Amanda Mull

Amanda Mull, a senior reporter at Bloomberg Businessweek, dives into the evolving airline pricing landscape. She explores the concept of 'premiumization,' revealing how airlines are enhancing first-class experiences while making economy travel feel more like a budget squeeze. Mull discusses the shift in strategy since the 1970s, where airlines pivoted to cater to both premium and budget travelers post-COVID. With data-driven marketing becoming essential, she highlights how airlines utilize analytics to refine their approach, impacting your overall flight experience.

Max Chafkin, a Bloomberg Businessweek journalist, and Amanda Mull, columnist and author on Elon Musk's branding missteps, delve into the intriguing world of Musk's ventures. They discuss Tesla’s struggles with brand identity, highlighting how controversial messaging may alienate key customers. The conversation also touches on SpaceX’s successes, competition in the space industry, and the rising threat to Starlink. Their insights reveal the complex interplay between Musk's political ties and business strategies, making for a captivating listen.

Amanda Mull, a Senior reporter at Bloomberg Businessweek with a knack for consumer culture, dives into the fascinating world of storage containers. She discusses the emotional satisfaction from viral organization videos and the rise of plastic storage as a home décor trend. Mull connects Tupperware’s cultural legacy, shaped by Brownie Wise, to today's obsession with neatness. The conversation also touches on Tupperware’s decline, its transformation from a symbol of frugality to one of abundance, and how social media reshaped modern organizing ideals.

Join costume designer Machine Dazzle, known for his whimsical creations, journalist Amanda Mull from Bloomberg, and supermodel Cameron Russell as they dive into the complexities of fashion. They discuss the clash between maximalism and minimalism, the environmental toll of fast fashion, and the challenges of online shopping returns. Cameron shares her insights on labor issues within the industry, while Amanda highlights the responsibility of consumers. Together, they explore the need for intentional fashion choices and the importance of solidarity in driving change.

Amanda Mull, a senior reporter at Bloomberg Businessweek, dives into how data is reshaping our air travel experiences. She discusses the shift towards premium seating in budget airlines and the impact of loyalty programs on pricing. The conversation highlights the complexities of post-pandemic travel demand and how airlines are adapting their strategies. Mull also critiques the ethical considerations of data usage in pricing, revealing how consumer behavior influences airline policies and ultimately passenger comfort.

Amanda Mull, a senior reporter at Bloomberg Businessweek and expert on consumer culture, dives deep into the rising costs of fashion. She discusses how wealthy boredom during the pandemic fueled luxury price hikes and why younger consumers struggle to enter the luxury market. Amanda explores the shift from craftsmanship to merchandising among brands and the intriguing success of the Marc Jacobs Tote Bag. The conversation also highlights the emergence of dupe culture as a response to high prices and the evolving landscape of social media and its impact on fashion.

Amanda Mull, a senior reporter at Bloomberg Businessweek, and historian Bob Kealing, author of "Tupperware Unsealed," discuss the cultural legacy of Tupperware and its journey from a household staple to a symbol of empowerment. They explore how Tupperware parties revolutionized women's sales opportunities and reflect on the contemporary obsession with organizing, especially in the age of social media. The duo also highlights the emotional weight of home organization and how it serves as a coping mechanism in chaotic times.

In a fascinating discussion, Amanda Mull, a senior reporter at Bloomberg Businessweek, unpacks how data is reshaping the air travel experience. She highlights the rise of premium services, often at the expense of average travelers, particularly during peak times. The conversation delves into the post-pandemic shift in airline strategies, evolving pricing dynamics, and the role of data in customer profiling and yield management. Mull also discusses the competitive landscape between major aircraft manufacturers and the impact of these strategies on passenger satisfaction.

Gabriella Hoffman, Director at the Independent Women’s Forum, discusses the potential impacts of Trump-era energy policies on fossil fuel development and environmental conservation. She highlights changing attitudes toward nuclear energy and the need for balance in energy independence. Amanda Mull, Bloomberg Businessweek Senior Reporter, shares insights from her article on Martha Stewart's documentary, delving into her life journey, struggles with image control, and the influence she has on modern social media trends and mental health awareness.

Amanda Mull, a Bloomberg reporter specializing in consumer culture, dives into the unexpected challenges of viral success for small businesses. She shares the story of Leonard Schultz and his candy shop Bon Bon, which saw a massive surge in customers thanks to TikTok. The conversation highlights the chaos following viral fame, including overwhelming demand and skewed consumer expectations. Mull also discusses strategic growth and adaptation, offering insights on maintaining quality and customer engagement while navigating the high stakes of online popularity.