Banking Transformed with Jim Marous Building Deeper Relationships with Data-Driven Journeys
Oct 19, 2023
James White, general manager of banking at Total Expert, discusses how banks can leverage customer intelligence, personalize journeys, and transform relationships. Topics include building better engagement, driving results and building relationships through data-driven journeys, balancing internal and external data for customer privacy, and using data to build better engagement and solutions for customers.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Building Better Engagement with Total Expert
02:12 • 20min
Driving Results and Building Relationships through Data-Driven Journeys
21:42 • 2min
Building Better Deposit Flows and Retaining Customers
23:38 • 3min
Balancing Internal and External Data for Customer Privacy
26:12 • 12min
Using Data to Build Better Engagement and Solutions for Customers
38:08 • 2min