Hello Everybody!This week on the show we are delving into how you can get your store's SEO ready for Black Friday and beyond!We have very special guest Thijs de Valk, CEO of Yoast! Nick and Thijs dive into what stores that don’t have big budgets can do to optimise their SEO, what the opportunities are for SEO this Black Friday & how merchants can make SEO last longer than just cyber weekend!We got a lot from this episode and we hope you do too!You can check out Yoast here - https://apps.shopify.com/yoast-seoIf you’re interested in learning more about how you can grow your business through subscriptions, check out our episode with Upscribe and see more about them here - Upscribe.io/winningwithshopify Support the show

On this episode we have Nick Mattingly, Co-Founder and CEO of Switcher Studio to dive into Live Commerce!Nick & Nick discuss what Live Commerce is, what the current opportunity is with Live commerce, and why it can’t be ignored.Nick is a livestreaming and social video expert. He leads the Switcher Studio team as CEO and co-founder. Since 2014, he has led the company to partnerships with Facebook Live, LinkedIn, Microsoft Stream, and beyond.We loved having Nick on the show - we learnt a lot from this episode about how to implement Live Commerce into e-commerce businesses and we hope you do too! You can check out Switcher Studio & Cartr here:Switcher Studio: https://www.switcherstudio.com/Cartr: https://apps.shopify.com/cartrIf you’re interested in learning more about how you can grow your business through subscriptions, check out our episode with Upscribe and see more about them here - Upscribe.io/winningwithshopify Support the show

This week on the show we are discussing all things conversion rates! What they are, the struggles store owners face and how you can improve them! There is nothing more frustrating than visitors adding products to their cart but not converting. So, Nick is joined by Anthony and Nathan from 506 Shopify Apps to dive into why you might be struggling to convert your customers, and what you can do to fix that!Cartix App: https://apps.shopify.com/cart-drawer-discount-upsellsEasyGift App: https://apps.shopify.com/gifter-cart-auto-includeIf you want to give Cartrix or EasyGift a go, they are offering a free month for any listener who installs either app. Simply contact them through the support channels and mention you heard them on the show to get the free trial!If you want to learn more about how you can grow you business through subscriptions, check out our episode with Upscribe and see more about them here - Upscribe.io/winningwithshopifySupport the show

This week we are joined by Dileepan Siva. Dileepan Siva is the Founder and CEO of Upscribe enabling subscription eCommerce for fast-growing brands. Prior to Upscribe, he built growth teams for three B2B eCommerce startups all of which have been acquired and also led retail partnerships for Twitter Commerce as well as social commerce for eBay. Before entering the technology sector, Dileepan spent several years advising Fortune 500 CPG companies including PepsiCo, Unilever and others on emerging market retail strategy. In this episode we dive into:- What some of the most important aspects of building a compelling customer subscriber experience. - As well as discussing product development and consumer trends Dileepan is currently seeing in the space.  Check out Upscribe here: Upscribe.io/winningwithshopify Support the show

On today's episode we are joined by Jill Liliedahl, Vice President from Inventory Planner to talk about holding excess inventory heading into the holiday season. With the increase of sales over the holiday season, a question that may be on entrepreneurs minds is preparing a lot of stock for the holiday season before hand a smart idea or could it have a detrimental impact on Ecom stores? Nick and Jill dive into the different strategies you could take over the holiday season, and the key secrets to helping you sell more and optimise cash flow.You can check out and start your 14-day free trial with Inventory Planner here - https://www.inventory-planner.com/trial Support the show

Last week was Nick's 100th episode! So this week, we are going to do something a little different. We have gone through the archives and hand picked some of our favourite clips over the last 100 episodes that we feel are most helpful to you. Grab yourself a drink, kick back and enjoy this nostalgic episode!Thank you for being on this journey with us, we have big things in store for the next 100. Support the show

This week on the show we are discussing how to create your own jewellery brand. The do's, the don'ts and everything in-between!We are joined by Karissma Yve, CEO and Founder of Gildform. Karissma started her career as a jewellery creator, launching her jewellery brand XENOPHORA that landed at Paris Fashion Week. She then went on to create Gildform to bring innovation to the jewellery industry so all creators can transform their ideas into reality with the help of innovative technology and manufacturing. In this episode Karissma shares her story, the advice she has for entrepreneurs wanting to start a jewellery business and insights of the industry!You can check out Gildform here - https://www.gildform.com/This episode is brought to you by Inventory Planner. Start your 14-day free trial now at https://www.inventory-planner.com/trial Support the show

Kicking off September with a Lightning Episode!Nick is off sick this week and he has lost his voice, so our Production Director, Byron, has stepped in as we didn't want to miss a week!In this episode, Byron is joined by Nathan Hirsch. Nathan is a lifelong entrepreneur and currently the CEO of EcomBalance and Outsource School. Before EcomBalance and Outsource School, Nathan founded FreeUp.net in 2015 with an initial $5,000 investment, scaling it to $12 million in yearly revenue, and having it acquired in 2019!EcomBalance - https://ecombalance.com/This episode is brought to you by Inventory Planner. Start your 14-day free trial now at https://www.inventory-planner.com/trialSupport the show

August is almost a distant memory but it has been a month full of amazing guests!To finish off a great month we are joined by Tom, the Co-founder & CEO of Jebbit and this episode is all about setting up your business for a cookieless world.Nick and Tom dive into what Zero Party Data is, how to make sure your business strives in a cookieless world and much more!Jebbit - https://www.jebbit.com/Support the show

August has been fun!Today, we are joined by Gaurav, Founder & CPO of Avataar Shopify app & other headless ecosystems. In this episode Nick and Gaurav discuss a variety of topics from Customer centricity and the complexity around consumer decisions, to the Global shift in consumer behaviour and the impact on businesses. They delve into Augmented Reality in retail: benefits, use cases, consumer reactions and much more!You can check them and their Shopify app out here - https://www.avataar.ai/Want to get involved in the podcast? Enquire here! https://winningwithshopify.com/Support the show