Negotiate Anything
Building Trust in Negotiations: Keld Jensen's Scandinavian Perspective
Sep 11, 2024
Keld Jensen, an esteemed negotiation expert with extensive international experience, shares fascinating insights on building trust in negotiations. He discusses how tribalism impacts communication within organizations and offers strategies to promote a unified goal. Jensen emphasizes the importance of emotional intelligence and cultural awareness in negotiations. With real-life examples, he illustrates the need to abandon zero-sum thinking and focus on creating value. This engaging discussion provides listeners with valuable tools to enhance collaboration and achieve better negotiation outcomes.
40:15
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Quick takeaways
- Building high trust in negotiations enhances communication and reduces transaction costs, leading to better profitability for all parties involved.
- Effective negotiators prioritize asking insightful questions to understand needs, promoting collaboration and mutual gain over competitive mindsets.
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