Keld Jensen

Explore the value of trust in negotiations, quantifying its impact on outcomes. Learn about smartnerships and strategic vulnerability in negotiations. Discover the significance of collaboration and shifting perspectives for profitability in negotiations.

Keld Jensen, a globally recognized negotiation expert and author of 26 books, dives into the transformative power of trust in negotiations. He argues that aligning on negotiation processes upfront is crucial for success. Keld also explores the role of behavioral economics in understanding human decisions and emphasizes the importance of curiosity and empathy. He shares insights into how top companies leverage specialized negotiation teams and Centers of Excellence to elevate their outcomes, showcasing the shift from tactical to transformative negotiation strategies.

Keld Jensen, an esteemed negotiation expert with extensive international experience, shares fascinating insights on building trust in negotiations. He discusses how tribalism impacts communication within organizations and offers strategies to promote a unified goal. Jensen emphasizes the importance of emotional intelligence and cultural awareness in negotiations. With real-life examples, he illustrates the need to abandon zero-sum thinking and focus on creating value. This engaging discussion provides listeners with valuable tools to enhance collaboration and achieve better negotiation outcomes.