In this conversation, Eddie Shleyner, creator of Very Good Copy, shares his journey from personal writing to building a thriving newsletter with 68,000 subscribers. He reveals how a single article transformed his growth and discusses his innovative system for capturing ideas. Eddie emphasizes the importance of testimonials and why he takes sabbaticals to enhance his creativity. He also dives into clever marketing strategies, like leveraging LinkedIn for audience engagement and repurposing content to alleviate burnout.

Copywriter Eddie Shleyner shares his journey from blog to full-time freelance work. Topics include growing his newsletter audience, launching courses, maintaining work/life balance, and importance of testimonials. He emphasizes the role of luck in success and offers advice for new freelancers.

Prolific writer and marketer Eddie Shleyner shares insights on addressing plagiarism, crafting compelling narratives, and balancing personal growth. He discusses his unique writing style, techniques for better writing, and his leap from G2 to Very Good Copy. Learn how to protect your work, create raving fans, and grow your business without creative burnout.