Business of Architecture Podcast

What if architects didn’t have to rely on developers to bring their designs to life? In this episode, Rion Willard sits down with Charlie Kaplan, principal at Gluck+, to explore a unique business model that gives architects more control, creativity, and financial upside. They discuss how their firm blurs the lines between architect, builder, and developer, leading to incredible efficiencies and design freedom. Charlie shares the origins of this approach, from early hands-on projects to scaling up to multimillion-dollar developments. He reveals the key mindset shift architects must make to succeed in this space and the unexpected ways this model benefits not just the firm but also clients and communities. If you’ve ever dreamed of taking full control of your projects, this conversation will change the way you think about architecture and business. How a simple shift can prevent budget disasters before they happen Why some architects fail when they try to take on development—and how to avoid their mistakes The overlooked skill architects already have that makes them great builders A surprising real estate opportunity hiding in plain sight   ► Transcription: https://otter.ai/u/WNms8Gjm5fNT2pcHyG_8lmJhULg?utm_source=copy_url   ► Feedback? Email us at podcast@businessofarchitecture.com   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Hey architecture fans! This week we're giving you a sneak peek at our upcoming film about Brooks & Scarpa, and it's unlike any architecture story you've heard before. No glossy magazine feature here - just raw honesty about what it really takes to build a powerhouse design firm. From Larry's early days helping his immigrant dad with construction to Angela's mission to transform cities, this power couple shares it all - including why they sometimes have to keep Larry away from construction sites! Join us for this candid look at the creative breakthroughs, near-disasters, and everything in between that shaped one of LA's most innovative architecture firms. Length: 90 seconds Category: Architecture & Design Series: Storylines of Design

Explore innovative strategies for architectural firms to stand out in a competitive market. Discover how consumer psychology affects pricing and client perceptions. Learn why charging higher fees might attract more clients and the importance of an unforgettable client experience. Delve into powerful lessons from luxury hotels and unconventional industries. Understand the value of building trust through knowledge of clients' business needs and the significance of effective marketing beyond aesthetics.

In a world brimming with architects, standing out is crucial yet challenging. Tired of blending in with the crowd? Discover how traditional differentiators like awards may hold you back. Learn why some surprisingly 'ugly' websites convert better than sleek designs. Uncover the perception issues that architects face and how to overcome them. Personal anecdotes highlight the misconceptions about an architect's true value in a competitive landscape. Transform your approach and attract the right clients without lowering your fees!

What if the key to long-term success in architecture and design wasn’t just great projects, but great relationships? In this episode, Ed Thompson, Director of Brick & Wonder, shares how this unique network is reshaping collaboration in the AEC industry. He reveals the surprising insights behind building a thriving community-driven business and why most firms are missing out on a crucial opportunity. You’ll hear the fascinating backstory of how an ambitious development project led to an entirely new way of thinking about professional relationships. Ed also unpacks the mindset shift needed to go from chasing projects to creating an environment where opportunities naturally emerge. Plus, we explore the hidden power of referrals and why most professionals handle them the wrong way. The unconventional approach keeps top architects, developers, and consultants connected year-round. Why networking events fail—and what actually works to build lasting business relationships. The mistake most professionals make when trying to get referrals (and how to fix it). A simple but powerful shift that turns casual connections into high-trust collaborations.   To learn more about Ed, visit his: Website: https://brickandwonder.com LinkedIn: https://www.linkedin.com/in/ejgthompson/   ► Transcription: https://otter.ai/u/HVhtEbcLLPYUILHykWjxn4b8y1g?utm_source=copy_url   ► Feedback? Email us at podcast@businessofarchitecture.com   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

In this episode, Enoch Sears and Rion Willard tackle some of the most pressing questions from small architecture firm owners. From managing finances to standing out in a competitive market, they share surprising insights that challenge traditional thinking. Along the way, they explore hidden factors holding practices back and reveal strategies for unlocking greater success. Ever wonder if the tools you use are helping or hurting your business? Or why do some firms thrive while others struggle to grow? Enoch and Rion delve into common mistakes architects make and offer fresh perspectives that could change how you approach your practice. Whether you're just starting out or looking to refine your strategies, this episode is packed with thought-provoking ideas. The surprising way architects may unknowingly sabotage their business growth. A simple, often-overlooked strategy that can win you more work right now. Why relying on traditional solutions might be holding you back. A new perspective on balancing creativity and profitability.   ► Transcription: https://otter.ai/u/KuL84GPuTt5clHewkOcWXH35AiI?utm_source=copy_url   ► Feedback? Email us at podcast@businessofarchitecture.com   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

