Gloria Chou
Award-winning small business PR expert, helping entrepreneurs worldwide with visibility and brand recognition through untraditional strategies. Host of the Small Business PR podcast.
Best podcasts with Gloria Chou
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Mar 11, 2025 • 27min
384 | How to Find and Pitch Year-Round Gift Guides with Gloria Chou, Gloria Chou PR
In this episode, Gloria Chou, an award-winning PR strategist and host of the Small Business PR Podcast, shares her insights on the power of public relations for small businesses. She highlights how PR can outperform traditional advertising and offers tips for crafting compelling media pitches. Gloria discusses strategies for year-round gift guides, emphasizing the importance of aligning with trends. She also introduces the CPR pitching method and provides advice on building relationships with journalists to enhance brand visibility.
Oct 15, 2024 • 44min
PR Strategy for Shopify Stores
In this insightful conversation, Gloria Chou, a former diplomat turned PR coach, shares her expertise in helping small businesses secure media coverage in top publications like Forbes and The New York Times. She emphasizes the power of public relations as a secret weapon for Shopify entrepreneurs. Topics include her unique CPR method for pitching, the importance of authentic storytelling, and practical strategies for creating effective holiday gift guides. Gloria empowers product makers to harness the full potential of PR for brand visibility and growth.
