Want to launch but unclear on your product choice? Nik and Moiz have some sound advice.The pair get into why you need to spend more time thinking, try and figure out what’s going wrong at Grove, and what you need to ask yourself before you buy a business.Growing your business is hard, but Triple Whale is all about scaling your Shopify store to the moon and doing it profitably. Use promo code supply15 to get 15% off when you sign up for Triple Whale at www.triplewhale.comCheck out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJFollow Nik:Twitter: twitter.com/mrsharmaFollow Moiz:

How did DTC brands perform over Black Friday? Dig into some great insight in this no BS analysis from two of the top operators in the industry.Nik and Moiz get into some surprisingly effective plain text email sends, why sending your offers at uniform times will get overlooked, and why Facebook still sets the bar when it comes to advertising, despite TikTok.Growing your business is hard, but Triple Whale is all about scaling your Shopify store to the moon and doing it profitably. Use promo code supply15 to get 15% off when you sign up for Triple Whale at www.triplewhale.comCheck out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJFollow Nik:Twitter: twitter.com/mrsharmaFollow Moiz:Twitter: twitter.com/moizaliTimestamps:00:00 Intro03:57 What Would Moiz Do?05:45 The Surprising Black Friday Email Win08:56 Let’s Get Into The Stats13:40 Now We Can Play Mariah Carey17:29 SM Ad Spends In Numbers23:01 Why An Early Black Friday Works For DTC Business30:34 How Not To Harm Your Brand35:38 How To Think About Send Times48:16 How Facebook Thinks About Ads

Amazon's blacklisting of Bloom Nutrition turns out to be not as bad as expected. Utopia Bedding, a Pakistani-owned brand, becomes a top seller on Amazon, leading to existential crisis for the hosts. The purchase of Hostess by Smuckers may mean the end of healthy snacks. The podcast also touches on TV advertising, jealousy in success, and the dynamics of fundraising and retail in the business world.

Nik, a business partner and creative thinker, joins Chris to explore innovative monetization strategies. They delve into harnessing AI for Google Sheets, discussing data cleaning and unique scoring methods to capture valuable insights. The duo also tackles modern dating, contemplating how tech can enhance real-life connections. Additionally, they share intriguing tales of treasure hunting that highlight entrepreneurial opportunities in unexpected places. Their lively 'marry, date, or kill' game keeps the conversation fresh and fun!

Nik, a seasoned expert in conversion rate optimization and holiday marketing strategies, dives into crucial DTC questions from listeners. He highlights the five must-answer questions for landing pages and discusses the toggling between promise and guarantee in site messaging. With the holiday season approaching, Nik outlines the importance of early sales strategies and reveals his playbook for maximizing revenue through affiliate marketing. He also tackles the impact of elections on ad spend and how to build compelling offers for gifting ads.

Dependency on one channel is a DTC company’s greatest strength…and greatest weakness.Find out how Nik and Moiz are thinking about organic growth and buying in audiences.Fresh from The Whalies, Nik and Moiz dive into conversation about growing DTC businesses from five to six figures, how Agile is leveraging in-App data to retarget customers, and how to set up a responsive feedback loop for customers.Plus, you’ll hear a super practical customer retention tip from Nik, that you’ll be able to put into practice right away.This episode was brought to you by Tapcart: Mobile Apps for Shopify.If you are looking to improve your store’s mobile revenue performance, then check out Tapcart and get your first 2 months free at https://tapcart.com/limitedCheck out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJFollow Nik:Twitter: twitter.com/mrsharmaFollow Moiz:Twitter: twitter.com/moizali

Nik, co-host of Nickonomics and a prolific business collaborator, joins to explore creative growth tactics. They dive into using Reddit as a powerful business tool, revealing how to leverage automation like Zapier and AI for engagement. The duo also brainstorm a unique 'business-in-a-box' concept, equipping aspiring entrepreneurs with essential tools. They share innovative marketing strategies, emphasizing community-driven content and new monetization opportunities, making it a must-listen for wantrepreneurs!

Mr. Sharma, a DTC tactics expert, joins strategist Nik in an insightful discussion on revenue growth. They reveal four game-changing strategies for landing pages that can elevate your business. Nik shares secrets to crafting effective advertorials and building fruitful influencer partnerships. Learn how to position your site to outperform competitors and harness the power of creator collaborations for lower costs. With practical tips and personal insights, this conversation is packed with actionable advice for aspiring entrepreneurs.

In this bonus episode, Nik shares his Ecom World keynote speech with a DTC crowd hungry for his highly tactical marketing takes.Nik shares his high signal tactics for growth, discusses why every brand needs a collab strategy like Pitbull, and why so many startups spend like a 10 when they’re only a 1.You’ll also hear real life examples from brands Nik has worked with or been impressed by, why scaling a brand has never been easier, and how to leverage content to create FOMO.And if you’re looking to create an app for your brand, you need Tapcart. Using a drag and drop builder makes it super easy and you can be up running in days, rather than weeks. You’ll start seeing crazy high conversion rates and a push notification CTR that’s 7 X higher than email. Check out www.tapcart.com today.Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJFollow Nik:Twitter: twitter.com/mrsharmaFollow Moiz:Twitter: twitter.com/moizali0:00 Intro6:04 You're a 1 But You're Spending Like a 106:45 The Mop Mentality7:42 Price Isn't Always The Metric8:32 Not Everyone Is Going To Love You9:00 Content That Creates Experiences9:55 How Jolie Did It Differently11:15 The Blur Factor12:32 Nik's Sustainable Growth Tactics18:50 Exploring Non Traditional RoutesNik and Moiz are Workweek friends, working together to produce amazing podcasts. Find out more, visit: www.workweek.com

In this episode, America's favorite EBITDADDY and Nik discuss changes to Facebook creative targeting, affiliate marketing, and the potential obsolescence of Shopify due to TikTok shop. They also explore Nutribolt's deal with Bloom Nutrition and highlight fundraising and acquisition news in the DTC industry.