Marc Thomas

In this insightful discussion, SaaS growth expert Marc Thomas, a coach at TinySeed Institute, challenges ten common myths that many SaaS founders hold. He debunks the belief that marketing skills are unattainable and emphasizes the pitfalls of obsessing over top-of-funnel strategies. Marc warns against hiring marketing teams too early and the dangers of chasing new markets without solid foundations. He also advocates for a more integrated sales approach and addresses fears that can stifle growth, such as sending more emails or pursuing shiny distractions.

Marc Thomas, a Senior Growth Marketer at Podia, dives into the transformative RINse and Repeat marketing framework. He discusses the decline of traditional marketing playbooks and the need for innovative, customer-driven strategies. Marc elaborates on the importance of strong marketing foundations and continuous customer research for product development. He also shares insights on shifting from data-driven to narrative-based marketing and the power of community feedback in sparking creativity. Tune in for a fresh approach to navigating the competitive marketing landscape!

Marc Thomas, Head of Growth at Powered By Search, shares the early-stage growth playbook in this episode. Topics include the importance of value props, the difference between value propositions and positioning, and how to test messaging quickly.