The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books
Oct 11, 2024 • 31min
ExchangeWire on Google’s Competition Chaos, OpenAI as a Potential Future Monopolist and Amazon Prime Video Upping Ad Loads
On this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and head of content John Still, to discuss the latest in marketing and ad tech.
Oct 11, 2024 • 2min
MadTech Daily: Tesco Unveils Retail Media Updates; Instacart and Roku Expand Advertising Partnership
On today’s MadTech Daily: Tesco Unveils Retail Media Updates; Instacart and Roku Expand Advertising Partnership; X Changes Creator Payout System
Oct 10, 2024 • 3min
MadTech Daily: US Threatens Google Breakup and Sues TikTok; Connatix and JW Player Merge
On today's MadTech Daily: DOJ Threatens Google Breakup; US States Sue TikTok; Connatix and JW Player Merge; WPP Partners with Roblox
Oct 9, 2024 • 30min
GumGum’s Peter Wallace on Challenges in Digital Advertising
In this podcast episode, ExchangeWire COO Lindsay Rowntree is joined by Peter Wallace, general manager EMEA at GumGum to discuss some of the current industry challenges for advertisers.
Oct 9, 2024 • 3min
On today's MadTech Daily: Google Ordered to Open Play Store to Rivals; Microsoft Shutting Down Retail Media Platform
On today's MadTech Daily: Google Ordered to Open Play Store to Rivals; Microsoft Shutting Down Retail Media Platform; Channel 4 Testing Enhanced Advertising Marketplace
Oct 8, 2024 • 2min
On today's MadTech Daily: Amazon Strikes Deal with UK Broadcasters and Acquires Indian Rival Streaming Service; Temu Blocked in Indonesia
On today's MadTech Daily: Amazon Strikes Deal with UK Broadcasters and Acquires Indian Rival Streaming Service; Temu Blocked in Indonesia to Protect Local Businesses
Oct 7, 2024 • 3min
MadTech Daily: Ads Arrive to Google’s AI Overviews; OpenAI Raises $6.6bn in Funding
On today's MadTech Daily: Ads Arrive to Google’s AI Overviews; OpenAI Raises $6.6bn in Funding; Meta and Apple Reject EU’s AI Pact
Oct 4, 2024 • 40min
ExchangeWire on the Rise and Fall of Oracle’s Ad Business, Prime Video’s Partnership with Odeon and Copilot’s New Payment Plan for Publishers
On this ExchangeWire team episode of the MadTech Podcast, COO Lindsay Rowntree is joined by CEO Rachel Smith and Research Lead Mat Broughton to discuss the latest in media, marketing and ad tech.
Today (4th October) is your last chance to vote for The Wires 2024's Ad Tech Personality of the Year and Ad Tech Rising Star. Visit these links to get your votes in:
https://exchangewire.secure-platform.com/a/page/nominate-2024/atpoty-24
https://exchangewire.secure-platform.com/a/page/nominate-2024/atrs-24
Oct 4, 2024 • 3min
MadTech Daily: Amazon Prime Video Reaching 19m UK Consumers; Omnicom Media Group Partners with Snap
On today's MadTech Daily: Amazon Prime Video Reaching 19m UK Consumers; Omnicom Media Group Partners with Snap; Publicis Group UK Launches leSHOP Agency
Oct 3, 2024 • 3min
MadTech Daily: Google Trial Wraps Up; Reuters and CNN Launch Paywalls
On today's MadTech Daily: Google Trial Wraps Up; Reuters and CNN Launch Paywalls; Europe Demands YouTube, Snapchat and TikTok to Expose Algorithm Secrets
