

Collective Clicks: Digital Marketing for Real Estate Investors
Bateman Collective
Marketing your real estate investment business on your own can be difficult, especially in a competitive and ever-changing market. Join Brandon Bateman, CEO of Bateman Collective, as he chats with industry experts, shares actionable marketing strategies, and reveals what has been successful for his own clients. Each episode will help you generate more motivated leads than ever, allowing you to grow and scale your REI business. Subscribe today so you don’t miss a thing!
Episodes
Mentioned books

Sep 10, 2024 • 14min
AI Lead Generation for Real Estate: Brad Bone's 15-Deal Success
Discover the cutting-edge intersection of real estate investing and artificial intelligence with Brad Bone, a successful investor and innovator. In this eye-opening episode, Brad reveals how he's leveraging AI to revolutionize lead follow-up and dramatically boost deal flow.From his roots as a pistachio farmer to becoming a tech-savvy real estate entrepreneur, Brad shares his journey and the game-changing strategies that led to securing 15 extra deals in just five months. Learn about:The power of AI in real estate investingAutomated follow-up systems that never sleepTurning unresponsive leads into golden opportunitiesThe difference between chat-based AI and targeted AI solutionsHow to integrate AI seamlessly with your existing CRMWhether you're a seasoned real estate investor looking to scale or a newcomer eager to gain an edge, Brad's insights into AI-powered follow-up techniques are invaluable. He breaks down the costs, benefits, and practical applications of this technology, making it accessible for investors at any level.Don't miss this chance to stay ahead of the curve and transform your real estate business with AI. Tune in now to unlock the secrets of smarter, more efficient deal-making in today's competitive market!0:00 - Welcome and Introduction: Meet Brad Bone1:00 - Double Duty: Real Estate Investing and AI Services2:15 - From Pistachios to Property: Brad's Unique Background3:00 - AI's Game-Changing Role in Lead Follow-up4:30 - Impressive Results: 15 Extra Deals in 5 Months5:15 - Triple Threat: Three Key Uses of AI in Real Estate6:45 - AI's Secret Weapon: Lightning-Fast Response Times8:00 - Balancing Act: Focusing on Both AI and Real Estate9:00 - The Cost Factor: AI vs. Traditional Methods10:30 - Beyond Chat GPT: The Power of Selective Language Models11:45 - RiverX AI: Tailored Solutions for Real Estate Investors13:00 - Wrapping Up: How to Learn More and Get Started13:40 - Closing RemarksThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Aug 14, 2024 • 37min
Data-Driven Real Estate: Mastering Market Analysis with Donato Callahan
In this episode, real estate investor Donato breaks down his data-driven approach to market analysis and deal selection. From key metrics to watch to insights on buyer behavior, he shares practical strategies for success in today's competitive real estate landscape. Whether you're a seasoned investor or just starting out, you'll gain valuable insights to sharpen your market intelligence and make smarter investment decisions. Tune in to level up your real estate game.2:30 - "Why Not?: The College Entrepreneur's Mindset"6:45 - "The 17-Year Wake-Up Call"10:15 - "The Real Estate Acquisition Superpower"14:30 - "The Three Key Metrics for Market Analysis"19:00 - "The Bigger Fool Strategy in Real Estate"25:45 - "Beyond the Basics: Deal-by-Deal Analysis"31:30 - "Know Your Buyer: Tailoring Acquisitions to Exit Strategies"34:45 - "Real Estate is a National Game: Words of Wisdom"Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Aug 7, 2024 • 48min
Price Anchoring and Deal Killers: Jerry Green's Secret Weapons
Ever wonder how the pros in real estate investing close deals like it's nothing? Jerry Green, a 30-year veteran in real estate investing tells you how you can do the same in this episode. He's not just talking theory - this guy's been in the trenches since 1994.Jerry breaks down why your "rockstar" sales hire might be your biggest mistake, and how to turn average Joes into closing machines. He shares a neat trick called "price anchoring" that could boost your profits overnight. Plus, he gets real about overcoming personal tragedy and rebuilding his empire.Whether you're a newbie or a seasoned pro, there's gold in this conversation. Jerry's not holding back - he even touches on some cutting-edge psychology stuff that's changing the game. So grab a coffee, hit play, and get ready to level up your sales game. Trust me, your future self will thank you.Want to gain access to the REI Sales Academy? Reference this podcast and you will get a 10% discount.Here's the link to get started: thejerrygreen.com/batemanHere's what you can expect:1. Insights