The Smartest Amazon Seller

SmartScout
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Nov 28, 2023 • 25min

Episode 233 - The New Seller Fulfilled Prime Is Back and Open for Business

Seller Fulfilled Prime is crucial for sellers looking to optimize their fulfillment operations, reduce costs, and enhance their competitiveness in the Amazon marketplace. It provides a strategic alternative to FBA, offering greater control, flexibility, and the ability to meet the high expectations of Amazon Prime customers. Whether you're a seasoned seller or just starting, this episode featuring Manish Chowdhary, Founder & CEO at Cahoot -the World's first P2P Fulfillment Network for Brands and retailers- provides actionable information to navigate the ever-evolving dynamics of e-commerce fulfillment. Episode notes: 00:15 - Manish Chowdhary Introduction 00:40 - Amazon FBA Programs 01:45 - Seller Fulfilled Prime Program Requirements 05:10 - Delivery Speed Metric 08:15 - Who is Seller Fulfilled Prime Best For? “It’s a myth that FBA is cheaper across the board.” -Manish 10:50 - Multi-Channel Fulfillment 11:55 - Lawsuits and Latest News About Amazon SFP 15:40 - Seller Fulfilled Prime For Specific Shipping Regions 19:10 - Adoption of Seller Fulfilled Prime 20:25 - Seller Fulfilled Prime Application 21:05 - Seller Fulfilled Prime Trial 23:35 - Amazon Fees LinkedIn: linkedin.com/in/manish-chowdhary Website: Cahoot.ai X: PulseCommerce Related Post: FBA Doesn’t Always Beat FBM: When to Pick One for New Sellers
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Nov 21, 2023 • 30min

Episode 232 - How To Build an Amazon Brand That Avoids the Chinese Sellers

Andy Isom, YouTuber, Podcaster, and Business Coach, discusses how to build an Amazon brand that stands apart from Chinese sellers. Topics include the growing presence of Chinese sellers, advantages of US-based sellers, using AI for product concepts, and the importance of building a brand community.
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Nov 14, 2023 • 36min

Episode 231 - How a One-Man Machine Is the Best Growth Strategy for Amazon With Aaron Moore

Need a full-service, one-stop-shop for your Amazon business? Store Creation, Inventory, Listing Optimization, CPC Advertising, and more, Aaron Moore, your remote director of Amazon, will deliver results. Learn the advantages of choosing a solo-operated agency over larger teams, plus other strategies that will take your Amazon business to the next level. Episode Notes: 00:30 - Aaron Moore Introduction 03:10 - Advantages of single operator agency 05:30 - Aaron’s Multiple Skillset Sources “Get in there, get your hands dirty, and up. Do the work” -Aaron 09:30 - Finding Clients as a Single Operator Agency 11:25 - Going Up Against Other Agencies 13:30 - How Does Aaron Feel About Outsourcing Tasks? 15:00 - Biggest Sales Contributor 18:10 - Setting Up Financing 18:55 - Aaron’s Preferred Brands 20:50 - The Patent Wars 25:20 - Pulling Data From SmartScout 28:05 - SmartScout Subcategories 29:05 - Targeting Products 31:40 - Amazon in 5-10 Years LinkedIn: linkedin.com/in/theamzaaron Website: www.mooreamazon.com Related Post: Amazon Growth Agency Becomes Adept With SmartScout
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Nov 8, 2023 • 11min

Episode 230 - Aged Inventory Is Working Against Your Amazon Business

Aged inventory can be a silent, but substantial, hindrance to the growth and profitability of your Amazon business. Non-moving products, especially in Q4, can lead to long-term storage fees. In this short but information-packed episode, Scott reveals the challenges posed by aged inventory and offers effective strategies to address this issue and optimize your Amazon business. Episode Notes: 00:15 - Amazon FBA Fees and Stale Inventory 02:10 - Monthly Storage Fee 02:45 - Long-term Storage Fee 03:45 - Removal Fees 05:15 - Storage Utilization Surcharge 05:45 - Capital and Opportunity Cost 06:00 - Cost-effective Ways to Sell Aging Inventory 06:35 - Proper Way of Discounting 08:10 - How to Sell When You Don’t Have Traffic 09:15 - Use Tools to Manage Inventory Related Post: How To Sell Through Amazon Aged and Stale Inventory
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Oct 31, 2023 • 30min

