Money Ripples Podcast

How to Get Time Freedom Without Needing More Systems People or Money?

7 snips
Jun 13, 2025
Dr. Chris Phelps, CEO of the Cialdini Institute, dives into the fascinating world of ethical persuasion. He shares his inspiring journey from an overworked dentist to a successful entrepreneur, utilizing influence principles to gain time freedom. Topics include the critical role of rapport in sales, the immense power of social proof, and how personal connections drive business success. Listeners will learn practical strategies for building trust and effectively influencing others in both personal and professional arenas.
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ANECDOTE

From Dentist to Persuasion CEO

  • Chris Phelps sold his two best dental offices to buy back time and took over the two worst offices.
  • By applying persuasion principles, he turned the failing offices into the most profitable, gaining time freedom.
ADVICE

Leverage the Liking Principle

  • Before talking to someone, find and highlight a genuine connection to show you like them first.
  • This initiates the reciprocity principle, making them more likely to like you in return.
ADVICE

Use Social Proof to Influence

  • Use social proof by showing what most people choose to reduce uncertainty in decisions.
  • Highlight relevant popularity or statistics to ethically influence choices.
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