Andrew Coates, a personal trainer and host of the Lift Free and Diet Hard podcast, shares insights on longevity in the fitness industry. He discusses how to create relatable content without chasing virality and offers advice for trainers responding to repetitive client questions. Andrew emphasizes the value of industry relationships and collaboration over competition. He also delves into why many people experience workout injuries and the importance of personalized coaching. Tune in for a wealth of knowledge on thriving in the fitness world!

Andrew Coates, fitness industry professional, discusses building long-term career capital through leveraging social media. Topics include being prepared for opportunity, dealing with content performance whiplash, and creating valuable content. The podcast also explores the inspiring journey of Larry Reed, the sources of content for the hosts, and successful promotion of a podcast episode on Instagram.