The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books
Oct 23, 2024 • 2min
MadTech Daily: News Corp Sues Perplexity
On today's MadTech Daily, Dot dissects: News Corp sues Perplexity, Netflix shuts down Team Blue gaming studio, and The Walt Disney Company to announce new CEO in 2026.
Oct 22, 2024 • 2min
MadTech Daily: New Programmatic Tool Address 'Overzealous' Brand Safety
On today's show, Dot discusses: Bountiful Cow introduce new programmatic tool to challenge notions of brand safety; Sky hit turbulence; IPG introduces new data platform called Interact.
Oct 21, 2024 • 2min
MadTech Daily: Perplexity Seeks Massive Funding?
On today's MadTech Daily, Dot discusses: AI-powered search engine Perplexity seeks massive funding round; Alibaba Group’s Quanzhantui digital marketing tool boosts revenue on Taobao and Tmall platforms; TV seeks Head Of Generative AI Innovation to drive AI-driven content creation for TV shows, films, and digital-first content.
Oct 18, 2024 • 2min
MadTech Daily: EU Looking at Elon
On today's show, Dot discusses: the EU looking whether to count all of Elon Musk's business when metering out a fine for X; Netflix subscriber growth; Meta in trouble for 'polluting' open source.
Oct 18, 2024 • 39min
Publicis' Mark Krebs on Privacy Regulation, Open App Stores and Shoppable TV
In this episode of the MadTech Podcast, Mark Krebs, Chief Strategy Officer, Publicis Media, Singapore & Southeast Asia, joins Lindsay Rowntree and Mat Broughton to discuss privacy and compliance certification, Google's hand being forced over app stores, and the rise of shoppable TV.
Oct 17, 2024 • 2min
MadTech Daily: Uber to buy Expedia?
On today's MadTech Daily: Uber looking at Expedia purchase; Google v adblockers; Amazon bolsters AI offering
Oct 16, 2024 • 24min
MiQ's Paul Silver on Ad Tech M&A
Paul Silver, Global President of Corporate Development at MiQ, dives into the resurgence of mergers and acquisitions in ad tech. He discusses how lower interest rates and post-COVID growth are influencing market dynamics. Silver highlights the evolving landscape for IPO opportunities and what companies must consider for successful acquisitions. He also sheds light on European firms entering the US market, emphasizing the need for cultural fit and strategic growth.
Oct 16, 2024 • 1min
MadTech Daily: Reddit introduces AI ad features; Channel 4 revamps streaming platform
On today's Daily, Dot discusses: Reddit introduces AI ad features; Channel 4 revamps platform; Zeta Global to buy LiveIntent
Oct 15, 2024 • 2min
MadTech Daily: Meta ordered to limit data collection; The Guardian launches The Filter
Today’s news: Meta vs Germany; Guardian moves into affiliate advertising; 'China's Instagram' soaring
Oct 14, 2024 • 3min
MadTech Daily: PayPal Launches Ad Business; Meta Expands Ad Placement Controls and Brings AI Chatbot to UK
On today's MadTech Daily: PayPal Launches Ad Business; Meta Expands Ad Placement Controls and Brings AI Chatbot to UK; Privacy Certification for Ad Tech In The Works
