Nathan Gilmore, co-founder of TeamGantt, shares his journey of building a successful SaaS platform for project management, achieving seven-figure annual revenue. He discusses how personal needs drove the creation of the tool and the importance of customer feedback. SEO strategies played a crucial role in their growth within the niche construction market. Nathan emphasizes refining their Ideal Customer Profile to enhance targeted marketing. He also touches on the balance of entrepreneurship with personal passions, including family adventures and design projects.