What fuels the cynicism within the architecture profession? In this thought-provoking episode, Enoch Sears and Rion Willard explore an intriguing Reddit thread that sparks a deep dive into the hidden struggles architects face. From dashed expectations of glamour to the reality of long hours and low pay, they examine why disillusionment is so widespread. But amidst the challenges, there’s a hopeful message for those willing to see the opportunities. Hear candid personal stories from Enoch and Rion about their early careers, university experiences, and what they wish they’d known starting out. Discover how architectural education shapes perception and why architects are uniquely equipped for success—inside and outside the profession. This is an episode about peeling back the curtain, questioning norms, and finding empowerment in unexpected places. Why architecture schools might not be what you expect. A surprising career frustration most architects share. What Ivy League marketing can teach architects about business. How transferable skills could change your career outlook.   ► Transcription: https://otter.ai/u/5TniwpTci_CGcgABK-1o6oLbyt4?utm_source=copy_url   ► Feedback? Email us at podcast@businessofarchitecture.com   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Josiah Maddock, an architect turned developer, shares his inspiring journey from traditional high-rises to crafting iconic adaptive reuse projects. He discusses the pivotal moment that sparked his career shift, driven by burnout and a desire for creative control. Josiah reveals key strategies for funding and risk management, emphasizing the importance of networking and financial planning. He also highlights the overlooked decision that transformed his approach and contrasts the limits of flipping properties with the sustainable wealth of rental income.

In this episode, Marcus Gleysteen shares his inspiring journey as the head of a design-driven architecture studio. From lessons on finding the right clients to surprising insights about the balance between creativity and business, Marcus doesn’t hold back. His perspective will challenge what you think you know about success in architecture. Marcus also opens up about how personal setbacks shaped his approach to work and life. Whether you're an aspiring architect or a seasoned professional, his stories and strategies will leave you reflecting on your own path. The way he’s using cutting-edge tools like AI might just surprise you. The unexpected advice Marcus gives to avoid burnout. Why some projects are more trouble than they’re worth. A bold perspective on balancing profit with passion. How one simple habit fuels creativity and resilience.   To learn more about Marcus, visit his: Website: https://www.mgaarchitects.com/ Instagram: https://www.instagram.com/marcusgleysteenarchitects LinkedIn: https://www.linkedin.com/company/marcus-gleysteen-architects ► Transcription: https://otter.ai/u/UjcLBmizNyK3EM2AP6I_Ge4M5uM?utm_source=copy_url   ► Feedback? Email us at podcast@businessofarchitecture.com   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!

Discover why architects face ongoing challenges with salaries and fees in this insightful episode. Hosts Rion Willard and Enoch Sears explore the root causes of low compensation and long hours in the profession, drawing from their experiences across the UK, the US, and beyond. They question if regulations, client perceptions, or something deeper is to blame. The conversation takes an unexpected turn as they share surprising insights from other industries and discuss how architects can reclaim control over their fees. You’ll hear personal stories, bold opinions, and practical ideas for building a business that supports creativity and financial stability. This episode isn’t just about diagnosing the problem—it’s about finding solutions. Tune in for a mix of humor, inspiration, and actionable advice to transform how you think about architecture and business.   Why some architects thrive while others struggle—and what makes the difference. A shocking story about fees that might change how you approach clients. The unexpected lessons architects can learn from unlikely industries. A powerful concept to help you take control of your business destiny.   ► Transcription: https://otter.ai/u/4saCknAlrWf0N-_mSKEEneG1NWE?utm_source=copy_url   ► Feedback? Email us at podcast@businessofarchitecture.com   ► Access your free training at http://SmartPracticeMethod.com/   ► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call   ► Subscribe to our YouTube Channel for updates:   https://www.youtube.com/c/BusinessofArchitecture   *******   For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/businessofarch/ Website: https://www.businessofarchitecture.com/yt Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/show iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9idXNpbmVzc29mYXJjaGl0ZWN0dXJlLmxpYnN5bi5jb20vcnNz   *******   Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com   Carpe Diem!