Episode 229 - When Does Maximizing Amazon Profits Start To Hurt You With Jason Henan

When selling on Amazon, maximizing your profits is crucial for the success of your e-commerce business. But what happens when it starts to backfire and hurt your bottom line? We got Jason Hanan, co-founder of AZsellerkit, to give us the fine details of what could potentially destroy your whole Amazon listing and the steps to take to aggressively reverse the effects. Episode Notes: 00:30 - Jason Hanan Introduction 04:25 - How to Optimize Variation Listing 07:40 - Pulling Out a Variation That Hurts Your Whole Listing 09:55 - The Power of Coupons 11:30 - Engagement from Price Variation 12:05 - SmartScout Rank Tracker 12:50 - Which Variants Are on Which Keywords 13:55 - The Influence of Amazon Pricing Structure 17:10 - Pricing Pain Points and Profit Maximization 19:30 - Raising Prices Without Hurting Velocity 24:15 - Test Pricing on Items 27:00 - Ad Spends and Returns LinkedIn: https://www.linkedin.com/in/jason-hanan-3a448013/ Website: AZsellerkit.com Related Post: Amazon Variation Listing: An Ultimate Guide [2023]
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Oct 24, 2023 • 17min

Episode 228 - Turn Amazon Seller Support From a Frustration to a Solved Problem With Seller Candy

While Amazon Seller Support plays a vital role in assisting sellers, some may find it annoying or frustrating due to various reasons. When support is broken, It disrupts the user experience and also hurts the end consumers. Learn the weirdest pain point of selling on Amazon and how Seller Candy solved the problem of Amazon Seller Support with the Seller Candy Founder Josh Cavendish and the Smartest Amazon Seller Scott Needham. Episode Notes: 00:15 - John Cavendish Introduction 01:55 - Amazon Seller Support Going Downhill 02:45 - Biggest Problem on Seller Support 03:45 - Why is Amazon Seller Support Bad at Helping? 08:10 - Is Seller Candy’s Solution for All Types of Sellers? 10:35 - Seller Candy’s Service Model 12:00 - Will Amazon Ever Solve Seller Support Issues 12:30 - Weaponzing Seller Support 13:00 - Seller Candy’s Ask Portal LinkedIn: linkedin.com/in/thejohncavendish Website: sellercandy. com Related Post: What To Do When Amazon Seller Support Does Not Answer Your Question?
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Oct 17, 2023 • 28min

Episode 227 - Top Amazon Seller Pattern. Strength and Weakness Analysis With Jason Landro of Nectar

From Amazon selling to running a premier e-commerce services agency that helps brands grow on Amazon, Walmart, and Shopify, Nectar Co-founder Jason Landro sparked a controversial topic about Pattern, the largest reseller of products on Amazon. In this episode, learn why Jason thinks pure wholesalers/resellers will go extinct as well as the strengths and weaknesses of Pattern’s business model. Episode Notes: 00:15 - Jason Landro Introduction 01:00 - Jason’s Background 01:40 - Pattern’s Business Model 03:10 - Pattern’s Weaknesses 08:55 - Risk of Taking on Inventory 11:00 - Pattern’s Strengths 12:35 - Selling Direct 16:00 - 1p Dynamic Change 18:50 - What Adding Value Means 20:10 - Pattern’s Valuation 22:25 - Rising Fulfillment Costs 25:30 - Final Thoughts LinkedIn: linkedin.com/in/jasonlandro Website: thinknectar.com Related Post: When Our Amazon Sales Shrunk, Our Profits Grew $2M+
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Oct 10, 2023 • 22min

