Curtis Matsko

Curtis Matsko, Founder and CEO of Portland Leather Goods, shares his journey of scaling a DTC leather brand to 9 figures. He emphasizes that 'velocity wins,' highlighting the importance of rapid decision-making over perfection. Curtis explains his hiring framework that promotes continuous team development and reveals that 92% of his ad spend is on Meta and Google, ignoring TikTok. He also discusses vertical integration as a growth strategy and the truth about luxury leather products, showcasing how authenticity gives his brand a competitive edge.

Curtis Matsko, founder of Portland Leather Goods and owner of North America's largest leather factory, shares his unconventional path to becoming a top Shopify store. He reveals his company's impressive growth trajectory and the importance of controlling every aspect of production to achieve high customer loyalty. Curtis shares insights on the impact of inventory on advertising costs, explores the emotional complexities of entrepreneurship, and discusses strategies to navigate economic challenges while building a loyal customer base.

Curtis Matsko, the founder of Portland Leather Goods, grew his company from a garage venture to a $120 million success. He shares how he convinced his girlfriend to join him on this journey and reveals insights from his time spent at a Zen monastery, where he learned the power of self-awareness and community. Curtis emphasizes the importance of setting daily goals and how building relationships with customers fueled his brand's growth. His experiences highlight the transformative impact of self-belief and resilience in entrepreneurship.