Joe McKay

Joe McKay, Founder of The Thought Follower newsletter, has successfully built a multi-six-figure business as a LinkedIn ghostwriter. He shares essential strategies for making money on LinkedIn, including the three critical types of posts: awareness, educational, and offers. Joe emphasizes the significance of strategic connections and avoiding common mistakes. He also discusses leveraging AI to enhance productivity and personalizing outreach efforts, making this an invaluable resource for aspiring side hustlers.

Joe McKay, a LinkedIn expert and ghostwriter, shares his journey from a government job in Australia to thriving in France. He discusses how to effectively use LinkedIn for business growth, emphasizing authentic connections over virality. Joe reveals the importance of overcoming the fear of posting, identifying valuable content in daily work, and explains three essential post types for engagement. He also offers tips on leveraging LinkedIn Premium for outreach and advises against spamming while promoting genuine relationship-building.

In this engaging conversation, Joe McKay, a LinkedIn ghostwriting expert and solopreneur coach, recounts his fascinating shift from a stable government job in Australia to thriving in France. He reveals how he leveraged LinkedIn for consistent income, emphasizing the importance of authentic content and connection. Joe shares invaluable insights on pricing, positioning, and converting interactions into sales opportunities, all while aiming to help others find their freedom. His candid storytelling makes this discussion a goldmine for aspiring entrepreneurs!