and strategies from his REI Sales Academy program, which he acquired from John Martinez and has since expanded. The program includes: A 21-week training cycleLifetime access for membersThe ability to add unlimited team membersCritiques of actual sales callsLive role-playing exercisesA combination of training and coaching2. His expertise and experience from over 30 years in the real estate investing industry, including strategies for acquisitions, sales processes, and deal conversion.3. Specific techniques like price anchoring and addressing deal killers early in the sales process.4. Insights into the psychology of sales and recent developments in neuroscience as applied to sales techniques.5. Personal anecdotes and lessons learned from his career, including overcoming personal tragedy and rebuilding his business.Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jul 31, 2024 • 29min
Flipping the Mindset: Max Horenstein's Journey from Airbnb to Land Investing
Max Horenstein: Airbnb hustler to land flipping guru. He breaks down why he ditched the hospitality game for dirt deals and how he's crushing it with minimal effort. But this isn't just about real estate. Max dives into the mindset stuff that separates the winners from the wannabes. He talks about the pitfalls of chasing success too hard and why being grateful for what you've got now is key to leveling up.Whether you're into real estate or just want to build a killer business, Max drops some truth bombs you can't ignore. He keeps it real about hiring, scaling, and why sometimes slowing down is the fastest way to get ahead.Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jul 23, 2024 • 24min
The Truth Behind Duplicate Leads: It's Not What You Think
Ever wondered why you're getting the same lead multiple times and if it's costing you a fortune? Brandon Bateman and Colby Zimmerman dive into the world of duplicate leads in PPC advertising. They break down when it's a problem, when it's not, and how to deal with it. Learn about click IDs and, the differences between Google and Facebook ads. If you're running ads and scratching your head over duplicate leads, this no-nonsense chat will clear things up and might just save you some cash.0:00 - Introduction and Welcome0:31 - Introducing Colby Zimmerman1:21 - Topic Introduction: Duplicate Leads2:47 - Understanding Click IDs4:17 - Case Study: Multiple Leads from One Person6:11 - Dealing with Problematic Leads7:46 - Click Cease Software Introduction9:20 - The Importance of Monitoring Duplicate Clicks11:05 - Facebook Retargeting and Duplicate Leads13:08 - Cost Comparison: Google vs Facebook Advertising15:23 - Understanding the Funnel Differences: Google vs Facebook17:36 - The Value of Retargeting Despite Duplicate Leads19:24 - Addressing Concerns with Account Managers20:17 - Duplicate Leads Across Multiple Marketing Channels22:30 - The Impact of Market Share on Duplicate LeadsThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jul 16, 2024 • 41min
From Guesswork to Growth: The Power of Strategic Split Testing
Ever wonder why some businesses seem to grow effortlessly while others struggle? The secret might be simpler than you think. Today, we're diving into the world of split testing - a powerful tool that can supercharge your business growth. But forget the complicated jargon and fancy theories. We're breaking it down into seven simple rules that anyone can use. Whether you're running a small startup or managing a big team, these practical tips will help you make smarter decisions and see real results.Brandon Bateman is joined by marketing expert Garret Cragun who will be sharing real-world examples, common pitfalls to avoid, and easy ways to get started. So if you're tired of guessing what works and want to start seeing actual improvements in your business, stick around. This episode might just change the way you think about growing your company. Let's dive in!00:00 - Introduction and welcome01:00 - The importance of split testing for business growth02:30 - Rule 1: Start with an actionable hypothesis05:00 - Different types of marketers and approaches07:00 - Rule 2: Only change one thing in a test10:30 - Rule 3: Test samples during the same time period13:30 - Rule 4: Every test needs a numerator and denominator16:00 - The math behind A/B testing and statistical significance21:00 - Common mistakes in interpreting test results24:00 - Rule 5: Optimize tests towards revenue26:30 - Rule 6: Test long enough for meaningful results29:00 - Rule 7: Document your tests32:00 - Using sprints for project management and testing36:00 - Benefits of sprint-based project management39:00 - Closing thoughts and wrap-upThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jul 10, 2024 • 34min
Stop Losing Deals: Master Transaction Coordination with David Olds
