The WAN Show

I Think Apple Lied - WAN Show July 14, 2023

11 snips
Jul 17, 2023
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INSIGHT

Apple's Implausible Satisfaction Claim

  • Apple claims a 99% iPhone satisfaction rate repeatedly despite independent research showing closer to 80%.
  • This high satisfaction claim likely stems from biased surveys with select tech-savvy participants.
INSIGHT

Bias in Apple Satisfaction Surveys

  • Apple uses the same research firm, 451 Research, to report near-unanimous satisfaction rates every quarter.
  • This firm polls mostly tech professionals eager to spend on new tech, introducing bias into results.
ANECDOTE

Sparking Passion Through Stories

  • Personal stories inspire the Linus Media Group team, fueling their mission to ignite passion for technology.
  • Linus values sparking excitement even if it only catches on with some viewers.
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