

The AI for Sales Podcast
Chad Burmeister
Welcome to the AI For Sales Podcast, where innovation meets execution. Hosted by Chad Burmeister—renowned author, speaker, and sales transformation leader—this podcast explores the powerful intersection of human creativity and artificial intelligence in modern sales. As Dr. Joel Le Bon shared, “In sales, time kills deals. In AI for Sales, AI kills time.”
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.
Episodes
Mentioned books

Dec 20, 2020 • 35min
AI In Marketing And Advertising With Sadie Dominique
Year by year, we are seeing the rise of new technologies that are transforming so much of our business processes, and marketing is one aspect that should not get left behind. Priding themselves on staying up-to-date with everything new is Wolf Riot, a marketing agency that helps organizations by integrating AI in advertising and marketing motion. In this episode, Chad Burmeister sits down with one of the people behind the company, Sadie Dominique. They talk about the growing role of AI in marketing and advertising and how they utilize it, why you should use a marketing agency to test AI, and how you can motivate your sales team to leverage new technologies. Join in on this conversation and move along with the trends to get the best results for your business.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 13, 2020 • 27min
Using AI To Break The Code To Sell By Buyer Type Using Buy-ology With Susan Younger
A lot of people think of AI as impersonal because they confuse it with automation, but true AI can, in many ways, enhance the humanness of humans themselves. This shows up powerfully in sales in the form of Buy-ology, a way of using AI to help sales professionals sell more effectively by categorizing people into buyer types based on their buying personalities. It is a bit more complicated than it sounds, but it does hold the promise of better productivity in sales. It’s certainly exciting to think about the possibility of accurately lining up the right lead to the right person at the right time. Listen in as Certified BANKCODE Trainer, Susan Younger explains how this works in this conversation with Chad Burmeister. Like Chad, Susan firmly believes in the potential of AI to bring humanity back into the workplace. You’ll shortly find out why.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 11, 2020 • 56min
The Impact Of AI On Spatial Awareness, And The Effect On Sales Professionals With Charles Durham
Why should sales professionals care about the most recent developments that AI has achieved in spatial awareness? The concept itself is above the heads of most salespeople, but this development has surprising applications in sales that have the potential to radically change the industry as we know it. Chad Burmeister leans into this intriguing topic with Charles Durham, a long-time expert in the virtual reality and AI space. This conversation covers all bases from how AI impacts spatial awareness, how it drives solutions for autonomy, where that technology is headed and how it is going to impact salespeople. You are about to go deeper into AI territory than you would have gone before, so brace yourself and prepare your mind to be blown.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 10, 2020 • 30min
Sales Quotas, Design Thinking To Solve Your Biggest Sales Challenges With Mark Donnolo
We have historically regarded sales quotas as all about numbers and justifiably so. After all, quotas do mean numbers, right? Not exactly. SalesGlobe founder and managing partner, Mark Donnolo contends that organizations can achieve better results by dealing with sales quotas with a problem-solving approach. In his book, “Quotas!” he introduces a five-step design-thinking process that totally changes the way we think about sales quotas. Joining Chad Burmeister in this episode, he explains what sales compensation design thinking is, how to leverage sales compensation to solve sales challenges and how to think differently around creative, data driven, problem solving techniques.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 8, 2020 • 30min
Creative Ways To Deploy AI For Sales With James Isilay
There are many creative ways by which AI can be deployed in sales and there is a good chance that you’ve never heard half of them. You’d be surprised at the sheer scope of possibilities that AI can offer to a specific space like sales. One of these areas is sales engagement, where AI can do wonders in terms of eliminating repetitive tasks and keeping sales reps engaged and focused on higher value work. Chad Burmeister is excited to get to know some of these innovations in this conversation with James Isilay. James is the CEO of Cognism, a $10M+ European sales engagement company. James also discusses how sales engagement has changed over the years and where it is headed beyond 2020.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 6, 2020 • 21min
Using Video To Build Trust In Sales With Michael Connell
Video has played a more or less visible role in business and sales in the past decade or so, but never has there been a year when it was more dominant than it is in 2020. As we move forward into 2021 and beyond, video is going to take a different and most likely bigger role in any business. In this socially-distanced yet hyper-connected reality we are living in right now, video quite literally gives your business a face in a way none of the other media can, accelerating the process of building trust with prospective clients. In this episode, Chad Burmeister discusses this topic with Mike Connell, Founder and CEO of KC Visuals, who also shares some tips in which you can improve your online video content.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 3, 2020 • 44min
Can AI Be Trusted? With J. Kevin Foster
Can AI be trusted to make values-based ethical decisions? Will AI bring its own biases? These are interesting questions that will only increase in relevance as AI continues to advance throughout the years. We cannot know for certain how much of an impact AI would have on our business decisions, but we can never be too prepared. J. Kevin Foster, CEO of Business Ethics Advisors tackles this topic with host, Chad Burmeister. Kevin's personal experience of being caught up in a federal crime and being imprisoned for 37 months led him to a passion to help other people in business avoid unethical slips and stay out of prison. Listen in and be part of this ongoing conversation that will reshape the face of business ethics in this hyper-digitized world.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Dec 1, 2020 • 30min
AI For BDR Selection With Gregg Frederick
Imagine being able to pick candidates for your sales team and knowing what they're going to sell within 80% accuracy before you even hire them. BDR selection is just one of the areas that AI can vastly improve in sales. The way things are going right now, businesses are set to increase their selling power and efficiency in the coming years. Chad Burmeister touches on this with Gregg Frederick, the Chief Development Officer at G3 Development Group. Gregg also talks about the directions AI is heading in business and in sales and the contribution of G3 to that flow.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Nov 29, 2020 • 33min
Mindset Matters In Sales With Neal Phalora
Mindset matters in sales. If you have a mindset warrior in your corner, you’re already set up for success in selling, period. In this episode, Chad Burmeister talks with one such person – Neal Phalora. Known as The Brain Warrior, Neal takes his experience of using mindset to hack his way through weight loss and uses it to help hundreds of entrepreneurs change their lives for the better. In this conversation, Chad and Neal cover a lot of interesting topics, including: the challenges associated with working from home; how most communication is missed communication; and how we make most of our decisions through emotions. It does take a lot of mindset work to navigate these things, so you best listen in!
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.

Nov 26, 2020 • 34min
The Future Of Martech, Powered By Artificial Intelligence With John Turns
With the continuous evolution of technology, the future of martech (marketing technology) is truly ripe and exciting. Entrepreneurs are maximizing the digital stage to reach a huge number of people and come up with fresh, engaging marketing tactics. For John Turns, these innovations will be all for naught without one important element: human connection. Chad Burmeister interviews the Vice President of Strategy at Seisan Consulting to talk about how creative creators contribute to the growth of artificial intelligence and how its constant change will play a role in the sales industry for the years to come. John also underlines the importance of earning your target market's trust by keeping an authentic self when building an online profile.
Proudly brought to you by Nooks.ai and BDR.ai, we share proven strategies and cutting-edge technologies that enable sales teams to dramatically accelerate outcomes. Learn how to leverage AI, automation, and conversational intelligence to 5X, 10X, or even 100X your impact. The future of sales is here—let’s build it together.