Nik, a business partner known for his ventures with Chris Koerner, shares insights on the booming Med Spa industry, particularly among millennials focused on health and aesthetics. They explore innovative ideas, like integrating Med Spas with golf courses to attract members. The discussion shifts to harnessing AI for market research, identifying new business opportunities, and maximizing insights from podcast transcripts. They also weigh the pros and cons of OpenAI's new tools, highlighting their potential impact on business applications.
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question_answer ANECDOTE
Raising Cane's Incident
Chris Koerner wore a "55 Burgers" shirt to Raising Cane's and ordered a large catering meal.
The staff recognized the shirt from the "I Think You Should Leave" skit, creating a humorous situation.
insights INSIGHT
Med Spas and Millennials
Med spas are experiencing rapid growth, outpacing the general US economy, due to millennials' focus on health and vanity.
Integrating med spas with existing memberships like golf courses offers synergistic benefits, attracting new demographics and increasing stickiness.
volunteer_activism ADVICE
Piggybacking Businesses
Explore piggybacking businesses onto existing facilities with amenities like locker rooms and bathrooms.
Consider gyms, country clubs, or public pools for sauna/cold plunge ventures to minimize build-out costs.
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HoldCo Bros are back! In this episode, Nik and I kick things off with a funny story about going to Raisin Canes while wearing a "Think You Should Leave" t-shirt. Then we talk about the booming Med Spa market, which is really driven by millennials who are both vain and obsessed with their health. Nik and I then discuss how there's potential in integrating Med Spas with golf courses and other membership-based businesses. I share my idea of starting a sauna/cold plunge business inside a gym or country club. Then we shift gears to AI agents, and discuss how to leverage them for market research and identifying new opportunities, and also how to extract insights from interviews. We wrap things up by talking about OpenAI's new tools, which are GPT Operator and Deep Research, weighing both the pros and the cons for different business applications.
00:00 Highlights 00:33 Family Outing at Raisin Cane's 01:07 The Iconic '55 Burgers' Shirt 03:11 Med Spas and Their Growing Popularity 04:50 Med Spas in Golf Courses: A New Trend? 06:25 Revenue Models and Business Strategies 10:24 Cold Plunge and Sauna Business Ideas 16:17 Leveraging AI for Business Success 23:40 Practical Tips for Entrepreneurs 26:54 Unveiling Deep Research Capabilities 28:16 Exploring Chris Crone's Profile with Deep Research 29:26 Deep Research: Asking the Right Questions 30:46 Maximizing Deep Research on a Budget 31:58 Introducing GPT Operator and Deep Research 33:36 Impact on Industry Reports and Market Analysis 36:07 Challenges and Limitations of GPT Operator 39:20 The Future of AI and Self-Driving Technology 43:57 Deep Research: Pros and Cons 47:17 Practical Applications and Early Adoption
The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs