

2022 is The Most Interesting Year to be a Real Estate Personality Ever
Dec 11, 2021
Dive into how gratitude and empathy are reshaping leadership in real estate. Explore the post-pandemic market shifts and the potential for growth amidst challenges. Discover the power of personal branding and social media to stand out in today's competitive landscape. Unpack the changing work ethics reflecting the younger generation's desires for passion over tradition, along with the impact of blockchain and NFTs on the future. Lastly, learn why patience and building meaningful relationships are crucial for long-term success.
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Episode notes
Personal Branding
- Companies offer macro branding, but personal branding is crucial.
- Don't rely solely on company branding; build your own.
BJ Armstrong Analogy
- BJ Armstrong won championships alongside Michael Jordan, but few remember him.
- Don't be a BJ Armstrong; build your own brand, not just associate with others.
Rookie Advantage
- Established agents are losing market share to rookies who understand TikTok.
- Rookies may lack experience, but they grasp social media's power.