The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

427: TeamGantt: Bootstrapping a 7-Figure SaaS with Focus and SEO - with Nathan Gilmore

9 snips
Jan 23, 2025
Nathan Gilmore, co-founder of TeamGantt, shares his journey of building a successful SaaS platform for project management, achieving seven-figure annual revenue. He discusses how personal needs drove the creation of the tool and the importance of customer feedback. SEO strategies played a crucial role in their growth within the niche construction market. Nathan emphasizes refining their Ideal Customer Profile to enhance targeted marketing. He also touches on the balance of entrepreneurship with personal passions, including family adventures and design projects.
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ANECDOTE

Unexpected Customer Need

  • TeamGantt initially resisted adding a PDF export feature, believing it unnecessary.
  • Customer feedback revealed its importance for client proposals, leading to its implementation.
ADVICE

Early Marketing

  • Start marketing efforts from day one, even before the product is fully developed.
  • This allows for building an audience and generating leads in advance of launch.
ANECDOTE

First Customer and Early Growth

  • TeamGantt's first paying customer was a video company in California, subscribing to their $29/month plan.
  • Initial growth was slow but steady, increasing from a few customers every few days to one, then two per day.
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