Journalism Innovation Podcast How to design a generative AI-led newsroom - Journalism Innovation Podcast #ep2
Mar 20, 2024
In this engaging discussion, George Montagu, Head of Insights at FT Strategies, and Nikita Roy, data scientist and media entrepreneur, delve into the transformative potential of generative AI in newsrooms. They explore how AI can enhance financial sustainability and audience engagement, as well as its role in combating misinformation. The conversation highlights ethical considerations, the impact on small publishers, and real-world applications of AI tools for content generation and workflow enhancement, pushing the media industry toward innovation.
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Multimodal AI for Content
- George Montague highlights the need for content adaptation using multimodal AI.
- Different formats cater to individual preferences and situations, leading to better engagement.
Aftenblad's Text Adaptation
- Aftenblad, a Nordic publisher, uses an add-on to adjust text complexity for different age groups, like 18-year-olds.
- Simplifying content can engage wider audiences, especially given average reading ages.
Fostering AI Dialogue
- Foster continuous dialogue on AI within newsrooms, including use cases, successes, and failures.
- Create transparency and shared knowledge to address ethical concerns proactively.