Episode 226 - How To Succeed in Competitive Categories With Tim Angel

Here's another strong brand with exceptional execution that has achieved an impressive milestone. ZUGU, the brainchild of CEO Tim Angel, has generated more than $1 million in monthly revenue. Tim's journey with his company began in 2010 when he recognized the frustration of dealing with iPad cases that couldn't provide a stable and functional solution. At just 25 years old, he embarked on a mission to create the world's best and most innovative case, emphasizing the perfect balance between function and aesthetics. Tim and Scott will walk you through the process of picking the right product, innovating it, gaining high review scores, and succeeding in competitive categories. Episode Notes: 00:22 - Tim Angel Introduction 01:15 - Tim’s Journey 03:55 - Selling Direct vs Selling on Amazon 05:00 - The 5-Star Rating Secret 07:05 - Selling Momentum 08:30 - Being Different From Competition 10:45 - Is Design Patent Necessary? 11:50 - Product Innovation Process 14:55 - Tim’s Future Plans 15:55 - Getting Ahead of Competition 17:05 - Finding Opportunity and Creating Unique Products 19:35 - Importance of Having Drive and Passion Don’t take no for an answer when you’re trying to build your company - Tim LinkedIn: https://www.linkedin.com/in/zugucase/ Website: ZooGue.com YouTube: youtube.com/user/ZooGueBROKEtoRICH X: ZooGue | TheRealTimAngel Related Post: When Our Amazon Sales Shrunk, Our Profits Grew $2M+
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Oct 3, 2023 • 24min

Episode 225 - Cashflow Forecasting Is Key With Viably

Cash flow forecasting is a critical financial management tool that provides insights into the timing and amount of cash inflows and outflows. It aids in financial planning, risk management, and overall financial health, making it an indispensable practice for businesses. Having access to capital and enough inventory is critical to keep your Amazon business growing. And with so much money coming in and out, Oz Merchant of Viably tells us all the reasons why cash flow is the lifeblood of the business. Episode Notes: 01:00 - Oz Merchant Introduction 01:50 - Creation of Viably 04:00 - How To Use Cashflow in Your Business 06:05 - Cashflow Forecasting 09:55 - Focus on the ROI Instead of the Cost 11:00 - The Volume Advantage 14:00 - Utilizing Viably’s Working Capital 16:40 - Do You Always Need Capital? 20:00 - Using Viably’s Cashflow Tool Website: https://www.runviably.com/about-us/ | wellistic.com Blog: gomindhacking.com LinkedIn: linkedin.com/in/ozmerchant Twitter: ozmerchant Related Post: The Best Financing Loans for Amazon Sellers
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Sep 26, 2023 • 29min

Episode 224 - How ChatGPT Can Help With Amazon PPC With Ritu Java

Content and Idea Generation, Programming Assistance, Legalities and Business, and even Entertainment, ChatGPT's versatility allows for numerous other applications limited only by imagination and creativity. Amazon sellers can also utilize this powerful tool to assist with various aspects of Amazon Pay-Per-Click (PPC) advertising by providing information, tips, and guidance. Rita Java from PPC Ninja takes AI utilization to the next level and discusses how her team successfully harnesses the AI tool's hidden capabilities, resulting in a monthly time savings of approximately 500 work hours. Episode Notes: 00:25 - Ritu Java Introduction 03:05 - How Does Chat GPT Help in the PPC Game? 05:00 - Chat GPT on Steroids - Advanced Data Analysis 07:30 - Feeding Data to Chat GPT 10:00 - Apps Script x Chat GPT 12:00 - Asking Chat GPT to Generate Trends per SKU 13:50 - Optimizing Listings with ChatGPT 15:50 - SmartScout Brand Analysis 16:20 - Changing Bid Recommendations 17:05 - Going After Competitors with ChatGPT 19:15 - Using Broad Match Modifiers 21:50 - Generating Sponsored Brand Headline Ads 24:40 - Upper and Bottom of Funnel Website: About Us | PPC Ninja LinkedIn: Ritu Java | LinkedIn Related Post: Pacvue vs. Perpetua - Which PPC Bid Management Tool is Best for You?

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