

Product Marketing Life
Product Marketing Alliance
Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.
Episodes
Mentioned books

Apr 29, 2024 • 42min
Product marketing therapy with Maggie Bean, Co-Founder of Product Marketing Therapy
In this episode of Product Marketing Life, Collin goes to therapy. Well, sort of. Collin sat down with Maggie Bean, Co-Founder of Product Marketing Therapy. Collin and Maggie get personal, covering everything from anxiety and imposter syndrome to self care and finding community.

Apr 12, 2024 • 57min
“Nobody cares about your vision” with Anthony Pierri, Co-Founder of FletchPMM

Mar 29, 2024 • 55min
Fighting friendly with Andy McCotter-Bicknell, Head of Competitive Intel at Apollo.io

5 snips
Feb 2, 2024 • 49min
How to launch the PMM function from scratch, with Jason Oakley, founder of Productive PMM
Exploring the challenges and mindset of founding a Product Marketing Manager role in B2B SaaS startups, emphasizing alignment with founder vision, clear positioning and messaging strategies, and streamlining the buying experience with interactive demos and proposal templates. The episode also offers engagement opportunities with the founder of Productive PMM.

5 snips
Jan 5, 2024 • 44min
From engineering to marketing: Priya Gill's journey to strategic PMM mastery

7 snips
Dec 22, 2023 • 34min
The best of Product Marketing Life: Game-changing insights from 2023
The podcast features insights on horizontal product marketing strategies, demonstrating marketing impact, sustaining successful launches, win-loss programs, and the differences between solo and team-based product marketing roles.

Dec 8, 2023 • 56min
Maximizing impact: How to elevate sales enablement value with Justin Dorfman, Co-Founder & CEO at AssetMule

Nov 24, 2023 • 50min
From product marketer to founder: Why PMMs have an entrepreneurial edge with Tamara Grominsky, founder of PMM Camp

Nov 10, 2023 • 43min
Casual chats won't cut it: How to plan productive customer interviews with Katharine Hibson

Oct 27, 2023 • 48min