Han, an expert in learning communications, shares invaluable tips on engaging audiences through effective terminology. Discover how using clear and relatable language can transform learning experiences. Han emphasizes the importance of a 'voice of customer' approach to boost participation in educational initiatives. Plus, learn how aligning marketing strategies with learning experiences can enhance communication and resonate with your target audience. Tune in for actionable insights that make learning land better!

Join Han, an expert in demand generation and marketing for learning, as she shares insights from a thought-provoking client conversation. She explores the concept of demand generation and its significance for learning and development professionals. Han emphasizes understanding audience motivations to enhance engagement and align marketing strategies with business goals. Tune in for a fresh perspective on how to effectively promote learning solutions and create lasting demand!

Han discusses the Pinocchio Effect, emphasizing the importance of visible learning incentives to promote behavioral change. She explores the concept of immediate impact on learning, using examples like Pinocchio's growing nose and the effectiveness of tangible learning experiences. Engaging learners through quick wins is highlighted to build trust and engagement.