Sociologist Nick Couldry and theorist Ulises A. Mejias discuss the power grab of big data and the rise of digital colonialism. They explore strategies to resist big tech control, advocate for data decolonization and community benefit, and envision a future with non-extractive technologies.

Professors Mejias and Couldry discuss data colonialism, drawing parallels between historic and modern exploitation. They emphasize the importance of collective action, resistance, and decolonizing data to combat the influence of big tech companies