Want to close more deals and stop tearing your hair out over paperwork? In this episode, real estate veteran David Olds spills the beans on transaction coordination. Learn why your rockstar salesperson shouldn't be doing data entry, how to spot the perfect TC personality, and why asking better questions upfront can save deals later. Whether you're doing 2 deals a month or 200, David's hard-earned wisdom will help you work smarter, not harder. Tune in for practical tips to streamline your business and boost your bottom line.0:00 - Introduction and welcome1:15 - What transaction coordinators do3:30 - When to outsource vs. do in-house6:45 - Hiring and training transaction coordinators10:30 - Personality traits of good TCs13:15 - Value of specialized roles in a business16:00 - Impact of TCs on deal closings and team efficiency19:30 - Asking better questions to save deals22:45 - Importance of clear communication between departments25:00 - Detailed seller information gathering28:15 - Identifying and solving transaction problems31:00 - Realizing the time savings of outsourcing TCsThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jul 3, 2024 • 59min
**Special Episode!** PPC Decoded: The Ultimate Guide for Real Estate Investors with Brandon Bateman and Steve Trang
This holiday weekend we are doing something different and launching this unique and exclusive episode where Brandon was able to join Steve Trang to provide a comprehensive overview of how to effectively run digital marketing campaigns for real estate investors. Join host Steve and digital marketing expert Brandon Bateman as they pull back the curtain on the strategies that are revolutionizing lead generation for real estate investors.In this episode, you'll discover:Why PPC is a game-changer for real estate investingThe truth about cost per lead and what really mattersInsider benchmarks from hundreds of successful campaignsHow to avoid common pitfalls that waste your marketing budgetWhether you're a seasoned investor or just starting out, this series will equip you with the knowledge to supercharge your digital marketing efforts. Don't miss this opportunity to learn from industry leaders and stay ahead of the competition.Tune in now and take the first step towards mastering PPC for your real estate business!Want to catch the other episodes? head over to the real estate disruptors channel to dive into more great info for dominating PPC.Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jun 18, 2024 • 39min
Cracking the Code: Why Data-Driven Marketing Isn't What You Think
Does "data-driven marketing" from digital agencies sometimes feel like an empty buzzword? Get the real story from Tommy Anderson, a sales exec at Bateman Collective who has an insider's perspective.In this candid conversation, Tommy pulls back the curtain on how top-tier agencies truly operate. He explains why choosing the cheapest option is often a mistake, even if their metrics look good initially. You'll hear honest talk about setting proper expectations, investing for long-term success, and identifying the true experts amid a crowded field.Whether you're an investor feeling misled or simply want to up your marketing knowledge, this open discussion is a must-listen. Stop falling for hollow claims and start insisting on authentic, sustainable digital marketing results.0:00 - Introduction 2:30 - Tommy's role at Bateman Collective 4:00 - The difficulty of Tommy's job 6:40 - Setting proper expectations with clients 8:35 - Tommy's background and journey14:30 - Tommy's experience in the short-term rental industry 18:15 - Why Tommy joined Bateman Collective 20:00 - Brandon's perspective on having great team members 22:15 - Tommy's view of the real estate investor space 25:20 - Addressing common investor beliefs about digital marketing 29:45 - Explaining Bateman's data-driven approach 33:40 - Trusting the right agency vs looking at metrics 36:20 - Investing in continual product improvementThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Jun 11, 2024 • 54min
Finding Top Talent: Aaron and Miquella Gaunt's Killer Strategies for Hiring the Best
Want to build a kick-ass team that smashes your revenue goals? Aaron and Michaela Gaunt reveal the exact recruitment tactics they used to hire rockstar employees and scale to 7-figures in their first year. From pre-screening candidates to shadow days, they break down their multi-step process for separating the pretenders from the A-players. You'll learn how to vet for skills, culture fit, and that X-factor that separates the superstars. Whether you're just starting to build a team or need to level-up your hiring, this is a master class on attracting top talent. Stop hiring duds and tune in!Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.


