The Skinny Confidential Him & Her Podcast

The Real Reason People Don’t Eat Well & What You Need To Know To Fix It - Ft. Elizabeth Stein Of Purely Elizabeth

Sep 20, 2024

Elizabeth Stein, founder of Purely Elizabeth and a certified holistic nutritionist, shares her journey from kitchen crafting to national granola brand success. She discusses the common pitfalls that keep people from eating well, like reliance on packaged foods filled with additives. Elizabeth emphasizes the importance of morning routines for productivity and balancing flavor with nutrition in product development. Plus, hear her insights on superfoods and caring for the nervous system to enhance well-being.

40:53

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Episode guests

Elizabeth Stein

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Episode notes

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Quick takeaways

Elizabeth Stein emphasizes the importance of having a reliable team to scale a business effectively while managing responsibilities.

The discovery of market demand for healthier products led Elizabeth to pivot her passion for nutritious cooking into a successful business venture.

Deep dives

The Journey of Entrepreneurship

Starting a business requires deep involvement in all aspects to truly grasp its workings, but eventually, it is crucial to delegate responsibilities to a capable team. The speaker highlights the importance of having a reliable team while noting that a lean team early on may have hindered growth opportunities. Finding the right people who can lead is essential for scaling the business, as it allows owners to focus on other strategic areas. Reflecting on their journey, they acknowledge that having more team members from the outset could have alleviated pressure and created a more sustainable working environment.

Intro

4min

From Side Hustle to Success

15min

Morning Routines and Healthy Eating

11min

Reviving Nutritional Wisdom

6min

Balancing Flavor and Function in Product Development

2min

Incorporating Superfoods and Prioritizing Nervous System Health

4min

#754: Join us as we sit down with Elizabeth Stein, the Founder of Purely Elizabeth, a better for you granola made with real ingredients. As a certified holistic nutritionist, Elizabeth tells her story on how she came up with the idea of healthier granola, from crafting the perfect granola in her kitchen to launching nationally in Whole Foods. In this episode, Elizabeth discusses disrupting the CPG industry, pivoting a side hustle to establishing a business, morning routines, & her current fave Purely Elizabeth recipes!

To connect with Elizabeth Stein click HERE

To connect with Lauryn Bosstick click HERE

To connect with Michael Bosstick click HERE

Read More on The Skinny Confidential HERE

To Watch the Show click HERE

For Detailed Show Notes visit TSCPODCAST.COM

To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697)

This episode is brought to you by The Skinny Confidential

Head to the HIM & HER Show ShopMy page HERE to find all of Michael and Lauryn’s favorite products mentioned on their latest episodes.

Visit purelyelizabeth.com and use code SKINNY for 20% off sitewide.

Produced by Dear Media

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