Chris Phelps

Dr. Chris Phelps, CEO of the Cialdini Institute and dental marketing expert, shares his transformative journey in engaging clients. He highlights the power of commitment within teams and discusses strategic techniques like pre-suasion. Phelps reveals how implementing membership plans greatly boosted his revenue and emphasizes ethical considerations in using influence. He also tackles the role of scarcity in marketing and shares effective website design strategies to enhance conversion rates, all while fostering genuine client relationships.

Dr. Chris Phelps shares unconventional marketing strategies for dental practices, emphasizing adapting to target audience preferences. He discusses the benefits of Dental Membership Direct software and offers insights on marketing, call center operations, and implementing membership programs.