'm just afraid of having a niche because I don't want to get stuck doing the same old thing,’ that's not how you're wired. You're not going to do the same old thing. You're going to think of new things. And it's going to challenge you. And you're going to rise to the challenge because you are a creative.” - Ryan Guest Links Find Kenrick Mills online Follow Earthwalker Media on Instagram | Facebook Links Download a copy of Ryan's Networking Guide Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode, Ryan and Justin Roethlingshoefer discuss the importance of prioritizing health as a business owner or leader. They emphasize that our health is our greatest asset and that we need to take care of ourselves in order to show up as the best version of ourselves in all aspects of life. They highlight the need for personalized health plans and the importance of tracking key metrics such as heart rate variability, sleep quality, VO2 max, and cellular deficiencies. They also discuss the concept of 'Who Not How' and the value of building a team of experts to support our health journey. Key Takeaways Our health is our greatest asset as business owners and leaders. Personalized health plans are essential for optimal well-being. Tracking key metrics such as heart rate variability, sleep quality, VO2 max, and cellular deficiencies can provide valuable insights. Building a team of experts to support our health journey is crucial. The concept of 'Who Not How' applies to health as well, where we need to focus on finding the right people to help us rather than trying to do everything ourselves. About Justin Roethlingshoefer Justin Roethlingshoefer is the co-founder of OWN IT Coaching, a multiple seven-figure coaching company. As a former performance coach in the NCAA and NHL, through OWN IT he has made the same ecosystem that is usually only available to the best athletes in the world now available to you. Utilizing best in class testing, technology, and coaching, he and his team have been able to transform the health and lives of hundreds of thousands of leaders throughout the country while empowering them on their journey and making the complex topic of health simple, actionable, and personal. He is a speaker and the host of The OWN IT Show podcast. Justin is the author of three other bestselling books including The Athletic Performance Blueprint and OWN IT. In This Episode [00:00] Welcome to the show! [04:21] Meet Justin Roethlingshoefer [11:39] The Importance of Health [15:58] Framework for Understanding Health [26:06] Heart Rate Variability [27:49] Understanding Sleep Quality [29:32] Measuring VO2 Max [31:09] Cellular Deficiencies [41:36] Connect with Justin [43:42] Outro Quotes “It's looking you back in the mirror every single morning. You've been given God-given abilities, God-given creative frameworks in your brain. You've been given a calling and a gift and there's certain things that only you can do and I think oftentimes we take that for granted.” - Justin Roethlingshoefer “They found success in chaos because they've been the one to create the solution. And so that's what they trust today. And because of that, that's what they continue to lean into. And they fail to come back to creating predictable and sustainable solutions for themselves when it comes to health and making sure that they are well.” - Justin “We fail to recognize and realize that there's a cost to leadership. There's a cost to doing business. There's a cost to owning a company. And there's a cost to going on this mission. And the remedy is not a gym membership. The remedy is not a massage once a month. The remedy is not going on a vacation with your family once a year. The remedy has to be built as intentionally and as consistently as you've built your business.” - Justin Guest Links Find Justin Roethlingshoefer online Get Instant Access (free ebook): “Live Long. Lead Well. The Business Leader’s Guide to Optimizing Health for Longevity and Performance” Follow Justin Roethlingshoefer Instagram | Facebook Follow OWN IT on Instagram | Facebook Links Download a copy of Ryan's Networking Guide  Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

Tim Arnold, a seasoned leader who has managed a homeless shelter and built a social enterprise, dives into the nuances of leadership. He emphasizes the need to embrace healthy tensions like confidence versus humility and profit versus purpose. Tim shares compelling stories from his experiences, revealing how engaging in constructive conflict can drive growth and understanding. By navigating these complexities, he highlights the potential for resilience and enriched decision-making in leadership.